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The Forward Observer

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The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

DECEMBER 15, 2023

An online marketer since 2000, she began her track record as a marketing executive and product growth advisor in 2010, working with high-growth recurring-revenue startups. Georgiana is a strategic advisor and speaker who’s passionate about turning customer value into revenue-generating outcomes.

Marketing Funnels 169
Marketing Funnels Top of Funnel Startups Buyer Personas 169
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The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

NOVEMBER 10, 2023

The chapters cover stacking a team, working with marketing and branding professionals on a consistent tone and message, setting meaningful goals for the content strategy, implementing it, and measuring the resulting outcomes.

Marketing & Strategy 130
Marketing & Strategy Marketing Strategy Planning Content Marketing 130
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