Webbiquity

JANUARY 7, 2011

Facebook added more than 150 million new users in 2010. A new report from Focus, 2011 Trends Report: Social Media Marketing presents observations and predictions from eight leading social media experts (and me) about social media trends and developments to watch for in the coming year. . Share this on Facebook. link on Twitter.

Social Media 100

Social Media Trends Social Marketing Media 100

ViewPoint

FEBRUARY 2, 2011

Wiley, 2011). So at the start of 2011, here are a few bigger trends I see shaping the way B2B marketers will do business in the coming year. Most businesses have some kind of social presence or plan to have one: Most have attempted a blog or Facebook page, or have at least peeked at Twitter. Like at the start of a new year.

B2B Marketing 120

B2B Marketing Trends Marketing Management Planning 120

Webbiquity

FEBRUARY 2, 2012

According to Compete.com, traffic to the site did fall off sharply in February and March of 2011 after an initial surge, but has rebounded to new highs since then (though half a million unique visitors per month isn’t particularly impressive for a social media site). Then they began to taper off and disappear.

Best Practices 100

Best Practices Social Media SEO Blogger 100

Marketing Insider Group

DECEMBER 28, 2011

Whatever the reason for humanity’s obsession, here’s my simple objective: to share with you the B2B Marketing posts that generated the most traffic, conversation and sharing in 2011. Here were some other top posts from 2011 in case you missed them: The Biggest Mistake Marketers Make. Have The Right Content.

B2B Marketing 100

B2B Marketing Peer-to-peer Planning B2B 100

ViewPoint

DECEMBER 20, 2011

Here are our guest marketing and sales bloggers along with their ViewPoint posts in 2011: Ardath Albee , CEO, Marketing Interactions eMarketing Expert Ardath Albee on the Limitations of a Lead Gen Mindset. Ann Handley , Chief Content Officer, MarketingProfs, and the co-author of Content Rules 4 Trends Shaping B2B Marketing in 2011.

Blogger 120

Blogger B2B Thought Leadership Work Management Marketing Management 120

Marketing Insider Group

JANUARY 6, 2011

“ Over the holidays I was honored to learn that I was being included in the Focus 2011 Trends Report: Social Media Marketing. Facebook advertising will continue to improve — and get more expensive. Among the main points made in the report along with some of my feedback: 1. Metrics will mature.

Social Media 100

Social Media Marketing Report Social Marketing Trends 100

readwrite

JANUARY 24, 2012

Boston-based Nanigans , a firm specializing in the Facebook ads marketplace, recently released new data confirming a year-over-year jump in the Facebook ads marketplace this past holiday season. A Facebook IPO is in the works, and sources told AllThingsD that it will hit during the third week in May. billion in 2011.

Cost Per Click 40

Cost Per Click Facebook Paid Search Agency Ads 40

readwrite

FEBRUARY 1, 2012

We’re all on the edge of our seats waiting for the Facebook IPO to drop. The Wall Street Journal proper reports (no offense, AllThingsD) that Facebook probably makes most of its revenue from online advertising combined with cuts from game purchases. Facebook takes a 30% cut from games that live on its ecosystem.

Spending 40

Spending Facebook Ads Marketing Management 40

ViewPoint

JANUARY 11, 2011

Comment on The Bridge Group's ten predictions for inside sales in 2011. Blogs, twitter, Facebook and Linkedin have created an environment where individual sales reps can know showcase their knowledge and value as a partner to their buyers. Trish Bertuzzi and Laurie Page start the new year off with some surprising predictions.

Top of Funnel 120

Top of Funnel Ideal Customer Profiles Lead Scoring Lead Ranking 120

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Facebook Advertising – will continue to improve and unfortunately get more expensive. So people are looking for an alternative and that’s Facebook Advertising.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011? Augmented Reality For B2B Marketing in 2011?"

B2B Marketing 100

B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

Biznology

DECEMBER 16, 2010

I am declaring 2011 the Year of the Online SMB. Google is entering a mammoth struggle for the SMB marketing budgets with the likes of Facebook, Groupon and others. All these factors lead to my prediction that 2011 will be the Year of the SMB. Are you ready? I'm stalling here because I really hate doing this.)

