Remove search-engine websites
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SEO Clickbait: Pros, Cons & How to Leverage Clickbait for SEO

seo.co

Unfortunately, clickbait is synonymous with unethical marketing thanks to the intentional disconnect between headline and article. Their editors didn’t intentionally create gimmicky articles—instead, they used a straightforward mathematically testing process to figure out which type of headlines worked best for their shared material.

SEO 98
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Stolen Thought Leadership / The Ethics of Aggregating Content (alt title: Stolen Goods: The Dangers of Plagiarized Content)

Contently

The Instagram account, founded in 2011, was charging advertisers tens of thousands of dollars for access to its 14 million followers. Facebook recently released a list of its top 20 most-viewed posts. ” Carter’s team might praise and share a great New York Times story via Twitter or Facebook. One was deleted.

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The Google anti-trust trial: A deep dive into the details

Martech

Google is on trial for allegedly using underhand tactics to ensure it stays the world’s leading search engine. Justice Department claims Google, which owns a 90% market share in search, paid massive sums to companies like Apple to make it the default search engine on products like the iPhone.

Google 81
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Simplifying your martech stack: From pipeline efficiency to brand affinity

Martech

This article explores how conventional martech infrastructure alienates most potential buyers and suggests steps to adapt tools and strategies for better long-term brand affinity and demand generation. Search engines and social networks are optimizing for in-feed consumption. What problem does your company solve?) Good riddance.

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Baseone Buyersphere 2011 Report and the Changing B2B Buyer Behavior

Tony Zambito

Baseone, the London based B2B Marketing Agency, released its 2nd annual Buyersphere Report 2011 this   month.    I happen to like the term “appetite” for it serves as an apt description of the search mentality B2B buyers may be exhibiting. Influence : This is where the report gets a little interesting. 

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The 14 Best Content Planning and Research Tools

Webbiquity

On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). Discover the most popular topics people are searching for right now, or investigate historical search. I can even connect it to my Buffer account.

Planning 145
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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

In preparation, I wanted to review a history of changes and shifts we’ve experienced and also validate, through third party and search-specific references, why we recommend certain tactics and best practices. What Is Google’s Thinking About Links From Article Marketing, Widgets, etc? What Role Does Being in DMOZ Play in Rankings?