2010 and Youtube - B2B Marketing Zone

Bidding Fond Farewell to BtoB Magazine

Paul Gillin

OCTOBER 3, 2013

In 2007 I remarked on how big brands were embracing blogging and YouTube , completely unaware of the impending arrival of social networks. John Obrecht took over from Ellis in 2010 and was kind enough to ask me to continue writing the column. Length limits are a great way to improve your writing.

BtoB

BtoB Allocation Marketing Analytics Tools Social Media

The Changing Rules of B2B Marketing

Paul Gillin

JUNE 17, 2010

By early 2010, that number was over 5,000. Technology leaders like Microsoft, IBM and Cisco had hundreds or thousands of employees blogging as early as 2005 and those same companies are now expanding their footprint into social networks like Facebook, YouTube and, overwhelmingly, Twitter.

Enterprise Management

Enterprise Management B2B Marketing Rules B to B

B2B Marketing Zone

Paul Gillin

Bidding Fond Farewell to BtoB Magazine

The Changing Rules of B2B Marketing

Webinars

Stay Connected