KoMarketing Associates

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40+ B2B Marketing Statistics and Benchmarks to Inspire Performance Throughout 2015

KoMarketing Associates

Since 2010, that’s approximately 52% growth in mobile subscriptions and 600% growth in smartphone subscriptions. That is a 700% increase since 2010. channel or product-focused). Four times as many online consumers would rather watch a video about a product than read about it. In the US, 2.8 source ).

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Leapfrogging Social Media Stumbling Blocks

KoMarketing Associates

Watch what’s being said, and where, about your company, product or service.”. Ask questions and anticipate their answers: Where is your audience gathering information about your product or services? “Analyze and monitor [competitors’] social media,” writes Brian Carroll, Executive Director of Applied Research, MECLABS.

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How to Use Quora to Establish Thought Leadership and Credibility

KoMarketing Associates

It matters in people’s perceptions and it leads people to decide whether or not they’re going to buy your product and become a customer for life.” 300+ million people come to Quora every month to prep, research, evaluate, ask for tips, and learn more about the world around them and that includes the products and services you offer.

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Top 3 Chinese Search Engines: What B2B Marketers Need to Know

KoMarketing Associates

Google left Mainland China in 2010 due to censorship. To complement its search engine, Baidu has dozens of featured products. One of the major differences between Google and Baidu is that Baidu favors its own platforms/products in its search results. Qihoo 360 started from an Internet security company with a broad product line.

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Created: March 4, 2010. Other ideas Matt Cutts talks about in this video are controversy (not recommended on a regular basis), productive community participation (like answering questions), and original research. Created: December 17, 2010. Common B2B Link Building Questions. Guess what? Return to the Top. Return to the Top.

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B2B Search Engine Marketing & Marketing Automation: An Interview with Marketo’s Jon Miller

KoMarketing Associates

Companies can expect three core benefits: more pipeline, more productive sales reps, and higher revenue. They found that companies can expect to achieve an increase in marketing staff productivity between 1.5 and increase sales productivity by an average of 4%. Follow Jon on Twitter: @jonmiller.

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5 Lessons Content Marketers Can Take Away from the 2014 World Cup

KoMarketing Associates

Relevance to World Cup: Who could forget the haunting noise of the vuvuzelas from the 2010 World Cup in South Africa? The gathering of fans truly is a special scene as they back their home country and a product that’s put on the field that they can be proud of. Block Out and Rise Above the Noise.