readwrite

JANUARY 24, 2012

Boston-based Nanigans , a firm specializing in the Facebook ads marketplace, recently released new data confirming a year-over-year jump in the Facebook ads marketplace this past holiday season. A Facebook IPO is in the works, and sources told AllThingsD that it will hit during the third week in May. billion in 2011.

Cost Per Click 40

Cost Per Click Facebook Paid Search Agency Ads 40

Zoominfo

JUNE 10, 2022

They also expect that all employees take a minimum of three weeks off work per year. Scaling back Amazon is working to vacate approximately 10 million square feet of warehouse space by subletting or renegotiating leases in an effort to reduce excess capacity amid a slowdown in e-commerce operations. Ford has reached a $19.2

Zoominfo 130

Zoominfo Advertising Agencies Amazon Work Management 130

Convince & Convert

OCTOBER 15, 2013

We were all new; brands and common users alike saw shares and invites as the path to virality, and for a time, it seemed to work. Week after week, the number of active daily users continued to skyrocket, and Facebook quickly became the destination of choice for businesses seeking wider audiences. But is this working?

Viral Marketing 146

Viral Marketing Facebook User-Generated Content Multi-Channel 146

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. Anyone working in social will be familiar with this feeling:[link]. So what gives?

Social Media 162

Social Media Generation Media Peer-to-peer 162

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. allimooney.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

B2B Marketing Traction

DECEMBER 16, 2010

Are you on the fence about a Facebook company page for your business? I’m still hearing a lot of misconceptions about Facebook from business owners. Here are 11 reasons you may want to create a presence on Facebook in 2011 and beyond, no matter if you are a business-to-consumer or business-to-business (B2B) company.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

ViewPoint

SEPTEMBER 26, 2011

A lot of B2B marketers have chosen not to get on board the Facebook train for fear that Facebook's freewheeling culture clashes with their serious business. There’s a lot of gold to mine on Facebook, however, if you know your objectives and how the community works. After all, 750 million people can't be all wrong.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Marketing Insider Group

MARCH 12, 2014

One of the areas that I am finding really fun to work on and also really important to today’s leaders is the Future of Work. Here are some additional insights on the changing nature of work – something important for business leaders in any size organization and in any role. The Changing Nature Of Work.

Work Management 100

Work Management Demographics Loyalty Youtube 100

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. Anyone working in social will be familiar with this feeling: “can we just throw it up on social?”

Social Media 130

Social Media Generation Media Peer-to-peer 130

Oktopost

MAY 11, 2022

He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Christopher attributes the move in the right direction to all the work the team had done in rebranding around defining the true identification of the brand.

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Contently

MARCH 1, 2022

The Instagram account, founded in 2011, was charging advertisers tens of thousands of dollars for access to its 14 million followers. ” In 80 AD, the Roman poet Martial was hardly flattered by the mimicry of fellow bard Fidentinus when he accused the contemporary of ripping off his work and taking credit for it. One was deleted.

Thought Leadership 172

Thought Leadership Aggregators Paid Content Ethics 172

Martech

MARCH 11, 2024

While this approach works well for roughly 5% of actively in-market buyers, it creates a poor experience for the remaining 95% of future customers who aren’t yet ready to buy. By pushing contacts who aren’t ready to buy through our systems, we slow down our operations and create extra work for ourselves. Good riddance.

Efficiency 86

Efficiency Marketing Automation Services Lead Ranking Brand Identity 86

Sprout Social

APRIL 18, 2022

Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. Co-founded by Matthew Buchanan and Karl von Randow in 2011, the platform is home to both cinephiles and casual viewers who use it for recommendations from friends and Letterboxd influencers.

Verticals 101

Verticals Social Media Media Social Networks 101

Brandwatch Marketing

MARCH 7, 2023

That works out at a new social media user every 15 seconds. Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7 million blog posts are published every month A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 Facebook accounts for 53.1%

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Martech

APRIL 1, 2022

Since 2011 major network broadcast ratings have dropped more than 80% , according to SpoilerTV. On the digital side, Facebook canceled its partnership with Nielsen around digital ad rating early last year,” Mike Woosley, COO for data solutions company Lotame said in a statement. for national ratings.

