markempa

JUNE 17, 2012

“But, if I’m a VP of Sales, I’ll be really peeved if you lose to ‘no decision,’ because you probably wasted my time as well as a lot of resources around the company in terms of getting help from manufacturing, customer support and finance — all to get to the point where nothing happened.”. No deal = broken sales cycle.

Sales Cycle 120

Sales Cycle Sales Management B2B Sales Top of Funnel 120

Marketing Insider Group

AUGUST 12, 2010

At the beginning of the year when the funnel is looking light and the end of the quarter or year seems far away, eager sales people see their friends cashing bonus checks and decide they want more, more, more. As the end of the fiscal period comes to a close and the pressure to hit the sales goals becomes tangible, the debate begins.

Work Management 100

Work Management Marketing Management Sales Qualified Leads Lead Scoring 100

SnapApp

APRIL 25, 2018

Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. . . . When I started in marketing, I felt like a lot of my top of funnel work was throwing spaghetti at the wall and seeing what stuck. Rachel Ferrigno. S tack Overflow | Sr. Manager, Inbound Marketing. . .

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

Also: At my previous company, we implemented a website and content strategy that literally doubled our demo conversion rate. With the explosion of web, mobile, apps, social media, and the sheer amount of content and how it’s consumed, has transformed the way we engage and target our audiences, and manage the marketing funnel.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Marketing Insider Group

SEPTEMBER 30, 2010

The author suggests we focus on true Win-Loss analyses to determine what causes us to lose deals and at which stage of the sales cycle. Then work with sales to fill those gaps in content and process. I would add that the first meeting for any new marketing person is to sit down with the head of sales and ask “what do you need?”

Sales Management 100

Sales Management Top of Funnel Planning Paid Search Agency 100

TrustRadius Marketing

NOVEMBER 2, 2022

Miro was founded by Andrey Khusid and Oleg Shardin in 2011 as RealtimeBoard and rebranded as Miro in 2019. ON24 believes that great webinars are the foundation of successful digital marketing. According to the vendor, ON24 helps businesses offer engaging webinars that drive business results. monday sales CRM. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Miro was founded by Andrey Khusid and Oleg Shardin in 2011 as RealtimeBoard and rebranded as Miro in 2019. ON24 believes that great webinars are the foundation of successful digital marketing. According to the vendor, ON24 helps businesses offer engaging webinars that drive business results. LEARN MORE. LEARN MORE. Adobe Stock.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98