Hubspot

JULY 11, 2018

YouTube's New Fight Against Fake News. Following the spring launch of the Google News Initiative , YouTube (which is owned by Google) has announced new efforts to curb less authentic video content -- e.g., that concerning conspiracy theories -- and promote high-quality journalism. Anthony Ha of TechCrunch has more. million.

Youtube 60

Youtube Paid Search Agency Facebook Ads 60

Contently

OCTOBER 14, 2020

” Recruiters gave this content campaign high marks, which helped me land a job. To help you get to know the characters, we invented elaborate backstories and extra-curricular activities (basketball, music, school paper, horoscopes, skateboarding) for each one. They liked how I translated research into persuasive communications.

Advertising Agencies 211

Advertising Agencies Campaigns Paid Search Agency Television marketing 211

Brightedge

SEPTEMBER 9, 2022

On August 18th, Google announced the roll-out of a major algorithm change called the “helpful content update.” Some search engine optimization (SEO) experts have suggested that it might impact rankings as significantly as the Panda update of 2011. YouTube has also launched a dedicated podcasts homepage. SEO News at a Glance.

SEO 52

SEO Guidelines Validation Youtube 52

Digilant

NOVEMBER 8, 2023

Take a recent example from Netflix; the USA Network show Suits first premiered in 2011 but has recently skyrocketed in popularity, earning the top spot in TV streaming for 15 weeks straight as of November 2, 2023. In an ongoing effort to reframe premium experiences , AI is here to help.

Advertisements 59

Advertisements Advertising Ad Frequency Classified Ads 59

Webbiquity

DECEMBER 18, 2018

On June 28th, 2011 Google Plus was launched with great fanfare. People who wanted to use their other products, such as Gmail or YouTube, were forced to sign up to the platform. Tools like the 9 Box Talent Grid, Kanban and Scrum can help a fast growing company retain the best talent and grow strategically.

Training 214

Training Planning Work Management Marketing Management 214

Navigate the Channel

OCTOBER 5, 2022

When done with a bit of planning and creativity, social media can help maximize visibility and attendance at your next event. (We The recommended ratio is 1:4, which comes from a 2011 book by Kipp Bodnar and Jeffery Cohen, but holds up well today. According to Google, three options exist to help your event appear in search results.

Social Media 65

Social Media Event Marketing Social Marketing Trade Show 65

Hubspot

JUNE 11, 2020

At the moment, almost all of the top social media platforms -- including Facebook , YouTube , Instagram , Twitter , LinkedIn , Reddit , and now even TikTok -- have live streaming features. To help you identify a few platforms worth looking into, I asked the same Lucid participants. Additionally, emerging platforms like Twitch.tv

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Zoominfo

APRIL 24, 2019

Rolled out in 2011, Panda “rewards high-quality websites and diminish[es] the presence of low-quality websites in Google’s organic search results” ( source ). For more information about how ZoomInfo can help you reach your target audience faster, contact our sales team today.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Hubspot

APRIL 13, 2011

We are barely finished with the first quarter of 2011, but some key events have already shaken up the inbound marketing landscape. As you read marketing news throughout the year, always look for patterns to help you understand what opportunities might await around the next corner. 3 Key Events for Marketing Change in 2011.

Allocation 28

Allocation Online Marketing Cable Planning 28

Contently

SEPTEMBER 19, 2016

While gamers can’t take credit for making YouTube an internet behemoth, they’ve certainly done their best to colonize it. In August 2015, YouTube launched YouTube Gaming, a separate platform just for gaming content. In June 2011, Justin.tv Live streaming. Eventually, other companies to see the value.

Trends 60

Trends Media Youtube Advertising Mediums 60

Hubspot

FEBRUARY 18, 2020

Snapchat didn't exist until 2011. Video-based platforms like YouTube show no signs of slowing growth––it was the only bright spot in Alphabet's recent earnings report. This report is here to help you answer them. In the early 2010s, social networks were only starting to gain traction. Instagram was launched in 2010.

Work Management 100

Work Management Planning Marketing Management Paid Search Agency 100

Content Standard

MARCH 14, 2019

Live content is a difficult sell, and the fact that it’s hard to measure its success beyond vanity metrics doesn’t help its case—especially when you’re trying to get your CMO on board. You know those unboxing videos that do so well on YouTube? But going live is effective. Product Promotions and Unveilings.

