KoMarketing Associates

FEBRUARY 9, 2015

In other words, if you have the same or similar web content, written for visitors in both English and Spanish as an example, you don’t need special code or tagging, per Google guidelines. The B2B marketer would simply replace the example web addresses into applicable region-specific web destinations.

SEO 120

SEO B2B Marketing & Strategy Guidelines 120

Hubspot

OCTOBER 12, 2012

There are lots of examples from brands you probably recognize, and most break into one of two buckets: event driven, and customer driven. Let's review seven examples of real brands going real-time with their marketing to spark your creativity. Pepsi During Fashion Week 2011. Pretzel Crisps' "Social Sampling" Program.

Examples 28

Examples Work Management Advertising Agencies Marketing Management 28

Writing on the Web

APRIL 18, 2011

So on Wednesday, April 20, 2011 at 5 p.m. Wednesday April 20, 2011, 5 pm ET. Here’s a sample of what you’ll learn: For example, your content should accomplish these 4 goals: Connect with readers right away (ask them about their problems or challenges). And then publish a lot of content in many different forms.

Content Marketing 100

Content Marketing Work Management Digg Content 100

markempa

OCTOBER 21, 2010

Here is a small sampling of some juicier tidbits: If you don’t have strong leadership, you won’t stay on track. “It I spent 90 minutes every day doing secretarial work…here’s an example of marketing assigning sales busy work and then not understanding why we disagree!”.

Lead Generation 120

Lead Generation B2B Sales Sales Qualified Leads B2B Marketing 120

markempa

OCTOBER 21, 2010

Here is a small sampling of some juicier tidbits: If you don’t have strong leadership, you won’t stay on track. “It I spent 90 minutes every day doing secretarial work…here’s an example of marketing assigning sales busy work and then not understanding why we disagree!”

Lead Generation 120

Lead Generation B2B Sales Sales Qualified Leads B2B Marketing 120

The Effective Marketer

APRIL 29, 2009

For example, typical uses of webinar software often fall into one or more of these categories: Online sales demos and presentations : a sales rep shares a PowerPoint presentation and his desktop screen while walking through a product demonstration. United States License.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

Convince & Convert

JULY 29, 2012

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact. ” white paper. Remember, social media success is about the wizard, not the wand.

Social Media 138

Social Media ROI Media Correlation 138

Aberdeen

OCTOBER 25, 2017

He began his entrepreneurial career with two Y Combinator backed startups: Inkling in 2005 and Draft in 2011. . For example, a CRM company’s new customers are often starting new businesses or new jobs. 4) Can you give an example of a great personalization campaign you’ve seen? Here’s how that went!

Marketing AI 63

Marketing AI Personalization Paid Search Agency Companies 63

Convince & Convert

MARCH 26, 2013

The real difference between the reach of fans (below) and organic reach is that the latter include views of people that are not fans of the page but have directly accessed your page or seen its content in a widget (for example, a “like box” on your site or blog). Above is an example of a page with 500,000 extremely active fans.

Viral Marketing 167

Viral Marketing Facebook Marketing Management Buzz 167

seo.co

APRIL 9, 2020

For example, you may resell and/or rebrand SEO services like: SEO audits. For example, does this client have their page titles and descriptions optimized for search engines? For example, if you excel in client acquisition and keyword research, spend most of your time focusing on these components. Opaque processes.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Adobe Experience Cloud Blog

JULY 26, 2012

Enter the Marketo Champion program that was launched in June of 2011. For example – “they are really funny” isn’t easily quantifiable and will make it tougher for you to choose (and explain why you chose) your advocates. Here’s a sample of the awesome swag our Champions receive: Step 4: Identify potential candidates.

Lead Scoring 48

Lead Scoring Lead Ranking B2B Marketing Peer-to-peer 48

seo.co

MAY 10, 2021

For example, say you write an informative article explaining that manufacturers produce lighters in bright colors with a list of all the colors and shades you’ve seen. For example, after using your targeted phrase, you might need to begin the next sentence with your phrase (or part of it) to avoid writing a vague sentence.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Hubspot

AUGUST 14, 2014

But I realize I''m a sample size of one, and I''ve heard people argue -- marketers especially -- that QR codes are still alive and well. For example, Inc''s 2012 research found that 97% of consumers don''t even know what a QR code is. mobile audience scanned a QR code on their mobile device in 2011. of the total U.S.

Mobile Advertising 28

Mobile Advertising Mobile Marketing Landing Pages Lock-In 28

Paul Gillin

AUGUST 26, 2011

I was privileged to be on a panel with some outstanding social media practitioners from the insurance industry at the 2011 Social Media Conference for Financial Services put on by LOMA LIMRA this morning. Farmers Insurance for example, hasn’t accumulated 2.3 million Facebook likes by boring people.

