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Fostering Innovation: Why You Need It and How to Get More of It

Webbiquity

As a small business owner, embracing innovation and ensuring that your company is geared towards supporting creativity and pushing the boundaries is vital to help you stay relevant and ensure you continue to offer value to customers. A great example of this is BlackBerry, which is credited with developing the first smartphone.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

And that by 2100, populations will plunge a lot across what we call the “developed world” (hate that term – it’s so condescending isn’t it?). Statistics can help us see into (and plan) for the future. Blame a few fuzzy data in a 2011 study. As Anita Lettink shows, that old saw is a bit of a myth.

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10 Inside Sales Predictions for 2011

ViewPoint

Comment on The Bridge Group's ten predictions for inside sales in 2011. Scoring and nurturing used to be “nice to haves” and they are now “must haves” Reps need to be able to prioritize their workloads and lead scoring helps them separate activity from real opportunity. Roles will continue to segment.

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How to Create a Conversion-Driven Image SEO Strategy

Webbiquity

Moz did that eye-tracking study back in 2011 when Google was just starting to show video thumbnails in search results when there were fewer of those than we see today. So building semantically optimized copy will help Google pick and feature the right image. as well as around your off-site brand-owned channels.

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11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. In my company alone we have seen it touch Product Development and R&D, to Billing and Finance, to HR and Recruiting, to Customer Service and the Contact Center. 2% of fans return to a fan page and in some cases it’s more like.02%

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Alicia Arenas.

Twitter 100
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From a Challenging Marketing Past to the Most Promising Marketing Future: Top Takeaways from the 2011 B2B Roundtable Webinars

markempa

Learn more here: How ECI Developed an Entire Content Marketing Program from Concept to Completion and the Surprising Results. To prove it, Sergio shared five steps that helped an email marketer pull in 70% more leads and doubled revenue in one year. Re-engaging clients helped one company attain grow its business by 64%.