Webbiquity

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B2B Marketing Stats from HubSpot’s Marketing Data Box

Webbiquity

Not surprisingly, offline tactics (trade shows in particular) are viewed as costly by B2B marketers on a cost-per-lead basis, while online tactics are seen as more cost-effective. As of December 2010, almost a third (31%) of U.S. Slide 21: Online costs per lead are lower. Slide 35: Nearly one-third of U.S.

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7 Reasons Every Business Needs to be on Twitter

Webbiquity

This post was originally published on the WebMarketCentral blog in January 2010. Staying in touch with customers on Twitter is not only more real-time than many other techniques, it’s also far more cost-effective than direct mail, attending trade shows, picking up the phone, or even maintaining a customer newsletter.

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The One Effective Use of Facebook for B2B Marketing

Webbiquity

TechCrunch predicts that “by this summer (2010) well over half of all Internet users will likely visit Facebook each month.&# You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. If it were a country, it would be the third most-populous on earth , behind only China and India.

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Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

3 items that should be in your 2010 email budget by BtoB Magazine. Find the answers to those questions and others here in more than two dozen of the best email marketing guides of the past year. Email Marketing Tips and Tactics. Internet Marketing for Beginners: Email marketing optimization 101 by MarketingSherpa Blog.

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The Founders Interview Series #17: Peter M. Vessenes, ProfitSee

Webbiquity

Year founded: 2010. We have found that attending trade shows, writing blog posts, and direct marketing of information and training have been the most effective way to reach the marketplace. The Company. Funding rounds: Privately funded through a limited number of investors. The Lessons.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Most outbound marketing spend is on telemarketing, followed by direct mail and trade shows. 500 (fastest-growing companies) had a blog in 2011, down from 250 firms in 2010, despite the fact that 92% of all companies with blogs say it has been successful for their business. ( iMedia Connection ). iMedia Connection ).

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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

product photos, diagrams, infographics, trade show pics etc.), Andy Komack explains why business marketers should use Flickr, the social photo-sharing platform, what types of images to upload (e.g., and how to leverage Flickr through blogs, articles, Facebook and other tools.