Biznology

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2011: The Year of the Online SMB

Biznology

I am declaring 2011 the Year of the Online SMB. For the uninitiated, SMBs are small and medium businesses. They are the Holy Grail for business service providers because there are so darn many of them. They account for around 95% of the businesses in the US. (I'm stalling here because I really hate doing this.)

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Holiday season 2011 is over–are you ready for 2012?

Biznology

What do you mean that the holiday season of 2011 is over? Heck, we’re still in the same calendar week as Cyber Monday 2011! Whatever you have done for the online shopping season for 2011 is already in place and running. Whoa there, big fella!!! It just got started? Have you lost your bits and bytes? ” mentality.

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You’re the culmination of what you’ve shared and kept online

Biznology

What’s really cool is when I can send a prospect or client or colleague a link to a post I wrote about something they’ve just learned about and I had written about it with perfect 20/20 vision back in 2011! On February 14, 2009, I wrote New book: ‘Social Network Business Plan’ for Socialmedia.biz and we were off to the races.

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Now's the time for your business to think local

Biznology

Well, as we start 2011, there is a strange sound in the local Internet marketing space—silence. Here are the tasks should be on your short list for local search as we start 2011: Verify your Google Place Page. Check out services such as Universal Business Listing and Localeze. Make sure your business benefits.

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Where is B2B marketing headed? 7 predictions for 2018

Biznology

End-of-the-year predictions are a dangerous business. Ever since Scott Brinker began tracking the martech space in 2011, when he identified 150 point solutions on the market, the category’s growth has been unstoppable. I will take the risk and just hope that at the end of 2018, no one looks back to call me on it!

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Do best practices really exist in the realm of Social Business?

Biznology

If you narrow that down to “social business best practices,” you’ll end up with still impressive 82 million results and change. “Ultimately, adoption is the leading indicator of social business success” (Forrester, “Mapping the value of social business and collaboration,” 2013).

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Why internal Social Business Platforms matter

Biznology

As Social Business Platforms make their headway into corporate environments, many people start asking why we are trying to change something that served us so well for many years. From that perspective, generically speaking, we are in the business of processing and moving knowledge. Image via Wikipedia. Keep reading, and find out why.