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Q&A with Will McInnes, CMO at Brandwatch

ClickZ

Brandwatch is an industry leading digital consumer intelligence company that helps marketers understand what millions of people are saying about products and brands, enabling organizations to be as “consumer fit” as possible. stars on Amazon and was a TEDx speaker in 2011. And for us, social is a broad opportunity.

CMO 103
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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). People hate outbound marketing (cold calls, spam, junk mail, etc.) Amazon, which is still a commercial company, or Netflix.