SMB 80

SMB Marketing Budget Internet Marketing Google 80

readwrite

SEPTEMBER 20, 2011

Facebook estimated global ad revenues will jump to $3.8 billion mark, according to analysts, but the slowdown in growth is explained as a diversification into other revenue streams like Facebook Credits. When all streams are taken into consideration, total revenues at Facebook should reach $4.27

Facebook 40

Facebook Paid Search Agency Ads Emarketing 40

Convince & Convert

JUNE 19, 2012

One of the questions causing a fair amount of debate around digital marketing circles revolves around whether or not Facebook page “Likes” carry any measurable business value. In my opinion, the insights that support the cost per acquisition of a Facebook Like seems to be a bit less of a stretch.

Facebook 157

Facebook Lead Scoring Lead Ranking Paid Search Agency 157

Convince & Convert

OCTOBER 15, 2013

Week after week, the number of active daily users continued to skyrocket, and Facebook quickly became the destination of choice for businesses seeking wider audiences. How can I make sure my Facebook app goes viral?” “How can I make sure my Facebook app goes viral?” Are Sweepstakes Users Sharing Your App on Facebook?

Viral Marketing 146

Viral Marketing Facebook User-Generated Content Multi-Channel 146

Biznology

DECEMBER 2, 2011

What do you mean that the holiday season of 2011 is over? Heck, we’re still in the same calendar week as Cyber Monday 2011! Whatever you have done for the online shopping season for 2011 is already in place and running. Whoa there, big fella!!! It just got started? Have you lost your bits and bytes? ” mentality.

PPC 80

PPC Social Media Conversion Rate SEO 80

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Watch next month (close to Father’s Day) for the Nifty 50 Men of Twitter for 2011. And yes, she really knows LinkedIn. Lisa Petrilli. LisaPetrilli.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Tony Zambito

MAY 13, 2011

Baseone, the London based B2B Marketing Agency, released its 2nd annual Buyersphere Report 2011 this   month.    Facebook, LinkedIn, Twitter, Blogs, and other social media ranked near the bottom.    Blogs, WOM, Twitter, and Direct Mail were all ahead of Facebook in terms of influence. 

Buyer Personas 100

Buyer Personas WOM B2B Paid Search Agency 100

Convince & Convert

DECEMBER 27, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. Sure it has 600 million members and is significantly more compelling than any film made by Nicholas Cage in the past five years, but even with those inherent advantages, Facebook for business is hard.

Facebook 132

Facebook Sample Click Rate Promotion 132

Zoominfo

JUNE 10, 2022

million settlement with 40 states and the District of Columbia in a lawsuit alleging false advertising about fuel economy and capacity for its pickup truck models from 2011-14. Uber joins the ranks of other major tech companies that have paused hiring, including Facebook, Salesforce, and Twitter. Ford has reached a $19.2

Zoominfo 130

Zoominfo Advertising Agencies Amazon Work Management 130

B2B Marketing Traction

DECEMBER 16, 2010

Are you on the fence about a Facebook company page for your business? I’m still hearing a lot of misconceptions about Facebook from business owners. Here are 11 reasons you may want to create a presence on Facebook in 2011 and beyond, no matter if you are a business-to-consumer or business-to-business (B2B) company.

Facebook 100

Facebook Paid Search Agency Companies Ideal Customer Profiles 100

ViewPoint

SEPTEMBER 26, 2011

A lot of B2B marketers have chosen not to get on board the Facebook train for fear that Facebook's freewheeling culture clashes with their serious business. There’s a lot of gold to mine on Facebook, however, if you know your objectives and how the community works. LinkedIn is nine-to-five and Facebook is after-hours.

Facebook 120

Facebook B2B Marketing Planning B2B 120

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. The results of the data are astoundingly clear.

Social Media 162

Social Media Generation Media Peer-to-peer 162

Convince & Convert

JULY 24, 2011

Facebook best practices change about as often as Sean Combs/Puffy/Puff Daddy/P Diddy/Diddy/Diddy Dirty Money monikers , and keeping up on Facebook for business can be a significant time investment. Put on a little Beyonce in the background, grab some Cristal and join me at Facebook Success Summit ( [link] ).