Tactics 108

Tactics Brand Identity Branding Planning 108

Hubspot

MAY 10, 2017

Blog posts and social media comments about the unique selling approach helped fuel even more interest in the products. By September 2011 , Google+ was open to all Google account holders, and 400 million people signed up within its first year. 2) Google. 3) Nintendo. Source: TechCrunch.

Demand 93

Demand Brand Identity Branding Social Networks 93

markempa

DECEMBER 10, 2012

In March of 2011, the Siemens team launched Plantville. Help employees better understand the scope of the organization. Select resources to help. Pete shares his best practices throughout the game to help players achieve outstanding results in plant performance. The team launched the game on March 24, 2011.

B2B Thought Leadership 120

B2B Thought Leadership Work Management Brand Identity Branding 120

Webbiquity

MAY 17, 2016

There are also a number of tools that can be helpful with both content ideation and research. For example, almost no one looked for information about “content marketing” prior to early 2011, but interest really soared a couple of years later, with search volume tripling between December 2012 and January 2014. Pricing: free.

Planning 145

Planning Research Tools Best Practices 145

Hubspot

FEBRUARY 20, 2017

1) YouTube. What it Replaced: Video streaming website YouTube replaced phrases like “search for a video” or “watch a video online.”. Used in a Sentence: “You should YouTube the latest Saturday Night Live monologue, Kate McKinnon was hilarious in it.”. Four Brands That Replaced Product Names.

Skype 78

Skype First-Mover Advantage Youtube Advertising Agencies 78

Exo B2B

APRIL 11, 2019

The influencers in marketing are not the young youtubers or maniacs of Instagram who acquire some celebrity and make easy money. Jay Baer – Twitter account: @jaybaer – Website/blog: [link] President of Convince & Convert, speaker and author of the best selling book, « Youtility: Why Smart Marketing is About Help, Not HypeZ ».

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Hubspot

JANUARY 19, 2011

We are only weeks into 2011 but it is crystal clear that this year is shaping up to be the year of the mobile Web. Bytemobile has found that in 2011, 60 percent of all traffic on mobile Web devices will be for video. Instead, provide a clean text summary of the video if they are using a cellular data connection. Photo Credit: l-i-n-k.

Traffic 28

Traffic Bandwidth Video Marketing Mobile Marketing 28

BOP Design

FEBRUARY 20, 2019

We’ve included essential sizes for Facebook, Instagram, Twitter, LinkedIn, and YouTube to help you stay current on photo and image specifications. Since 2011, LinkedIn has grown from 140 million users to over 500 million users. What’s New for 2019? The importance of imagery and video. The Rise of LinkedIn. Business Profile.

Social Media 50

Social Media Media B2B Linkedin 50

Webbiquity

JANUARY 24, 2011

Convert PowerPoint presentations to Flash, or into YouTube videos? A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. 11 Twitter & Social Media Tools To Try In 2011 by COMMS Corner. ** 5 Stars.

Social Media 100

Social Media Tools Buzz Media 100

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. This entry was posted on Monday, May 9th, 2011 at 9:00 am and is filed under Content Marketing , Marketing Automation , Marketing Planning , Marketing Strategy , Online Marketing , Social Media.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Hubspot

MAY 7, 2020

A sound content marketing strategy is one of the better ways a business can help shape its brand identity, garner interest from prospects, and retain an engaged audience. In 2011, Google conducted its landmark Zero Moment of Truth (ZMOT) study. As you can assume, it's well worth understanding. But that's easier said than done.

Content Marketing 101

Content Marketing Planning Mobile Marketing Advertising Mediums 101

Biznology

JUNE 17, 2013

90% of online shoppers at a major retailer’s website said they find video helpful in making shopping and buying decisions. 61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands (Forbes). 35% increase in mobile video views occurred from 2010 to 2011. YouTube ). (Source: MarketingSherpa ).

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Hubspot

SEPTEMBER 15, 2020

He used to be a professional gamer and started live streaming in 2011. However, if your goal is to attract some new potential audiences, you can try investing in a platform that could help you expand your reach. Some of the best streaming platforms include YouTube Live, Facebook Live, LinkedIn Live, Periscope, and Instagram.

Examples 101

Examples Ad Building Brand Identity Branding 101

Martech Advisor

DECEMBER 30, 2019

Today, XR technology looks very different – 360-degree videos on YouTube, AR filters on Snapchat, and DIY VR equipment like Google Cardboard have changed our conception of immersive experiences. XR helps to create a powerful impression in the consumer’s minds, urging them to look at your brand from an entirely new perspective.

