Writing on the Web

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Why Use Animated Videos on a Business Blog?

Writing on the Web

Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them ( Skyword study, 2011 )? ” I still do; I immediately locate the “strategic humor” in Harvard Business Review. I love video. Why is that?

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Social Media for Busy Business Bloggers

Writing on the Web

With the onslaught of social media in the last 10 years, the ever constant question is, what can it do for my business and my business blog? First, why should you bother with social networking sites ( Facebook , LinkedIn , Twitter ) if you’re in business? As of June 2011 Facebook has 750 Million users.

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Business Blogging: Blast Past the Blunders

Writing on the Web

To remedy this, Suzanne and I are going to teach the solutions to #1 and #2: blog writing and SEO workshop in January 2011. First, she has an in-depth knowledge of how website and blog technologies can help a business build revenue through a much stronger online presence. Blog Content: Are you personal… or all business?

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A Checklist for 2012 Content Marketing Plans

Writing on the Web

I’ve been reviewing my 2011 blog posts, email broadcasts, videos , and taking stock. I hope you’re doing the same, so you’ll get an idea of what’s needed for your own business in 2012. Most importantly, how did you do in 2011, and what are your plans for 2012? What about you? What are your favorites?

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The ABC’s of Great Blogging: Be Original and Offer Insight

Writing on the Web

Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Know your customers : I know content marketing for professionals and small businesses. ~ Ann Handley and C.C. This works, but it’s a lot of work.

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Content Marketing: Connect the Dots and Drive Results

Writing on the Web

You have to find what works for you in your business, with your target audience. But if you’re a busy professional, unless you have staff, you don’t have time for everything. So on Wednesday, April 20, 2011 at 5 p.m. Wednesday April 20, 2011, 5 pm ET. But that’s not true. Draw a picture for them.

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Why Content Marketing with Video Is Key

Writing on the Web

Here’s what’s important about publishing video on your sites: Your business can get quick, effective search engine results that used to take months or even years to achieve, all for next to nothing to produce (you don’t need to buy expensive equipment and hire a producer). On Thursday, May 19, 2011 at 5 p.m.