KoMarketing Associates

DECEMBER 6, 2016

The “2016 LinkedIn Ads Benchmark Report” from Bizible found that most B2B software and business service companies (50 percent) consider their LinkedIn marketing strategies to be successful. That doesn’t mean it’s the best channel for every company or even for every type of campaign. What findings surprised you the most from the report?

Paid Search Agency 120

Paid Search Agency Top of Funnel Linkedin B2B Marketing 120

Tony Zambito

DECEMBER 5, 2010

  The year 2011 will shape up to be a transformative one for sales and there will be significant rethinking on how sales functions are integrated into B2B organizations. Sales will require development of meeting buyer demands for an experiential interaction with sales that is more than just a focus on relationships alone.

Trends 100

Trends Buyer Personas AIDA Buyer's Journey 100

ViewPoint

JANUARY 11, 2011

Comment on The Bridge Group's ten predictions for inside sales in 2011. No longer will companies buy data from one vendor but rather they will create a network of data providers to deliver to them the specific information in their target markets. That understanding will allow them to develop messaging that resonates.

Top of Funnel 120

Top of Funnel Ideal Customer Profiles Lead Scoring Lead Ranking 120

accelerate agency

OCTOBER 14, 2021

To help you find what you’re looking for, you can use the following links to jump quickly between sections: What is a Saas Company? Book a Consultation SaaS adoption has been developing rapidly since 2018 and accelerated in 2020 amid the COVID-19 pandemic, with a growing need for business agility and the shift to remote work.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

accelerate agency

OCTOBER 14, 2021

What is a Saas Company? Types of SaaS companies: B2B & B2C. Stages of a SaaS company. Top 20 SaaS companies of 2021. Top 6 SaaS companies to work for. Getting started with a SaaS company. What is a SaaS company? The SaaS business model. How SaaS differs from traditional software.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Automation Services 52

markempa

APRIL 15, 2013

But, when Certif-A-Gift Company, a sales incentive company, reversed this presumption, they ended up increasing sales by 14% and moving prospects through the sales cycle 23% faster. They developed features-and-benefits content, went to trade shows and made office visits. Developing a free 60-page e-book, SalesContestology.

Top of Funnel 120

Top of Funnel Paid Search Agency Sales Cycle Companies 120

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders. Alicia Arenas.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

Buzz Marketing for Technology

DECEMBER 8, 2010

Here are 11 concrete ways I think the environment in which B2B Marketers operate will evolve in 2011. Think about it marketers have been given this gift of Social Media which is reinventing areas of your company on the fly. Startups like Payvment , and Alvenda will help companies large and small to open up shop in Facebook.

B2B Marketing 100

B2B Marketing Paid Search Agency Mobile Advertising B2B 100

Oktopost

SEPTEMBER 8, 2022

Ask questions about the data that focus on company objectives. Matt has a passion to produce confident and profitable marketers, who in turn, create profitable companies. Since 1998, Matt has presented at thousands of companies, conferences and workshops. He has authored: Internet Marketing an Hour a Day (Wiley/Sybex) 2011.

Enterprise Management 131

Enterprise Management Transparency Paid Search Agency Lock-In 131

Tony Zambito

DECEMBER 19, 2010

  My recent post entitled Seven Buyer and Sales Trends to Watch in 2011 is one of those instances for me personally.    For years, B2B companies have put sales people through training on relationship selling methodologies that focused on – well – the relationship.  Image via Wikipedia.

Top of Funnel 100

Top of Funnel Trends Conversion Buyer Personas 100

ANNUITAS

AUGUST 11, 2011

2PM EST, Thursday, August 11, 2011. While marketing automation continues to grow, companies are still looking to get the value from their investments and show their impact on revenue. One of the key components to improving the value and contributing to revenue is the development of an end-to-end lead management process.

Lead Management 100

Lead Management Webinar Metrics Marketing Automation Automation 100

markempa

DECEMBER 29, 2011

Some of the leading companies today are really focusing on this idea of managing and bringing marketing sales together, in a more effective way, now that they’ve solved some of the tactical problems. ”. Learn more here: How ECI Developed an Entire Content Marketing Program from Concept to Completion and the Surprising Results.