Paid Search Agency 90

Paid Search Agency Startups Interactive Marketing Marketing & Strategy 90

Convince & Convert

JUNE 20, 2011

This process will help you stand out from the crowd: 1. Can you find video footage of them on YouTube, Vimeo, etc.? Can you help them build those relationships? Is that where you are intending to focus your sales in 2011? I watched your recent speech on on YouTube. Most of them have been smart and…lazy.

Thought Leadership 154

Thought Leadership Ideal Customer Profiles Youtube Work Management 154

The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? United States License.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

seo.co

MAY 10, 2021

Outsourced content marketing helps with SEO in the following ways: Saves you time and money that can be spent on other aspects of your SEO strategy. It’s helpful to create a style guide for your writers to ensure the content they produce represents your brand. Back in 2011, Google began encrypting searches from logged-in users.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Optinmonster

MAY 10, 2023

“FOMO” stands for the fear of missing out , a psychological trigger humans can’t help responding to. Let’s look at some FOMO statistics , as that’ll help you understand why FOMO marketing campaigns are so effective, especially with certain demographics. Why Use FOMO Marketing? Why Use FOMO Marketing?

Examples 110

Examples Urgency Marketing Planning Trigger Marketing 110

The Effective Marketer

MAY 21, 2012

If the myriad of webinar platforms out there with new entrants every year is not an indication that webinars are hot marketing tactic, then take a look at the following chart from MarketingSherpa : Webinars, together with virtual events were ranked top three marketing tactics to have their budgets increased in 2011. What: Case Study.

Webinar Metrics 100

Webinar Metrics Planning Trade Show Cross-Selling 100

seo.co

FEBRUARY 15, 2022

Starting in 2011 with the Panda update, Google has gradually refined its ability to detect “high quality” content, eliminating any duplicate or unoriginal content (which is common in clickbait) and learning to recognize gimmicky headlines designed only to attract clicks. Facebook and Google United. Clickbait SEO Strategies. Sensational?

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

Rain: The Growth Agency

DECEMBER 14, 2020

For more information, visit the official website , Facebook , Twitter or YouTube pages. Tour, 2003 and 2008 matches between the United States and Mexico, and the 2005, 2007, 2009, 2011 and 2019 CONCACAF Gold Cups. Home Team Sports helps fans extend love for their home teams to the brands that associate with and support them.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Ad brokers Lead Ranking 40

Marketing Insider Group

MARCH 12, 2014

In 2011 the first wave of Baby Boomers turned 65 and 10,000 will retire a day for the next 19 years. In March 2012, 2 Billion YouTube videos watched a day. So for people who own devices they’re watching 400 YouTube videos a month. This is the largest exodus from the workplace of any generation in history. Who is doing this?

Work Management 100

Work Management Demographics Loyalty Youtube 100

Hubspot

MARCH 3, 2020

It lets you write helpful content about your geographic area in a relevant way so you're not faced with awkward keyword stuffing that Google's algorithm punishes. And now that Google owns YouTube, it's a good idea to show up on that platform. Write about complementary local services. Have location pages. Guest post. Get reviews.

Long Tail Marketing 68

Long Tail Marketing SERP Keywords Mobile Marketing 68

Content Standard

JANUARY 5, 2016

Consumers spent 39 minutes per day in 2015 watching video on mobile devices, up from just three minutes in 2011, eMarketer reported. According to Google , searches for how-to videos on YouTube increased 70 percent over 2015, thanks to smartphones. Mobile Becomes Video Driver. Vertical Takes Center Stage. How-To Videos Rack Up Viewers.

Stats 63

Stats Video Marketing Verticals Emarketing 63

Vidyard

MARCH 31, 2015

million views on YouTube, and that number continues to grow. With two videos released in February, two more in early March, and another just last week, followers of Volkswagen’s YouTube channel are treated to another hilarious video on a regular basis. Capitalize on trends to build virality.

Video Marketing 50

Video Marketing Campaigns Top of Funnel Viral Marketing 50

SnapApp

NOVEMBER 10, 2016

Marketers are so busy trying to find the right images to post on social media, or putting a holiday spin on that long-ago-planned blog post, they forget the most important part: creating content that genuinely helps the audience in some way. To help me avoid this fate, Marketo welcomed me to download their Top Email Marketing Blunders e-book.

Campaigns 82

Campaigns Planning Paid Search Agency Marketo 82