Trending Sources

Best Social PR Guides and Tips of 2010 (So Far)

Webbiquity

Social media has fundamentally altered the practice of public relations. Of course, there’s more to (successful) blogger outreach than just pitching, and there’s more to the new practice of social PR than just blogger outreach. Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far.

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Top-10 B2B Marketing Topics of 2010

Everything Technology Marketing

With 2010 coming to an end, it is time for a quick review of the most popular B2B marketing posts on the Everything Technology Marketing blog. Thank you all for participating in this blog - I learned a lot from our discussions this year. See you in 2011

Best of 2010 – 13 Twitter Tips for Increasing Engagement

Sazbean

2010 in Review! original on increasing engagement posted October 18, 2010) A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. Best Of Content Marketing Social Media Social Networks StrategyWe’re posting the best articles from the year to help you get 2011 off to the right start! Don’t spam!

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How do the audiences differ across various social networks?

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Search for a brand name or keyword across all of the most popular social networks at once? Create animations?

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How PR and Social Media Can Work Together

Webbiquity

Social media and PR would seem to be natural allies. So why do corporate PR and social media efforts so often appear disconnected and out of sync? To be sure, some agencies and companies get it, and do an effective job integrating social media and PR efforts. For SEO and traffic purposes, the press release and social media release link back to the company’s website/blog.

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A fascinating “hardcore” B2B social media success

grow - Practical Marketing Solutions

With many companies now engaged in social media marketing strategies for nearly two years or more, success stories are starting to emerge, even in the difficult marketing world of industrial B2B.  I discovered a great success story to share with you through a masters thesis being developed by Haakon Jenson of Norway. Tags: Case studies Social Media Strategy customer acquisition

11 Myths of Social Media Marketing

Webbiquity

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. Social media is so easy we can hire an intern to do it. Social media is free.

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. How should you integrate social media with other marketing tactics like email? 85% of Inc.

Best Email Marketing Tips, Tactics and Metrics of 2010

Webbiquity

While social media is the flashy show horse of online marketing, email remains the solid workhorse. Well, unlike social media, email is virtually universal. While many corporations still ban or limit social media use within their walls, none ban email (they filter it for spam, but don’t block it completely). items that should be in your 2010 email budget by BtoB Magazine.

Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. How can you amplify and extend new releases through social media? What does the future hold for online / interactive / social PR? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Social Media Press Releases and Blogger Outreach. The Art of Creating a Social Media Press Release by Socialfish. ‘Loser.

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Best of 2010 – Understanding Facebook Page Insights

Sazbean

original on Facebook page insights posted February 26, 2010). Analytics Best Of Marketing Social Media Social NetworksThe Year in Review! We’re posting some of the best articles from the year to help you get 2011 off to a great start! Facebook provides some pretty interesting statistics for business pages. But what does it all mean? Liked this post?

The Best B2B Marketing Ideas of 2010

delicious b2bmarketing

MarketingProfs Member Login | About Us | Members Benefits | PRO Members MarketingProfs Daily Fix Blog Home Marketing Resources Online Seminars Conferences Videos Research Store PRO Members Forum Blog Jobs Blog Home Archives RSS/XML Veronica Maria Jarski BIO 12.20.10 The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., 19, 2010. Those are a few of the favorites we found in 2010. They all are very entertaining, too.

Seven Ways to Use Social Media for Business

Webbiquity

Though business use of social media is rapidly increasing, many executives remain skeptical of its value. more recent study reported by Forbes stated that while “60% (of small businesses surveyed) credit social media with positively impacting their businesses…(only) 36% have attracted new business as a result of their social media efforts.&#. Share this on Bebo.

35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)

Webbiquity

Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like&# ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz.

11 B2B Marketing Predictions for 2011

Buzz Marketing for Technology

Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. Think about it marketers have been given this gift of Social Media which is reinventing areas of your company on the fly. Everyday I provide support on the social web to customers. Enjoy! Tweet This!

Marketing Automation Trends for 2010

LeadSloth

In this post I want to focus on the trends in Marketing Automation for 2010. Integration of Social Media, Inbound Marketing and Marketing Automation. In 2010 you’ll start to hear about marketing methods. At Marketbright, we believe Agile Marketing will emerge as a popular methodology so marketing professionals can adapt and survive in 2010. Social Media Marketing FAIL: In 2010, we’ll see a lot of companies spend a lot of money trying to make a big splash into social networks and many will crash and burn. Focus within social media.

How to Calculate Social Marketing ROI

Paul Gillin

This is a draft of chapter 10 of Social Marketing to the Business Customer by Paul Gillin and Eric Schwartzman. We’ve told you about a few companies that have achieved a notable return on investment (ROI) from their social marketing initiatives. That’s good if you can get it, but the reality is that most top executives are still wary about social marketing. EMC Corp. 100,000.

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The End of ‘Social Media’

Paul Gillin

This is the time of year when a lot of people make predictions. I’ll resist that urge, though, and instead present a plea: Let’s make 2011 the year we stop talking about “social media.”. It’s not that social media is no longer important. On the contrary, today there’s almost no media today that isn’t social. Books I read this year that do an exceptional job of sketching out the post-social media world include The Hyper-Social Organization by Francois Gossieaux and Ed Moran, Open Leadership by Charlene Li and Do It Wrong Quickly by Mike Moran. Stunning.

