Paul Gillin

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Waiving Speaking Fee for Book Buyers

Paul Gillin

If you’re looking for speakers to address the subject of social media for business at your next conference or event, both Eric and I are waiving our fees now through June 1, 2011 with bulk book purchases of 200 of more copies.

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IBM Expands Social Business Services

Paul Gillin

Mentions of the term on the Internet grew from two million in 2010 to about 20 million in 2011, according to an informal Google search. Dachis Group will provide a “social business adoption quickstart workshop” and Group Business Software will provide services to make Lotus Notes applications Web- and mobile-accessible.

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Surveys Show ‘Social Business’ Concept Gaining Traction

Paul Gillin

The study found that IT budgets grew 9% in the second half of 2011 compared to the first half. If, as many people believe, small and midsize businesses are leading indicators of economic growth, then there’s also good news in survey of 1,295 small and medium business IT professionals conducted by Spiceworks.

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Attack of the Customers Press Release

Paul Gillin

At the time of its sale to Oracle in 2011, it had more than 2,000 large customers, 1,100 employees and $225 million in annual revenue. He founded RightNow Technologies in 1997 with a mission to rid the world of bad experiences. The company enjoyed 15 years of continuous growth.

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Social Marketing Wisdom from the Insurance Industry – Really

Paul Gillin

I was privileged to be on a panel with some outstanding social media practitioners from the insurance industry at the 2011 Social Media Conference for Financial Services put on by LOMA LIMRA this morning.

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Social Marketing Hangover

Paul Gillin

I was recently quoted on Internetnews.com making the following prediction: “Look for marketing’s love affair with social media to give way in 2011 to the sobering reality that a Facebook fan page and Twitter account don’t solve problems of poor products or positioning.

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How Twitter Amplifies a Customer Attack

Paul Gillin

During the Occupy Wall Street protests in New York in 2011, for example, the #needsoftheoccupiers tag made it possible for supporters to identify and respond to requests from protesters for everything from books to pizza [2]. 2] Occupying Wall Street: The Inside Story of an Action that Changed America (New York and London: OR Books, 2011) p.

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