Social Marketing 50

Social Marketing Planning Marketing Management Word of Mouth 50

EMagine B2B Blog

OCTOBER 3, 2013

The amount of keyword traffic data missing search queries (keywords) in web analytics has been steadily increasing each month since Google’s initial encryption of searches back in October 2011. For example, we are able to see which landing pages are receiving search visits in Google Analytics.

Paid Content 40

Paid Content Keywords Adwords Landing Pages 40

Hubspot

JULY 17, 2012

It's hard to move on when you're being cited as the example of what not to do, huh? In early 2011, a tweet was sent out from Kenneth Cole's Twitter account trying to promote their new spring collection. In 2011, Netflix had a $16 billion market share with their mail order DVD rental. Kenneth Cole. No big deal, right?

Guerilla Marketing 28

Guerilla Marketing Broadcasting Lock-In Paid Search Agency 28

Hubspot

JANUARY 23, 2012

In fact, shopping cart abandonment reached a record high in 2011 , at 72% , and is steadily rising. Here are some sample emails to get you started. Example Email #2 - Show Your Expertise: For buyers who are comparing two similar products, send them product reviews or information. Sound like a missed sales opportunity?

Activities 28

Activities Urgency Marketing eCommerce Marketing & Strategy 28

readwrite

JANUARY 25, 2011

In fact, speaking at the Inside SocialApps conference yesterday, Facebook CTO Bret Taylor confirmed the company’s primary focus in 2011 is mobile. When Places launched last fall , for example, one of Facebook’s partners in the launch was Gap. Using your Facebook profile info. We can do that,” says Google.).

Acquisitions 40

Acquisitions Mobile Advertising Advertising Agencies Amazon 40

Hubspot

JUNE 7, 2012

For example, if you have a list of 10,000 names, break it down into several segmented sends. Below is an example of a dynamic list in the new HubSpot Email tool. According to Knotice's Mobile Email Opens Report , nearly a third of all emails in the second half of 2011 were opened on a mobile device.

Email Marketing 28

Email Marketing Tips Ad Frequency Planning 28

Hubspot

DECEMBER 7, 2012

Furthermore, a 2011 CMO Council survey found that CMOs feel overwhelmed and under pressure to understand the influx of data available to them. A recent IBM Global CMO Study also reported that more than 70% of CMOs feel they "lack true insights" and are underprepared to manage all the data at their fingertips.

Marketing Budget 28

Marketing Budget Work Management Marketing Management Paid Search Agency 28

Hubspot

JUNE 17, 2014

The sample videos in this study included: “ Charlie Bit My Finger ,” a video in which an English boy gets his finger bitten by his younger brother. For example, Oreo’s “ Wonder if I Gave an Oreo ” video is a cartoon ad that imagines giving an Oreo to common story characters like the Big Bad Wolf and a vampire.

Viral Marketing 28

Viral Marketing Video Marketing Word of Mouth Budget Programs 28

Hubspot

JANUARY 10, 2011

For example: Name Company Website Twitter Username This signature helps provide some context to the person reading the comment. ” This sample comment follows the methodology mentioned above. Free Download: Better Business Blogging in 2011. Notice that it isn’t too long. How often do you comment on blog posts?

CAN-SPAM 28

CAN-SPAM Long Tail Marketing Lead Scoring Lead Ranking 28

ClickZ

OCTOBER 14, 2019

He previously was CEO of STAT Search Analytics, which he helped build since 2011 and which was acquired by Moz in October 2018. . Part of how we do that is by sampling within a given market. Let’s take an example. Sarah holds a J.D. and previously worked as an attorney before getting into the startup space.

Analytics 13

Analytics Trends SERP Lead Scoring 13

Hubspot

JANUARY 30, 2013

A 2011 study by the Fournaise Group estimated that 73% of CEOs think marketers can’t demonstrate their impact on the company’s top line , while Jonathan Salem Baskin estimates that CMOs get fired 25% more often than CIOs, and more than twice as frequently as any other colleague in the C-Suite. It’s a tough world out there for marketers.

Enterprise Management 28

Enterprise Management RFP Work Management Marketing Management 28

Hubspot

OCTOBER 10, 2018

Between 2011 and 2013, AR was embraced by companies like Disney, Coca-Cola, and National Geographic to execute campaigns at large events and in public spaces like shopping malls and Times Square. For example, a doctor can use this type of augmented reality to add a digital x-ray over part of a patient’s body during an operation.

Trigger Marketing 97

Trigger Marketing Ad Exchange Display Paid Search Agency 97

ClickZ

OCTOBER 29, 2019

Formed in 2011, AdTheorent is a machine learning-powered, targeted advertising provider. Sample AdTheorent Report. Their technology uses countless data signals that exist in the digital ecosystem to effectively and efficiently target digital ads to consumers based on their clients’ goals.