Facebook 110

Facebook Webinar Metrics Co-Registration Social Media 110

Webbiquity

JUNE 11, 2012

Believing that your posts to Twitter or Facebook are more important than those of your friends may be a sign of egotistical delusion (or perhaps your friends just put up lousy, boring posts). Regardless, Facebook may soon give its users the opportunity to leapfrog their status updates to the top of the pile. Investors Will be Happy.

Facebook 100

Facebook Social Networks Network Marketing Ideal Customer Profiles 100

SnapApp

DECEMBER 29, 2011

2011 was a big year for SnapApp! This campaign had all the elements for a successful Facebook sweepstakes --a built-in audience, highly effective prize(s), and viral buzz. This campaign had all the elements for a successful Facebook sweepstakes --a built-in audience, highly effective prize(s), and viral buzz.

Best Practices 48

Best Practices Microsite Viral Marketing Buzz 48

Industrial Marketing Today

OCTOBER 26, 2010

With the cloud of economic uncertainty still hanging over many industries, it is not surprising that B2B marketers are shifting their 2011 budgets more towards lower-cost inbound eMarketing tactics. MarketingSherpa asked more than 900 B2B marketers how they expected their marketing budgets to change for 2011. Social media marketing.

Marketing Budget Creation 60

Marketing Budget Creation Marketing Budget Inbound Marketing Tactics 60

Marketing Insider Group

APRIL 3, 2017

“The most important document ever to come out of the Valley” is a quote from Facebook COO Sheryl Sandberg. She is referring to a presentation simply called “Culture” that was published in 2011 by Netflix CEO Reed Hastings. What does this have to do with marketing or content?

Promotion 144

Promotion Facebook Effectiveness Content 144

Contently

SEPTEMBER 28, 2017

Last week, the world got wind of the biggest Facebook algorithm change in years. Google officially reclaimed its spot as the top source of referral traffic since Facebook overtook it in August 2015 , which means the world’s biggest social network has been pushing less and less traffic to content. According to a Parse.ly

Distribution 150

Distribution Paid Search Agency Top of Funnel Advertising Funnels 150

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. The results of the data are astoundingly clear.

Social Media 130

Social Media Generation Media Peer-to-peer 130

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Hubspot

AUGUST 1, 2011

With over 750 million users, Facebook is now recognized as the most popular social network, and more and more businesses are harnessing its awesome power to achieve their marketing goals. By now, you should be convinced that Facebook can be useful for more reasons than just keeping in touch with family and friends. Generate leads!

Facebook 28

Facebook Business Social Networks User-Generated Content 28

Brandwatch Marketing

MARCH 7, 2023

Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7 million blog posts are published every month A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Sprout Social

APRIL 18, 2022

Every day people are taking their posting habits away from main feeds and into more private options, like subreddits and Facebook Groups. Co-founded by Matthew Buchanan and Karl von Randow in 2011, the platform is home to both cinephiles and casual viewers who use it for recommendations from friends and Letterboxd influencers.

Verticals 101

Verticals Social Media Media Social Networks 101

Oktopost

MAY 11, 2022

He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx.

CPO 146

CPO B2B Thought Leadership Transparency Brand Identity 146

Biznology

JANUARY 13, 2012

That 2012 could or rather should be the year that Facebook reaches 1 billion accounts. I am not going to go so far as to say users or active users mainly because we all need to be smart about this and not be under the impression that every Facebook account is either A) real or B) real active. Facebook doesn’t compete.

iCrossing 80

iCrossing Facebook First-Mover Advantage Burn Rate 80

Biznology

FEBRUARY 20, 2018

If you are not already part of the conversations that experts, vendors, and service providers are already having online (and I don’t mean on reddit, Facebook, or Twitter —those are way too ephemeral) then who’s going to know you? The digital space has become super competitive. New phone, who dis? Don’t worry. Like this post?

Marketing Management 202

Marketing Management PR Marketing Automation Services Public Relations 202