SmartBug Media

APRIL 26, 2023

Optimize for mobile. According to Pew Research Center, 85 percent of Americans own a smartphone —up from just 35 percent in 2011. How can we get our mobile game on point? This is where your analytics tool comes in handy. Memorial Day Deals Ending Soon" 4. Of course you want to ensure your campaigns are effective.

SMS 98

SMS Email Marketing Practices Urgency Marketing 98

SpotMe Blog

MAY 27, 2021

With built-in networking, personalization, content and analytics features, SpotMe now offers the most comprehensive hybrid event experience for you and your audience. With Video calls on mobile, your sponsors and exhibitors can also hold meetings with online attendees. Performance improvements in SpotMe’s new mobile event app.

Knowledge Base 98

Knowledge Base Video Marketing Features Analytics 98

TrustRadius Marketing

AUGUST 21, 2018

The adoption of mobile device usage since 2011 is nothing short of a revolution. This is up from 35% in 2011. Wide mobile adoption crosses multiple demographics. This widespread adoption of mobile naturally has implications for the way we search for products and services in our professional lives.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40

Brandwatch Marketing

MARCH 7, 2023

million blog posts are published every month A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 billion views YouTube sees around 1,148bn mobile video views per day In 2014, the most searched term was music. bw_banner_cta]

Statistics 98

Statistics Social Media Media Mobile Advertising 98

Webbiquity

FEBRUARY 23, 2021

As Synopsis reports : “The Internet, mobile, and the cloud are all enabling the rapid growth of data. In 2007, at the start of the mobile era, we generated 0.5 By 2011 at the start of the cloud era this had increased 4x to 2 ZB. ZB of data worldwide. In the 9 years since data has increased more than 15x worldwide.

Enterprise Management 316

Enterprise Management Work Management Marketing Management Budget Programs 316

Webbiquity

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Watch next month (close to Father’s Day) for the Nifty 50 Men of Twitter for 2011. Allison Mooney. allimooney. Ambal Balakrishnan. aschottmuller.

Twitter 100

Twitter B2B Thought Leadership Enterprise Management Work Management 100

SalesIntel

AUGUST 7, 2023

Although it was introduced back in 2011, this feature was initially experimental. Today, it’s growing quickly, with 20% of all mobile web sessions already starting with speech-based queries, according to Google’s experts. Currently, the percentage of global mobile traffic is 58.33%. seconds or less.

Search Marketing 52

Search Marketing B2B Marketing Long Tail Marketing Marketing Analytics Tools 52

Industrial Marketing Today

MAY 22, 2011

The current buzz about mobile marketing is probably second only to the hype surrounding social media. There is a good reason for industrial marketers to seriously consider and/or revisit their mobile marketing strategies. A total of 70% of the American workforce will be mobile by 2012. Here’s how: Log into your Google Analytics.

Mobile Marketing 60

Mobile Marketing Paid Search Agency Marketing Analytics Tools Planning 60

Zoominfo

MARCH 27, 2018

56% of consumers have used their mobile device to research products at home with 38% having used their mobile device to check inventory availability while on their way to a store and 34% who have used their mobile device to research products while in a store ( source ). Successful Customer Engagement.

Statistics 196

Statistics Multi-Touch Attribution Multi-Channel Enterprise Management 196

MLT Creative

MAY 1, 2012

At the April 2012 BMA Atlanta keynote event, mobile marketing expert and Go Mobile author, Jamie Turner, said YES we are there. billion mobile subscriptions worldwide (ITU/2010). smartphones in 2010, 110 million by 2015 (eMarketer/2011). 5 billion mobile apps downloaded in 2010 (Apple/2010). $15 60 million U.S.

Mobile Marketing 40

Mobile Marketing B2B Marketing Planning Advertising Agencies 40

Martech

MARCH 6, 2023

We were one of the first DMPs coming to market in 2011.” The answer was that the demand for the kind of functionality that has historically lived within a DMP would persist: “Such as access to third-party data, built-in analytics, modeling capabilities, and really mature pipes into the adtech ecosystem,” Theriault explained.

Work Management 85

Work Management Marketing Management Paid Search Agency Advertising Agencies 85

MLT Creative

SEPTEMBER 30, 2011

October 1-6, DMA2011 Boston, MA: With over 300 marketing experts talking about social, mobile, mail, search, data, attribution and more – you’ll be up to date with the latest trends. October 14, Mobile SIG: Mobile and Social Integration Atlanta, GA: AIMA is putting on the Luncheon Panel at Maggiano’s Buckhead.

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

Contently

DECEMBER 11, 2017

Contently has been behind this push for quality since opening for business in 2011. For example, the rise of virtual assistants has lead to an increase in voice searches via mobile devices, so strategists, especially those who work in B2C, may want to shape their content based on how target personas would ask a question.