Purchase 108

Purchase Work Management Product Television marketing 108

Marketing Insider Group

JULY 15, 2010

During my presentation titled Lead Generation Programs That Work I walked through the 5 Steps to Achieve Lead Generation ROI. During my presentation titled Lead Generation Programs That Work I walked through the 5 Steps to Achieve Lead Generation ROI. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?

Lead Generation 100

Lead Generation Budget Programs Work Management Lead Scoring 100

Biznology

AUGUST 21, 2018

If you post good stuff, like the one to the right that we had great success with for our 4Vets4Life campaign on Facebook. However, because Buffer panders beautifully to Twitter and Facebook, etc, they are good at prompting me (and you) toward best practices. Facebook might require you to add a tie and a blue blazer.

Social Media 137

Social Media Social Marketing Media Twitter 137

Hubspot

MARCH 28, 2018

A New Poll Shows Americans Trust Facebook Less Than Its Big Tech Counterparts. In the midst of ongoing backlash from the alleged misuse of personal user data, Facebook is earning less trust from Americans than other key players in the Big Tech space, according to a recent Reuters/Ipsos poll. Unriddled: The Tech News You Need.

Facebook 66

Facebook Privacy Protection Product Paid Search Agency 66

The ROI Guy

DECEMBER 23, 2010

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. CIO Priorities for 2011 Indicate Continued Frugaln.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40

Brandwatch Marketing

OCTOBER 25, 2023

So increasing awareness is important, which means measuring brand awareness to see what works for your brand and what doesn’t. Since Google moved to secure search in October 2011, measuring keyword traffic has become more difficult with the vast majority of keyword data hidden behind ‘(not provided)’ in the name of privacy.

Brand Identity 96

Brand Identity Branding Advertising Benchmark Eye-Tracking 96

Webbiquity

OCTOBER 5, 2012

Vocus vs. Cision (November 8, 2011). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011. The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

PR 100

PR Stats Social Media Twitter 100

Contently

JUNE 23, 2016

In 2011, YouTube paid more than $100 million to celebrities, social influencers, and media companies to create 100 exclusive channels on the video platform. Since March , Facebook had been planning on paying creators, but the exact numbers released by The Journal give greater insight into the scope of the operation. Sound familiar?

Youtube 82

Youtube Ad Exchange Facebook Video Marketing 82

Marketing Insider Group

JULY 14, 2020

2006: Facebook debuts. 2011: Snapchat arrives, becoming beloved by all generations because who doesn’t look better with a filter. All of this contributes to the massive shift in the way that businesses work. That strategy isn’t working for them. In only 14 years, the effect it has had is profound.

Paid Content 296

Paid Content Ad Frequency Paid Search Agency Marketing Budget 296

ClearVoice

NOVEMBER 4, 2022

Learn from those in the field doing the real work and seeing results. Grab your coffee and get inspired before work. Social Media Hat has been around since 2011 and has won awards for its marketing content. Facebook, Pinterest, YouTube, all the classic channels are there. Best niche marketing blogs.

Newsletter 134

Newsletter Planning Paid Search Agency Work Management 134

seo.co

FEBRUARY 15, 2022

Criticisms range from calling it gimmicky to insinuating that it’s responsible for the death of journalism, but no matter where you stand on the clickbait issue, clickbait still works. If it works for them, should you use clickbait as part of your SEO strategy? Facebook and Google United. Does it harm your brand?

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

The ROI Guy

FEBRUARY 14, 2011

Monday, February 14, 2011 Social Media ROI a Requirement for 2011 With social media spending continuing to increase this year, CMOs are being tasked to justify the investment. Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

readwrite

APRIL 13, 2012

billion profit last quarter, announced yesterday , was almost as much as Facebook’s revenue for all of 2011. But Facebook has something important that Google doesn’t, and it scares Google’s pants off: Facebook knows who you are , to an incredible level of detail. Because you tell it. Heck, many (most?)

