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Social Media Marketing Strategies for 2010

Webbiquity

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010.

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An Introduction to Twitter Lead Generation with Lead Generation Cards

NuSpark Consulting

How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. Keep Using Twitter Outside of Your Lead Generation Card. Be a Twitter Personality, Not an Organization.

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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. At a high-level, our research shows a strong correlation between social following and revenue.

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Best Social PR Guides, Tips and Tools of 2010

Webbiquity

Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Rachel Hunt supplies valuable guidance on how to use social networking, award submissions, guest blogging, speaking opportunities and original research to maximize the impact of PR efforts. Pitching on Twitter? Interactive PR Guides, Tips and Tools.

PR 100
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The 3rd Era of Social Is Coming. Are You Ready?

Contently

On June 30, Adam Mosseri, head of Instagram, posted a video to Twitter that included a bold statement about Instagram’s priorities moving forward: It was “no longer a photo-sharing app.” ” My “Sarah Lawrence College Class of 2010!!!” Then Twitter. It was basically a directory. First Facebook.

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Does Social Media Really Generate Revenue?

Zoominfo

Facebook was founded in 2004, Twitter in 2006, Instagram 2010, Snapchat 2011, and TikTok in 2016. On average, 30% of companies with higher revenue than their peers also have larger social media followings on Facebook and Twitter. At a high-level, our research shows a strong correlation between social following and revenue.

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2010 B2B Marketing Budgets and Mix Trends Research

Online Marketing Institute

Reviewing this year's survey results I was surprised that, while B2B marketers experimented enthusiastically with social networking sites (Facebook, LinkedIn) and microblogging (Twitter), social media have yet to create budgetary or business impacts on the marketing mix. Note: this research looks at firms of 50 employees or more only.