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10 Trends that Shaped Digital Marketing in the 2010’s

Full Circle Insights

Since 2011, marketing technology has evolved from a small group of vendors to a global $121.5 The key statistic, Rizzardini said, is search interest in “near me” has increased over 34x since 2011 and continues to accelerate. ”As Tools like Google Analytics can see all of the online interactions that each user had with a business.

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SMX East 2017 Day 2 – Paid search trends, Amazon and Automation

QuanticMind

Companies he classifies in the digital engagement tech stack, for instance, such as Demandbase , AppA nnie and B lueKai evince lots of capability and specialization with very little functional overlap. Tendency to approach performance-based marketing analytically. Ability to strategically blend paid, owned and earned campaigns.