Facebook 40

Facebook Google Adsense Mobile Advertising 40

MLT Creative

MARCH 1, 2011

Here's what's on tap for marketing industry events for March 2011. Barcelona, Spain: Learn from some of the most experience e-Marketers in the world, and learn how to put your ideas to work. New York, NY: This full-day event will immerse marketers and senior management on Facebook. March 23-24, Social Pulse 2011.

Paid Search Agency 40

Paid Search Agency B2B Marketing Advertising Agencies Enterprise Management 40

ClearVoice

JANUARY 26, 2021

Facebook has made no fewer than 34 changes to the newsfeed algorithm since 2016; everything from prioritizing live video to banning advertisements from fake news sites, each designed to maximize profits for a company already worth a third of a trillion dollars at the end of 2015. Social media fatigue.

Social Media 116

Social Media Paid Content Training Media 116

SnapApp

JUNE 22, 2012

If you haven't heard of Facebook, you're probably not reading this article because you've never, ever been on the Internet. As of October 2011, Facebook was the second most frequently viewed website in the world, with over 800 million active users. Consider these six techniques for getting your Facebook presence noticed. #1:

Facebook 48

Facebook SMS Broadcasting Barriers 48

Webbiquity

MARCH 12, 2012

” as she points out), starting with making sure the post is newsworthy (“how-to” guides work well for blog posts, not so well for news releases) and ending with using third-person AP-style writing for the release. Small Business…Big Coverage! by Blogging PRWeb. What brand marketers can learn from PR by iMedia Connection.

PR 100

PR Blogger Tips Best Practices 100

Content Standard

DECEMBER 9, 2020

As a veteran search marketer, I’ll never forget the frenzied speculation around Google+ back in 2011. As marketers, we now battle it out for visibility across more and more platforms—from Google and Facebook to Netflix and TikTok—while each of those platforms continuously rewrites the rules for ad and content delivery.

Advertising Agencies 95

Advertising Agencies Work Management Paid Search Agency Marketing Management 95

Convince & Convert

DECEMBER 29, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Data about how social media really works, who uses it and how, continues to surprise. 52% of Americans have a profile on Facebook, Linkedin, MySpace or elsewhere. (Happy Holidays!

Social Media 166

Social Media Media Social Networks Ideal Customer Profiles 166

The ROI Guy

DECEMBER 6, 2010

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? These two market drivers will have important implications into 2011 and beyond for B2B sales enablement and marketing strategies and budgets. The Death of a Salesman? this year, an increase from 3.1%

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

KoMarketing Associates

AUGUST 22, 2012

As Q3 draws to a close, B2B marketers are already thinking ahead to 2013, strategizing about what’s worked thus far in 2012—and what hasn’t. Thirty- five percent of industrial companies are spending more on marketing in 2012 than they did in 2011, but the real shift comes in online marketing budget allocations.

Marketing Report 120

Marketing Report Trends B2B Marketing Allocation 120

A Better Jones

JUNE 17, 2019

I first entered the social media game in 2011, and Twitter and Facebook were king. In 2011 Hootsuite was pretty much the only social media management tool, and that was all I had to work with. 300 Facebook and Twitter accounts, Hootsuite to manage it all, and one person to produce all of the content.

Social Media 71

Social Media Tools Media Work Management 71

Hubspot

FEBRUARY 18, 2020

Facebook reached one billion users in late 2012. Snapchat didn't exist until 2011. Facebook has three billion active users. They're facing a technology barrier that's preventing them from measuring their work. Since 2010, the marketing world has changed. Instagram was launched in 2010. Fast forward to 2020.

Work Management 100

Work Management Planning Marketing Management Paid Search Agency 100