Top of Funnel 120

Top of Funnel Webinar Metrics Lead Scoring Lead Ranking 120

Webbiquity

JANUARY 30, 2012

” Top 50 WordPress Plugins for 2011 to Zoom SEO, SMO & Audience Engagement by Zoom Factor. Pam Moore reviews 50 of her favorite WordPress plugins, divided into categories for social sharing & engagement, design and image enhancements, search engine optimization, and development (e.g., by majordojo. ** 5 STARS.

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. We then grouped this data by company size to understand how much of an impact social media following has, depending on business size. As companies scale, the role of social media changes. The problem? So, what’s going on here?

Social Media 162

Social Media Generation Media Peer-to-peer 162

Webbiquity

JANUARY 31, 2019

The alignment between your social media campaign and your brand / company goals and stated values. The Information to Develop a Clear Strategy. A proper social media audit will provide all the information you need to develop a clear strategy and goals for the future. Is your company embracing video and live streaming ?

Social Media 243

Social Media Media Word of Mouth Analysis 243

Biznology

SEPTEMBER 10, 2013

I have been writing for Biznology every Tuesday since January 18th, 2011, so there are quite a few posts that may well be useful for you now that you never had an opportunity to read before — before you knew about Biznology or me. Only recently has the Internet become ubiquitous and global in a real way. For real effect.

Social Media 80

Social Media Social Marketing Media Paid Search Agency 80

Martech

NOVEMBER 9, 2023

The map, which started in 2011 with only 150 companies listed, now contains over 11,000 companies* — a ridiculous growth rate of over 7,000%! Whether it’s content development or video production , the tools are fast and produce a pretty good output if trained appropriately.

Marketing Management 109

Marketing Management Marketing Budget Budget Programs Vendors 109

Biznology

FEBRUARY 18, 2015

My recent blog on “ Why Transparency is Essential For Building Corporate Brand Trust ” generated lots of interest, but also begged a key question – what are the most transparent multinationals in the world, and where do US companies stand in these rankings? Surprisingly, there was not any US company near the top of the list.

Transparency 80

Transparency Lead Ranking Lead Scoring Paid Search Agency 80

Tony Zambito

MAY 13, 2011

Baseone, the London based B2B Marketing Agency, released its 2nd annual Buyersphere Report 2011 this   month.    Company Website : the report findings indicated that the closer a buyer came to the actual decision; the more influential were company websites, web searches, and industry press. 

Buyer Personas 100

Buyer Personas WOM B2B Paid Search Agency 100

Martech

AUGUST 29, 2023

subscribers) Charles Farina Charles is head of innovation for the ad services company AdSwerve and is always up on the latest GA4 developments. Thomas and has developed a marketing curriculum used in several universities. Optimize Smart is also the name of the blog about web analytics that he has been writing since 2011.

Marketing Analytics Tools 95

Marketing Analytics Tools Paid Search Agency Advertising Agencies Adwords 95

Online Marketing Institute

FEBRUARY 22, 2011

What business marketing revolution is coming in 2011? So, we developed a list of our top B2B marketing predictions for 2011. Emerging Marketing’s 2011 B2B Marketing Predictions + Companies will continue to spend again. So there you have it – Emerging Marketing’s top B to B predictions for 2011.

B2B Marketing 40

B2B Marketing Paid Search Agency Advertising Agencies B to B 40

Webbiquity

MARCH 1, 2012

6 Free Steps to Practical SEM Keyword Development by Target Marketing Magazine. Chances are that if you don’t need to develop any new content and/or re-organize your website to fuel and align with the strategy at the end of this process, you’re missing something.” 8 Cool Free SEO Website Tools by Abnormal Marketing.

SEO 100

SEO Tools Best Practices SEM 100

Webbiquity

APRIL 16, 2012

Reporting that “The first quarter of 2011 provided some of the most dramatic news in recent search engine marketing memory. Build out key connectivity to the product suppliers and downstream partners within the advertiser ecosystem.” ” Do You Practice Safe Link Building? by Performics. ”

Link Building 100

Link Building SEO Ad Building PageRank 100

Oktopost

MAY 11, 2022

He joins the Radically Transparent podcast to talk about an interesting lesson he learned back in 2011 that he wished he would have known sooner. Christopher is a specialist in Content Governance, AI, and pipeline management with over 20 years of experience growing companies in the technology sector.

CPO 144

CPO B2B Thought Leadership Transparency Brand Identity 144

Webbiquity

MAY 5, 2020

The company offers a superior solution to its competitors through white-labeling the solution, plus ready integrations with CMS, CRM, and marketing automation systems. Modus is a spin-off from a digital media production company servicing the medical device industry. ” The Company. This was the birth of Modus. I loved it!