SEO 157

SEO Lead Scoring Lead Ranking Thought Leadership 157

MLT Creative

SEPTEMBER 30, 2011

October 1-6, DMA2011 Boston, MA: With over 300 marketing experts talking about social, mobile, mail, search, data, attribution and more – you’ll be up to date with the latest trends. October 14, Mobile SIG: Mobile and Social Integration Atlanta, GA: AIMA is putting on the Luncheon Panel at Maggiano’s Buckhead.

B2B Marketing 40

B2B Marketing Advertising Agencies Web 2.0 Marketing Management 40

MLT Creative

JANUARY 31, 2011

February 2-4, Digital Marketing Forum 2011 Austin, TX: From social media to email marketing to online advertising and beyond — DMF will cover everything you need to know to ignite your digital strategy in 2011. technologies to drive communication results.

Paid Search Agency 40

Paid Search Agency B2B Marketing Advertising Agencies Web 2.0 40

MLT Creative

APRIL 29, 2011

May 5 , Social-Loco San Francisco, CA: Leading executives and investors will discuss what the convergence of social and mobile web technologies mean for SMB, big brands and consumers. and mobile applications. May 20-22 , SheCon’s 2011 New Media Expo Ft. Navy use social media.

Advertising Agencies 40

Advertising Agencies B2B Marketing WOM Web 2.0 40

Customer Experience Matrix

SEPTEMBER 28, 2011

Here are some others, in rough order of industry familiarity: Alterian – extends beyond multi-channel campaign management to include Web content management, Web analytics, and social media monitoring. It offers both hosted and on-premise options and uses a proprietary analytic database engine for key functions.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Resource Management Marketing Management 120

Hubspot

MARCH 20, 2012

We recently released HubSpot's 2011 Year in Review slide deck , filled with interesting insights into HubSpot's growth and milestones as a business over the past year. We wanted to share some of the milestones we and our customers have achieved in 2011 and give you a peek at the slide presentation, too. million leads in 2011.

Hubspot 28

Hubspot Enterprise Management Work Management Marketing Management 28

Online Marketing Institute

AUGUST 14, 2011

Why are social analytics so important? This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement. link] Research Report: A Framework for Social Analytics | Thought Experiments [.] This is a new medium, and proof over re allocation of investment is key. United States.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Brandwatch Marketing

JANUARY 2, 2019

A 2011 study by AOL/Nielsen showed that 27 million pieces of content were shared every day, and today 3.2 60% of Google’s searches come from mobile devices. More than half of YouTube views come from mobile devices. The average mobile viewing session lasts more than 40 minutes. Content statistics. On WordPress alone, 91.8

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Content4Demand

NOVEMBER 8, 2018

In fact, predictive analytics about B2B buyers are plentiful. WeChat was founded by a Chinese investment company in 2011 and launched as a basic messaging and communication app. Buyers still seek knowledge about trends, challenges and solutions in predictable ways, i.e., learning, seeking, choosing.

Multi-Channel 71

Multi-Channel Social Media Conference Mobile Marketing 71

KoMarketing Associates

SEPTEMBER 1, 2016

percent) use their mobile device to access social media applications. WeChat , the current bright star in the China social media market, was released by Tencent in 2011. It was initially developed as a mobile instant messaging app (like QQ); however, it has been grown far beyond a pure chatting tool within only five years.

Social Media 162

Social Media Social Marketing B2B Marketing Media 162

The Effective Marketer

JUNE 14, 2011

According to the report, adoption of email marketing is high, with 88% of B2C companies already using email and 10% planning to use before December 2011. The report says email budgets will stay flat in 2011, but 4 3% of email marketers expect email effectiveness to increase over the next three years. Best Practices in Email Marketing.

Marketing Budget 100

Marketing Budget Practices Budget Programs Forrester 100

B2B Marketing Traction

DECEMBER 15, 2011

According to a study done in August of 1092 B2B marketers , 60% plan to increase content spend in 2012 (compared to 51% in 2011) and 62% plan to outsource content creation (it was 55% in 2011). Use a website analytics to track downloads and visits. Do they want a smart phone app from you because they’re so mobile?

B2B Marketing 100

B2B Marketing Planning Psychographics B2B 100

The Effective Marketer

MAY 3, 2011

Based on a recent report on Marketing Technology Adoption for 2011 , the findings of their research shed some light on the challenges we face when it comes to marketing technology. The Goal of Marketing Software The need for marketing software comes from the necessity to better understand customer behavior across multiple channels.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

SocialPilot

FEBRUARY 5, 2024

Twitter does not show the number of impressions, so you can try SocialPilot’s Twitter Analytics Tool. Don’t ignore mobile optimization for Twitter. HireInfluence Founded in 2011, and since then, HireInfluence has been a trusted Twitter influencer marketing agency. Don’t change the brand’s campaign last minute.