Case Studies 45

Case Studies Case Study Studies Ad Exchange 45

NuSpark Consulting

MAY 19, 2012

In 2011, 70 percent of B2B marketers used Facebook to share content with their networks, a 30 percent increase over the previous year. Below is a sample Welcome tab developed by app maker PageMagix. Below is an example of post scheduling: Understand Measurement. There’s plenty of content on the web about Facebook Business Pages.

Facebook 100

Facebook Lead Scoring Lead Ranking Generation 100

markempa

SEPTEMBER 30, 2012

Always ask for samples,” she advises. Here’s an example: Easily Solve Three Common Quality Control Problems in Packaging with Vision Sensors. When I learned about the intricacies of lead nurturing at the MarketingSherpa B2B Summit 2011, I couldn’t wait to get started,” she recalls. “I Demonstrate expertise in the topic. “To

Content Marketing 120

Content Marketing Work Management Marketing Management Marketing Automation Services 120

Adobe Experience Cloud Blog

DECEMBER 9, 2013

Here are some examples of public enterprise cloud vendors: Workday – for human capital management. These enterprise cloud companies are rapidly popping out of the woodwork – none of the above were public prior to 2011. Splunk – for analytics. Tableau Software – for analytics. Cornerstone OnDemand – for talent management.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Marketing Automation Services 48

Single Grain

JANUARY 18, 2023

Ranked highly in our guide to this year’s top nine web hosting services , Hostinger is a Lithuanian company that launched in 2011. If your business is going to present a professional image, you need a domain-based email address (for example, contact@singlegrain.com or you@yourbusiness.com ). Domain-Based Email.

Paid Search Agency 52

Paid Search Agency Bandwidth Work Management Best Practices 52

Adobe Experience Cloud Blog

JANUARY 25, 2016

Sample goals : Achieve a 35% closed-won opportunity conversion by April 1. Make sure that you’re not sending around any whitepapers from 2011 or videos that don’t work. Some examples include data sources, partner co-selling, and email marketing tools. Other examples : Not qualified properly.

Peer-to-peer 48

Peer-to-peer Thought Leadership Paper Template 48

Hubspot

SEPTEMBER 26, 2018

Virtual Reality Applications and Examples. It isn’t hard to think of fun and entertaining ways to use virtual reality — years of watching the holodecks on Star Trek along with more recent examples like Ready Player One have shown off the fun side of VR. However, many companies struggle to find practical applications for the technology.

Training 68

Training Video Marketing Paid Search Agency Interactive Marketing 68

Contently

DECEMBER 5, 2019

Of that sample, 25,544 pieces of content came from financial services companies. Mint, for example, launched the WTFinance series a few years ago, breaking down major personal finance concepts in 45-second clips that are easy to digest. When Steve Jobs died in 2011, the Times had a 3,500-word article up within an hour.

Advertising Benchmark 130

Advertising Benchmark Marketing Budget Work Management Marketing Management 130

Hubspot

AUGUST 16, 2015

Rather, in 1947, a man named Hilary Fisher Page who worked at a London-based company called Kiddicraft sent over drawings and samples of his interlocking blocks idea. Basically, a lot of kids were drawing out their ideas for lego sets -- like an underwater theme, for example -- and sending them to Lego. 2011: Website Redesign.

Paid Search Agency 28

Paid Search Agency Advertising Agencies Ad Building Branding 28

Adobe Experience Cloud Blog

JULY 5, 2011

The trick here is to make sure survey questions don’t ask BANT questions directly (like- will you have budget for this), but instead asking in a less direct way (like- what percent of you 2011 budget is allocated to the purchase of x). Example: “In a Twitter poll, we found that 70 out of 100 people said X.&# ). Customer surveys.

Customer Surveys 48

Customer Surveys Webinar Metrics B2B Marketing Advertising Benchmark 48

seo.co

DECEMBER 17, 2020

The structure of your link usually correlates to its intention; for example, if your link is posted by itself in a blog comment, with no introduction or explanation, it will usually be seen as spam. These Google changes happened in 2011, when Google began to realize what was really happening. High Quality Backlinks.

SEO 111

SEO CAN-SPAM Lead Scoring Lead Ranking 111

Hubspot

OCTOBER 4, 2013

Last year, more than $10 million was raised on Giving Tuesday, which marked a 53% increase in giving from the same day in 2011. For example, are you going to launch your year-end campaign on this day or will this be an isolated campaign? Also, make sure to develop a message framework.

Sample 28

Sample Social Media Landing Pages Advertising Agencies 28