Best Twitter Guides, Tips and Tools of 2010

Webbiquity

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Get More Twitter Followers by Treating Your Profile Like a Landing Page by Social Times. 40 useful things you can share on Twitter besides blog posts by Social Media Today. by Sexy Social Media. by Ask Aaron Lee.

Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

LinkedIn is firmly ensconced among the “big 3″ social networks for marketing and business purposes, and though its base of 80 million members is far smaller than the 600 million users of Facebook, its impact in B2B marketing is larger. Nearly half of B2B marketers using social media view LinkedIn as an effective channel, while only one in three say the same of Facebook.

Best of 2010 – How-To: Setup Social Media Monitoring in HootSuite

Sazbean

2010 in Review! original on social media monitoring posted September 13, 2010) A vitally important part of achieving success with social media is responding when someone does reach out to you. When you’re just starting with social media, this may seem like a pipe dream, but if you’re not watching for responses, you may miss them when they happen.

The 39 Social Media Tools I’ll Use Today

delicious b2bmarketing

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily. My presenation “ 7 Ways to Build Stunning Business and Personal Brands in Social Media &# was originally given in person to 35 people. Smart. implement bit.ly Nifty. Thanks!

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Cartoon: Who is creating content for your company?

Digital Body Language

First posted this morning on It's All About Revenue : Tags: Social media Content Today's my first attempt at cartooning (okay, not really, all the hard work was done by gifted cartoonist Brady Bonus ). hope you enjoy it!

47 Superb Social Media Marketing Stats and Facts

Webbiquity

Social media use isn’t quite universal—but it’s getting close. population now has at least one social networking profile; more than half use two or more social networks. The number of worldwide social media users is projected to grow from 2.1 90% of young adults—ages 18 to 29—use social media (compared to just 35% of those over age 65). 70% of the U.S.

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The Spirituality of Social Media

grow - Practical Marketing Solutions

Sure the social web is filled with rants and quacks, but I’ve also been thinking about how the science and technology of this channel lifts people up, and perhaps even makes us better in a deeper, spiritual way.  The agency by the same name preaches that the social web is an opportunity to create not just “conversation,&# but movements. would love to hear what you think!

Best Website Design Guides and Tips of 2010

Webbiquity

33 Beautiful Social Media Icon Sets For Designers And Bloggers by WebDesignBooth. Why settle for plain social media icons on your website or blog when you can add personality with these sets, featuring social media icons in woodgrain, blue jelly, hand-drawn doodle, origami, chrome, grunge, crumpled paper and other outside-the-box styles. Things That Websites Need in 2010!

10 Best Posts of 2010

Buzz Marketing for Technology

This inspired me to do a quick 10 Best Posts of 2010 as we slide into the New Year. The four P’s were created mainly to describe the ideal “marketing mix.”. 4 P’s to Social Media Marketing - Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing.

How to use social media for B2B

Chris Koch

want to do something ambitious and I’m hoping you’ll help. I’d like to create a guide for how to use social media in B2B that does not involve talking about the specific tools—as least not in the top line. think it’s important to try to do this if we’re going to get social media integrated with the rest of marketing. Create social media policies for engagement—and support them.

Ten reasons to blog – even if nobody reads it

grow - Practical Marketing Solutions

Turns out they were looking for somebody who could help explain where the future of social media was going and when they entered this into Google, a blog post I wrote a year ago popped up!   . Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There must be some good business reason they do it, right? . There better be. Tweet This!

Facebook Advertising Tricks for B2B Marketers

Buzz Marketing for Technology

Advertising Facebook Interactive Marketing Lead Generation Online Advertising Pay Per Click SEO Social Media Social NetworkingIf I could offer you a billboard in the middle of Times Square for little to no cost for you to advertise your company would you do it? So let’s go through 3 Tricks to Maximize a Facebook Advertising purchase for B2B Marketers. Email this to a friend?

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Results can be exported to Excel for further sorting and analysis. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums.

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28 Awesome B2B Social Media Statistics

Social Media B2B

Below are a collection of B2B social media statistics collected from various sources covering a wide range of topics. We Usage : 86% of B2B firms are using social, compared to 82% of B2C. B2B firms aren’t as active in their social media activity with only 32% engaging on a daily basis compared with 52% of B2C firms. More than half (53.5%) of marketers surveyed said they currently use social media as part of their marketing strategy. This is up from 2009, when 45.0% of marketers said they used social media for marketing. Source ). Source ). Source ).

The 4 C’s of B2B Marketing

Buzz Marketing for Technology

In the next post I will show you the new 4 S’s for Social Media Marketing … Tweet This! Related posts: 5 Tricks to B2B Marketing Socially Whenever I ask members of sales team from around the. Tags: Branding Content Marketing Inbound Marketing Lead Generation Lead Nurturing Marketing Sales Social Media Strategy Thought Leadership Product. Price. Placement. Promotion.