Twitter 96

Twitter Marketing AI Advertising Agencies Effectiveness 96

Hubspot

AUGUST 9, 2011

In its Focus Research Study Marketers' Benchmarks 2011 , Focus uncovers some interesting data around present and future best performing marketing tactics. Inbound marketing, which focuses on generating new leads and managing and nurturing existing leads, is one of the top areas for investment in 2011. Inbound Marketing on the Rise.

Inbound Marketing 28

Inbound Marketing Allocation Top of Funnel Work Management 28

Hubspot

MARCH 1, 2015

In 2011, Pew Research reported that U.S. Consider this: WhatsApp, the most popular mobile messaging app, has an 8% penetration rate of mobile internet users in the U.S., while in South Africa, the share of mobile internet users who are active on WhatsApp is 78%. The Mobile Messaging App Landscape. based audience.

Mobile Marketing 28

Mobile Marketing Advertising Agencies Paid Search Agency Mobile Advertising 28

Convince & Convert

MARCH 13, 2012

Guest post by Tim Hayden , co-founder and CMO of 44Doors , a mobile SaaS and consulting firm based in Austin, Texas. Truth be known, there is something much more transformational happening with smartphone proliferation than a quirky mobile search and voice-to-text functionality. means game-over, then maybe they have a point.

Skype 119

Skype Mobile Advertising Mobile Marketing Forecasting 119

Brandpoint

DECEMBER 13, 2018

Using search analytics tools, they can identify the posts that are performing well and the ones that need optimization. This includes fixing index and crawl errors, identifying broken links, cleaning up the sitemap, improving page speed, maintaining the mobile UX and much more.

Top of Funnel 119

Top of Funnel Optimization SEO SERP 119

Martech

JANUARY 3, 2022

The number of applications increased to 8,000 in 2020, from just 150 in 2011, according to chiefmartec.com’s Scottt Brinker in his latest Marketing Technology Landscape. Develop websites, web apps, and/or mobile apps 28.2% Build analytical models and perform data science analysis 21.1%

Digital Asset Management 118

Digital Asset Management Enterprise Management Work Management Marketing Management 118

SWZD

JULY 9, 2019

Founded in 2011 and headquartered in San Francisco, CA, LiveRamp offers an identity resolution platform, used by marketers and their partners, that connects people, data, and devices across the digital and physical world, allowing consumers to easily and safely engage with these brands and products. About LiveRamp.

Ideal Customer Profiles 54

Ideal Customer Profiles B2B Thought Leadership Thought Leadership Advertising Agencies 54

B2B Marketing Directions

OCTOBER 27, 2019

The inaugural (2011) edition of Scott Brinker's marketing technology landscape graphic included about 150 companies. Martech: 2020 and Beyond is based on a survey of more than 750 brands and agencies located in North America, the U.K., Europe, and APAC. The survey was fielded in June and July 2019. will reach $65.9 billion in 2018.

Paid Search Agency 49

Paid Search Agency Marketing Management Advertising Agencies Marketing Automation Services 49

Navigate the Channel

AUGUST 3, 2023

Its ubiquity means presenters can use it on any computer, mobile device or smartphone, without compatibility worries. Tip 3 If you haven’t considered Prezi as a presentation software since its 2011-2012 debut, you might want to take another look—depending on your presentation goal and audience. No fuss, no trickiness. “It

Budget Programs 65

Budget Programs Tools Tips Best Practices 65

ClearVoice

MARCH 7, 2020

Although it is a mobile-first platform, the app is accessible through desktop. KPI – A key performance indicator (KPI) is an analytic used to measure the performance of social media campaigns. Snapchat – Launched in 2011, Snapchat is a mobile app used for photo, video, and message sharing.

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Circle Studio

NOVEMBER 8, 2018

Every aspect of marketing — from brand, experience design and demand generation, to content marketing, analytics and measurement — is affected by technology. mobile advertising and display/programmatic advertising), while others are certainly worth considering, specifically, paid search, social media advertising and digital PR.

Enterprise Management 84

Enterprise Management Digital Asset Management Work Management Marketing Management 84

Martech

FEBRUARY 24, 2022

More and more enterprise marketers are using call analytics platforms to collect, analyze and act upon the growing volume of caller data now being captured from the billions of inbound calls to businesses. Every enterprise is unique and at a different level of maturity in its web, social, mobile and multichannel marketing efforts.

Marketing Attribution 96

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 96