CMS Development 175

CMS Development Enterprise Management Work Management Marketing Automation Services 175

Zoominfo

OCTOBER 13, 2020

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. We then grouped this data by company size to understand how much of an impact social media following has, depending on business size. As companies scale, the role of social media changes. The problem? So, what’s going on here?

Social Media 130

Social Media Generation Media Peer-to-peer 130

chiefmartech

DECEMBER 2, 2020

The annual marketing technology landscape , produced since 2011, has been a source of heated debate. The 2011 martech landscape had around 150 solutions. Hundreds of companies have been acquired or driven out of business by their competitors. This is part 4. It has grown exponentially over the past decade.

Work Management 133

Work Management Marketing Management Trends API 133

B2B Marketing Directions

JANUARY 14, 2023

For example, should business leaders try to develop game-changing business strategies, or should they strive for operational excellence? Instead of choosing between A or B , these companies find a way to have both A and B. So, the marketing technology universe has grown by an astounding 6,521% since 2011.

Marketing AI 85

Marketing AI Planning Work Management Marketing Management 85

KoMarketing Associates

JANUARY 19, 2022

WordPress is one of the most used site-developing solutions out there, with an estimated 64 million websites currently running on the platform. Since I published my first WordPress post in 2011, I can’t tell you how many blogs I’ve written or websites my various teams have designed.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Chris Koch

JANUARY 28, 2011

One of Forrester’s former analysts, Jeremiah Owyang, developed a big following on his personal blog “Web Strategy” in part because he hits on all cylinders of blogging: frequent posts, engaging content, and an active audience that contributes interesting and insightful comments. Co-branding the individual and the company.

Personalization 100

Personalization Forrester Brand Identity Branding 100

Televerde

JANUARY 14, 2020

I’m proud to be starting my 21 st year with Televerde, a company that has been leading with purpose long before the word was on any company’s radar. We partner with the Arouet Foundation , a non-profit organization founded by Televerde in 2011 to help women prepare and support the women as the return to the community.

Research 116

Research Budget Programs Lead Ranking Eloqua 116

Webbiquity

DECEMBER 18, 2018

On June 28th, 2011 Google Plus was launched with great fanfare. The business world is littered with examples of companies that have struggled to enter a new market. No company wants to lose customers or clients. For a business to develop a new market entry strategy, it’s necessary to understand the marketplace.

Training 214

Training Planning Work Management Marketing Management 214

Webbiquity

APRIL 5, 2012

An enterprise software developer may want its website to show up in relevant searches virtually anywhere on the globe, but a restaurant, retail shop, marketing agency or IT services firm is generally much more concerned about showing up in searches from its own backyard than from Bangladesh or Turkmenistan.

Tactics 100

Tactics SEO Tips Best Practices 100

chiefmartech

APRIL 22, 2020

That’s after 615 from the 2019 landscape went away, either consolidated with another martech company or simply gone defunct. There were other martech companies that were acquired from the 2019 landscape — but they were acquired by firms that weren’t already on the landscape. Indeed, every marketer is now an app developer.

Work Management 145

Work Management Marketing Management Long Tail Marketing Paid Search Agency 145

readwrite

SEPTEMBER 20, 2011

Ad revenues here are expected to pass $2 billion in 2011, making for over half of the company’s total revenue. Overseas ad revenue will continue to eat away at the US chunk of the market as mobile penetration and broadband to the home increases across developing nations, especially in Asia.

Facebook 40

Facebook Paid Search Agency Ads Emarketing 40

Webbiquity

FEBRUARY 23, 2021

By 2011 at the start of the cloud era this had increased 4x to 2 ZB. The company helps clients understand their business better, which helps unlock insights and empower decision-making. In the last 20 years, the way data is used has exploded, especially with the development and embrace of cloud computing. ZB of data worldwide.

Enterprise Management 319

Enterprise Management Work Management Marketing Management Budget Programs 319

The ROI Guy

DECEMBER 23, 2010

Thursday, December 23, 2010 CIO Priorities for 2011 Indicate Continued Frugalnomics Focus According to a survey from the National Association of State Chief Information Officers (NASCIO), there has not been much to cheer about this holiday season as a public sector CIO. Tom then served Gartner as a Managing VP.

ROI 40

ROI Enterprise Management Marketing Budget Budget Programs 40