ViewPoint

DECEMBER 10, 2013

Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. Here is the full video of our discussions and below are some highlights. Sales is Getting Scientific.

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APRIL 10, 2012

2011 Marketing and Sales Trends Successes and Failures. Below, you can read highlights from our discussion or use the links to start the video from different parts of the conversation.

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SEPTEMBER 29, 2015

If I want to sell to hospitals by the largest bed count , there are 454 and it may be worth some extra effort to apply ABM to these. Less than 50 beds. 50-250 beds. 250-500 beds. More than 500 beds.

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MARCH 27, 2014

He is the author or co-author of five books, including Social Marketing to the Business Customer(2011), the first book devoted entirely to B2B social media marketing. About the hosts: Paul Gillin is a veteran technology journalist and a thought leader in new media. Connect with Paul on Twitter: @pgillin.

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MARCH 26, 2013

Ten Universal Principles, A Brief Philosophy of Life Issues, Ignatius Press,San Francisco,CA, 2011, page 9. Using the software that explains the most data, verified by the most evidence, will win. A little leadership also helps. i Spitzer, Robert J.

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MARCH 13, 2014

Chad Burmeister, Vice President of Corporate Sales at ConnectandSell Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. Ruth Stevens, Inbound Marketing is Tough to Scale.

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MARCH 6, 2012

Source: Forrester, Metrics that Matter for B2B Marketers, October 26, 2011. i Source: Forrester, Metrics that Matter for B2B Marketers, October 26, 2011. The key is to unearth trends and anomalies and make the necessary adjustments, while also tying marketing activities to revenues generated.

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AUGUST 8, 2011

The 2011 Lenskold Group / Pedowitz Group Lead Generation ROI Study has found that key metrics reported, forecasted, and used to compensate marketing differ for high growth companies as well as for those using integrated marketing automation.

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ViewPoint

DECEMBER 8, 2011

Chris originally published this post on November 14, 2011, and it is republished here with his permission. Chris is an experienced technology business development & marketing executive, with deep domain expertise in the areas of online and inbound marketing, strategic alliances, demand generation, and corporate development/M&A.

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SEPTEMBER 20, 2012

Play back to 2011 or 2010, and I think there’s been this ‘we thought things were going to be a little better after we got out of the deepest part of the downturn.’ Sales Quotas & Optimistic Expectations for Quicker Economic Recovery. And so that could be one explanation.”.

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OCTOBER 23, 2012

As 2011 meandered to an uneventful close, with no sign of a significant upturn in global economic conditions, we reflected on a year of flat-line results, during which 54% of frontline sales professionals missed quota. You can also catch his popular, award-winning blog here — The JF Blogit.

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SEPTEMBER 26, 2011

FedEx shows its employees volunteering around the world for FedEx Cares Week 2011. Facebook is also about connections between people, and personal relationships lubricate the wheels of business. Dell devotes a photo album to its employees.

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FEBRUARY 26, 2013

Hat tip to Anja Langbein Park, who spoke at ITSMA’s Annual Conference in 2011 on Marketing Across Cultures: Building Relationships and Improving Performance." But self-aware salespeople, with an education in potential cross-cultural pitfalls, are better equipped to avoid misunderstandings, win trust, and make the sale.

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MAY 2, 2011

2011 @Copyright Smart Selling Tools And it’s not a question of Sales dropping the ball. It’s a matter of Marketing gaining the ability—through new means—to efficiently sort, identify and deliver only that fruit which is ripe and ready to eat.

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SEPTEMBER 12, 2011

Jason shared with us his key takeaways from Dreamforce 2011. He is an experienced online marketing professional with a history of developing personalized, relevant, and timely communications to help businesses close more sales. As usual, the show had a rock concert feel and having real performers like Metallica, Cake, Neil Young, and will.i.am

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JANUARY 26, 2012

According to the Direct Marketing Association’s Power of Direct Marketing study, B-to-B marketers spent $14 billion in 2011 on telephone marketing for lead generation in the U.S. That compares to $7 billion spent on direct mail and $4.5 billion on search marketing for the same purpose.

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OCTOBER 11, 2012

Carlos has been named three years in a row—from 2009 to 2011—to the Sales Lead Management Association’s 50 Most Influential People in Sales Lead Management. Carlos is a recognized thought leader in B2B marketing and known for his keen insights on the development and implementation of lead management processes, as well as marketing automation.

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OCTOBER 14, 2011

Guy originally published this post on October 9, 2011, and it is republished here with his permission. As a member of the early Apple Macintosh team, an Apple evangelist and an Apple Fellow, Guy worked closely with Steve Jobs and is uniquely qualified to share these business lessons learned from him.

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JANUARY 2, 2018

A 2017 MARTECH TODAY infographic lists the almost 5,000 companies that are part of the marketing technology landscape, up from just 150 in 2011.

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FEBRUARY 2, 2012

I was greatly appreciative to be named the Analytics Marketer of the Year at the 2011 Tech Marketing Awards ceremony presented by the Technology Association of Georgia.

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