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Flip the Funnel Book Review « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Flip the Funnel Book Review At the San Francisco Marketing Book Club meeting last week we discussed “ Flip the Funnel: How to use existing customers to gain new ones “, by Joseph Jaffe. Buy the book.

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10 Trends that Shaped Digital Marketing in the 2010’s

Full Circle Insights

Since 2011, marketing technology has evolved from a small group of vendors to a global $121.5 SEO “changed the lives of marketers,” who realized how powerful an opportunity it can be for brand building and making a direct profit from search engine rankings, according to Adam Hempenstall, CEO and founder of Better Proposals. “In

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 7 Best Free Email Marketing Services Compared

Mailmunch

Convert leads into sales. You’ll also need a multifaceted solution that takes care of every aspect, from lead generation and analytics to campaign building and automation. There are multiple email platforms free of charge and reasonably priced that rank amongst the best in the market. Create personalized messages.

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17 Compelling and Highly Usable B2B Marketing Statistics

Online Marketing Institute

Top 10 Tips for Lead Nurturing Success RSA and Social Media: Nasza-Klasa in Poland A Look Inside the Sketchbooks of 12 Top Designers - Stefan Sagmeister The Status of Social Media in the Middle East Straight from the Arabian Horse’s Mouth in Cairo Bees’ Views on Brand Building Financial Services: Transparency through Social Media?

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. by B2B Lead Roundtable Blog. Influence in social media: how to find the top bloggers by blur Group. What to do? Social Media Strategy and Best Practices.

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4 Tips for B2B Marketing on Facebook

Online Marketing Institute

Why not funnel this content onto Facebook and make your Page the go-to place for insights and information on your particular industry? You can also set up a promotions tab using Fan Appz to offer special deals to your Facebook fans and even use these deals to support lead generation programs.