SEO Clickbait: Pros, Cons & How to Leverage Clickbait for SEO
seo.co
FEBRUARY 15, 2022
Unfortunately, clickbait is synonymous with unethical marketing thanks to the intentional disconnect between headline and article. Their editors didn’t intentionally create gimmicky articles—instead, they used a straightforward mathematically testing process to figure out which type of headlines worked best for their shared material.
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