Marketing Insider Group

JUNE 7, 2010

According to David Rosen from Makovsky + Company: I called it the “Forbidden Dance&# because the primary obstacle (in my view) to B2Bs adopting social media is no longer the question of whether it works. So below is a recap of the 7 burning questions along with a summary of my view: 1. That has been answered beyond any doubt.

Social Media 100

Social Media Media B2B Customer Satisfaction 100

The Point

DECEMBER 6, 2010

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). How to Answer a Question: 5 Tips for Making the Most of LinkedIn. Would that person be motivated to read more? Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns.

Lead Gen 100

Lead Gen Webinar Metrics Salesforce.com Eloqua 100

Anything Goes Marketing

DECEMBER 21, 2009

2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. In 2010 you will not have a choice but to make social media part of your overall marketing strategy. This concept needs to be at the forefront of your planning in 2010. Not sure which group to join?

Work Management 100

Work Management Marketing Automation Services Marketing Management Planning 100

ClearVoice

JANUARY 13, 2020

Personalized content recommendations have been around for some time now. Although personalization has certainly proven to be a successful strategy, personalization is a little scary to everyday marketers. Does personalization really make content marketing better? contentmarketing #customerexperience Click To Tweet.

Marketing AI 69

Marketing AI Personalization Content Long Tail Marketing 69

Convince & Convert

AUGUST 18, 2010

Better question: How can we optimize and improve our existing social media programs? Better question: How can we encourage existing customers to truly engage with our clients on the social Web? Better question: How can we encourage existing customers to truly engage with our clients on the social Web?

PR 160

PR Social Media Paid Content Media 160

Webbiquity

FEBRUARY 16, 2011

What the best practices for professional networking, generating sales leads, connecting with potential business partners, sharing content and getting answers to tough business questions? Get the answers to all of these questions and more here in 21 of the best guides to LinkedIn tactics, tools and techniques of last year.

Linkedin 100

Linkedin Tactics Tips Work Management 100

nDash

FEBRUARY 1, 2022

Welcome to a new series of Dumb Questions for Brilliant Marketers. 2008-2010 wasn’t an ideal time to be in news, so our newswire was making a lot of cutbacks, and I was a victim of that. Melisse: I’m a very future-focused person, but admittedly, the last two years have made me hesitant to try to predict anything.

Work Management 52

Work Management Marketing Management Content Marketing Paid Search Agency 52

Marketing Insider Group

JANUARY 28, 2015

After the webinar, we received dozens of questions. We condensed them into these 17 questions on how to build an effective content marketing strategy and worked across our team to come up with our best answers based on our experience with over 200 brands from around the world. And we had no content to answer it.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Prior to this year, my perception of Twitter was that of a useless text-messaging medium designed to send friends obscure personal information. But I opened with a question. Jonathan Kantor.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

markempa

APRIL 5, 2007

« On building targeted lists for B2B Lead Generation Programs | Main | Closed-Loop Marketers More Likely to Reach ROMI Goals » Your questions answered on Lead Generation via Podcasts I’m looking forward to launching my new podcast, “ Start with a Lead ,” this April. Do you have about questions lead generation via podcasts?

Lead Generation 120

Lead Generation Generation Leads Lead 120

Webbiquity

FEBRUARY 2, 2011

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. He then lists five questions marketers should ask themselves to determine whether or not their content is truly “magnetic&# and likely to attract targeted buyers. Content Marketing Strategy and Tactics.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Vidyard

FEBRUARY 6, 2014

To celebrate the 10th anniversary of the social network, Facebook has made personalized videos based on your profile. Personalized video is the holy grail of video marketing – it catches your attention, and it keeps you engaged because it’s not speaking at you – it’s speaking about you. Don’t believe me?

