Webbiquity

DECEMBER 18, 2018

On June 28th, 2011 Google Plus was launched with great fanfare. Generally, the more difficult it is to differentiate a company from its competitors, the more capital is needed to achieve success (and the more likely a venture is to fail). Guest post by Nico Prins. Quality: Offering a better service or product than the competition.

Training 214

Training Planning Work Management Marketing Management 214

Webbiquity

JANUARY 2, 2013

While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. ” What’s interesting though is the differential is larges for very small companies (those with less than 10 employees), likely because larger companies make greater use of lead gen tactics like tradeshows, webinars and video.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

FEBRUARY 23, 2012

Mark Burgess explains how small business can build trust and creatively use circles on Google+ (“This insight [that people prefer to share specific information with specific groups of friends or followers] led to the creation of Google+ circles, a major differentiator between Google+ and Facebook.

Google 100

Google Tactics Tips Best Practices 100

Webbiquity

FEBRUARY 7, 2011

Now that social networks have global reach, account for a significant percentage of time spent online, and are increasingly being adopted as core marketing channels, Danny Flamberg says the next steps are about differentiation, quality, and accurately valuing brand advocates. Six Social Media Trends for 2011 by Harvard Business Review.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

JUNE 8, 2011

See the 2011 Online Newsroom Survey (PDF) from TekGroup for more guidance here. . • A search-friendly URL structure with “news&# included, e.g. news.company.com/section/pagename or company.com/news/section/pagename (where “section&# is the content type: news releases, bios, images etc.).

Ad Building 100

Ad Building PR Press B2B Thought Leadership 100