Remove sales-lead
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The Nifty 50 Top Women of Twitter for 2011

Webbiquity

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Hailing from San Antonio, Alicia is founder and CEO of Sanera, a professional development and training firm for sales and business leaders.

Twitter 100
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The Founder Interview Series #33: Matt Frederick, eCapital Advisors

Webbiquity

By 2011 at the start of the cloud era this had increased 4x to 2 ZB. Customers today expect businesses to personalize both messages and product offers, the way Netflix and Amazon do. That often means revamping or creating innovative business processes using leading edge technologies. Affiliate sales support independent media.

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B2B Content Marketing: Will Video Kill eBooks?

markempa

Like a lot of B2B companies, the Act-On team was using eBooks and live-casting webinar videos to drive a high volume of the leads. Research by eMarketer bears out Linda’s observation: US consumers spent five and a half hours per day in 2015 watching video, an increase of 34 minutes from 2011. You just have to jump in,” says Linda. “We

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6 Great B2B Business, Marketing, and Strategy Books

KoMarketing Associates

Pink is an interesting look as to what actually makes the sale. According to its Amazon description, Pink presents seemingly counter-intuitive findings, such as the fact that sometimes introverts make better sellers than extraverts. Even though this book came out in 2011, its main principles still hold true today.

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Kindle Marketing Lessons « The Effective Marketer

The Effective Marketer

So here are a couple of important lessons we marketers can all learn from their mistakes: Kindle Lesson Number 1: Integrate Your Sales Channels For almost 10 years I’ve been a loyal Wall Street Journal subscriber. When planning your sales channels, the more integrated they are, the better your chances of acquiring and keeping customers.

Planning 100
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Mobile Positioning: A Business Must

Webbiquity

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Still not convinced?

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PowerViews with Bob Thompson: Evolving from RPM 1.0 to RPM 2.0

ViewPoint

Bob has three decades of experience in sales, technical support, consulting, research, and online community development. Sales Quotas & Optimistic Expectations for Quicker Economic Recovery. The Role of Revenue Performance Management in Marketing and Sales Alignment. My guest today is Bob Thompson.