Remove 2011 Remove Content Remove Linkedin Remove Relevance Remove Twitter
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How to Effectively Use Twitter Influencer Marketing?

SocialPilot

Among this vast landscape of social media platforms, Twitter stands out prominently. With nearly 556 million monthly active users, Twitter influencer marketing has emerged as a focal point for connecting brands with their audience. This figure demonstrates the effectiveness of Twitter influencer marketing.

Twitter 99
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11 Indispensable B2B MarTech Solutions Cybersecurity Marketers Actually Use

KoMarketing Associates

Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed. LinkedIn, Twitter. LinkedIn , Twitter. WordPress is my foundational platform for storytelling. Justina Logozzo, Senior Marketing Manager, Website at Alation.

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You’re the culmination of what you’ve shared and kept online

Biznology

If you are not already part of the conversations that experts, vendors, and service providers are already having online (and I don’t mean on reddit, Facebook, or Twitter —those are way too ephemeral) then who’s going to know you? Is Your Only Legacy a LinkedIn Profile? The digital space has become super competitive.

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The Founder Interview Series #26: Orrin Broberg, Modus

Webbiquity

B2B marketing teams have become highly proficient at producing content, whether for lead generation, brand awareness, or sales acceleration. But sometimes that content misses the mark, and isn’t used by the sales team. Those processes and skills are still relevant today. Here’s the story of Modus. I loved it!

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How to Use Social Media Event Marketing to Boost Your Attendance

Navigate the Channel

As a bonus, social media offers a convenient platform for repurposing your content and leveraging your trade show, or other event, investment long after the event wraps up. A sidenote here: It’s vital to change up the content, so you’re not sending out the same message for months or weeks before the event.

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5 Steps to Social Media Leads with Content Marketing

Everything Technology Marketing

One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. The number one marketing trend for 2011, according to the 17,000 member B2B technology marketing group on LinkedIn, is the increasing integration of social media with traditional marketing tactics to drive qualified leads.

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The Top 8 Takeaways from Social Media Guru Paul Gillin’s FIR B2B

ViewPoint

Co-hosts Paul and Allan tee up the show by discussing several hot news items relevant to the B2B market - Here’s what they noshed on, on Episode #5: According to the latest CMO Survey, 85% of CMOs either have not shown any impact from social media spending or have only a qualitative sense of its effectiveness. Voicemails work.