Video Marketing 54

Video Marketing Personalization Narrowcasting Ideal Customer Profiles 54

Sprout Social

JULY 28, 2021

But the good news is that you likely have a solid contingent of people within your four walls who can answer many of those questions for you. All of this anecdotal data helped us answer several key questions: What are the functional reasons our customers choose Sprout? Decorate: Develop your brand personality.

Brand Identity 126

Brand Identity Branding Ad Building Work Management 126

SmartBug Media

AUGUST 11, 2021

In 2010, universities enrolled an all-time record of 21 million students. Let’s be real: Gen Z doesn’t want to talk to a person on the phone, and they certainly don’t want to wait for a slow reply to an email. Since then, there’s been a steady decline in enrollments, averaging a year-over-year decrease of 1.67

Marketing Strategy 98

Marketing Strategy Marketing & Strategy Planning Mobile Advertising 98

Navigate the Channel

JANUARY 2, 2024

Since 2010, we’ve seen significant developments in the perceptions of online reviews, the ways businesses engage customers to leave feedback, and the channels or platforms consumers choose to do it on,” according to BrightLocal. Consumers are generally skeptical of older reviews, as they may question the relevance and accuracy.

Psychographics 65

Psychographics Transparency Customer Satisfaction WOM 65

Biznology

MARCH 23, 2017

When social media arose 15 years ago, marketers where afraid they would lose control over their brand integrity since the open interaction of customers in the digital world could undermine the intended value and personality of a brand. It was also a way to “humanize” their brands, creating a distinct brand personality.

Social Media 152

Social Media Lead Scoring Lead Ranking Brand Identity 152

Webbiquity

OCTOBER 5, 2012

This is an update of the looking back at 100 post in July 2010. How to Write an Effective Business Blog (January 8, 2010). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010). How you can use it most effectively?

PR 100

PR Stats Social Media Twitter 100

Convince & Convert

JANUARY 11, 2018

As the resident social media expert person, I blurted out, “Of course! However, in the way someone circa 2010 started asking where she left her “phone,” abandoning “cell” as if the specifier was superfluous, someone will start calling social media “social.” Scary questions, right? I chortled.

Social Media 154

Social Media Media Outgrow Youtube 154

Martech

MARCH 25, 2024

In my Gmail, that’s where my mom’s emails go, along with other emails from my personal life. I don’t know what’s driving this resurgence of questions about the Primary tab. ” Everybody wants their emails to show up in the Primary tab. They might not be in shopping mode in the Primary inbox.

Burn Rate 77

Burn Rate Opt-out Opt-in Ad Frequency 77

Contently

JUNE 18, 2018

This chart was made way back in 2010 by Sell! Your job is to answer those questions honestly (which means you can’t just cram your product down their throats). Work and personal interests don’t have to be mutually exclusive, either. But you won’t build true loyalty and trust. What challenges do they face?

Marketing & Strategy 152

Marketing & Strategy Paid Search Agency Content Advertising Agencies 152

Marketing Insider Group

DECEMBER 15, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 15, 2010 Subscribe The Secret To B2B Social Media? The bottom line: the question is no longer “Should we?”

Social Media 100

Social Media Web 2.0 Media B2B 100

Outgrow

MAY 23, 2022

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. You get three passes in case you don’t want to answer the question. Saksham Sharda: And the last question is your favorite Netflix show? The Big Questions! . The Rapid Fire Round!

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

The Effective Marketer

FEBRUARY 22, 2011

To make it easier for everyone I’ve compiled the suggestions from the group into an easy-to-read list (sorted alphabetically). Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Marketing Insider Group

DECEMBER 9, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 9, 2010 9 Subscribe Finding The Time To Tweet or Blog? And so I get this question all the time.

Peer-to-peer 100

Peer-to-peer B2B Thought Leadership Paid Search Agency Social Media 100

KoMarketing Associates

APRIL 2, 2019

Since the questions on Quora are demand-driven, it’s an excellent platform for marketers looking to address the informational needs of their audience. It also helps people find you when they are looking for experts and/or the best people to answer their questions on Quora. Answer Questions. Time, and Quartz. Quora Sessions.

