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Mobile Marketing In 2011 – Are You Ready?

Marketing Insider Group

Mobile Marketing has appeared on many B2B Marketing lists of things to watch in 2011. But are consumers ready to receive promotional messages on their mobile device? According to The Mobile Marketing Association and their annual “Top 10 Mobile Marketing Trends To Watch&# , the answer is a resounding “yes.&#.

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Why Flash-Powered Mobile Sites are Bad for SEO

seo.co

As the number of people accessing the Internet from mobile devices continues to increase, finding an alternative to Flash animation and video is essential for every website administrator. Getting Higher Google Rankings With Better Mobile Websites. The Benefits of Using HTML5 Instead of Flash.

SEO 98
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Why we care about mobile marketing: A guide for marketers

Martech

Mobile marketing allows marketers to meet their customers where they are, which today is the default. The advent of mobile technologies like 5G is also allowing marketers to deliver, or conceive of experiences, that augment the experience. Mobile is a key component of cross-channel campaigns (TV, OOH, Print). billion people.

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Mobile-Optimization Basics for Email

BenchmarkONE

It’s pretty much a no-brainer that you need to be optimizing your emails for mobile. Your subscribers are just as likely to be opening up your emails on their mobile devices as they are on their desktops — and perhaps even more so. Why Mobile-Optimization is Important. The Basics of Creating Mobile-Friendly Emails.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Optimize all your marketing for mobile, emphasizing geolocation and AI-enabled suggestions. Blame a few fuzzy data in a 2011 study. Mobile Commerce Will Rise to 44 Percent of Digital Commerce by 2024. What Zenith Media once dubbed the “I-Street” will shift increasingly to mobile in the coming years. It’s a fact.

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How to Create a Conversion-Driven Image SEO Strategy

Webbiquity

For a few years now, Google has shown image thumbnails in mobile search results. In addition, there are image search results blended within general organic search results – both on mobile and desktop devices. An older eye-tracking study also confirms the impact of images on click-through.

SEO 159
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B2B Marketing 2011 Year In Review

Marketing Insider Group

What did you learn in 2011? Next week I will be joining my good friends Adam Needles (@ abneedles ), Ardath Albee (@ ardath421 ) and Craig Rosenberg (@ funnelholic ) for a round table discussion on # B2B Marketing – 2011 Year in Review and predictions for 2012. What Did We Learn In 2011? Hey B2B marketers! Image Source.