Thought Leadership 122

Thought Leadership B2B Thought Leadership Work Management Marketing Management 122

Buffer

JANUARY 10, 2022

I tell you this from personal experience. Here’s my story: In 2010, I got this wild idea to build JobJenny.com , a platform that would offer professionals answers to their most pressing career questions, assist them in navigating business or job transitions, and inspire them to live their best lives.

Linkedin 90

Linkedin Thought Leadership Paid Search Agency Curation 90

Marketing Insider Group

JULY 15, 2010

We left plenty of time for questions and the audience delivered with over 30. Chris Walso addressed this question perfectly by saying that automation before process does not work. As well, we received a large amount of anecdotal feedback about how great the content was. How do you balance the need for quantity of leads vs quantity?

Lead Generation 100

Lead Generation Budget Programs Work Management Lead Scoring 100

Marketing Insider Group

MAY 3, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy May 4, 2010 7 Subscribe Why am I in Marketing? Michael Brenner May 16 2010 Thanks Barb. And the truth is far from it.

Planning 100

Planning Paid Search Agency Customer Satisfaction Enterprise Management 100

Marketing Insider Group

MAY 3, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy May 4, 2010 7 Subscribe Why am I in Marketing? Michael Brenner May 16 2010 Thanks Barb. And the truth is far from it.

B2B Marketing 100

B2B Marketing Planning Paid Search Agency Customer Satisfaction 100

Content Standard

SEPTEMBER 17, 2015

These stories are actionable, easy to digest by overworked, content-laden brains, and delivered neatly through personalized content. Questions are posed along with solutions offered. By creating personalized content for the right audiences, content marketers can carve curiosity into their craft. Curiosity Through Quirk.

Personalization 40

Personalization Content Marketing Content Microsite 40

Contently

AUGUST 17, 2020

Stephen Oddo launched the tour company Walks in 2010. Yet with all the health risks of in-person travel, businesses are bringing destinations to people’s homes. They stood in front of tourist destinations and gave tour guide spiels. Anyone who passed by virtually could hear them, and some stopped to listen for a bit.

Video Marketing 218

Video Marketing Class Lock-In Ad Exchange 218

Zoominfo

OCTOBER 21, 2018

In a 2010 blog post, ZoomInfo discussed the emergence of video as an effective vehicle for B2B marketing communications. Keep it short and sweet, and don’t be afraid to let your personality show! At that time, nearly 60% of brand managers planned to invest more resources in online video in the next 12 months.

Webinar Metrics 157

Webinar Metrics Video Marketing Marketing Strategy Marketing & Strategy 157

Rev

FEBRUARY 8, 2019

Now’s the time to be asking questions about the possibilities of AI, which has enormous potential for B2B marketing, facilitating data driven matching of businesses and sales prospects. SiriusDecisions released a marketing automation for B2B study predicting a rise from 8-12 percent in 2010 to a majority in the very near future.

Marketing AI 114

Marketing AI B2B Marketing Work Management Marketing Management 114

Marketing Insider Group

DECEMBER 7, 2010

Top Takeaways From Blogwell Philly 2010 About Michael Brenner Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP. Pages About Michael Brenner Appearances Search Based on Traction Theme by The Theme Foundry Copyright © 2010 B2B Marketing Insider.

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency B2B Marketing Social Marketing 100

Salesforce Marketing Cloud

JANUARY 2, 2024

Trend 2: Prioritizing human connection I’ve heard sellers and sales leaders call 2010-2022 the golden age of sales. Ask them to walk your team through some of the problems they deal with every day, and leave time for you and your team to ask questions.

Trends 69

Trends Top of Funnel Cold Calling Trust Marketing 69

Marketing Insider Group

JUNE 11, 2010

Finally, I provide practical tips for developing your own strategy, gaining the buy-in required to execute the plan and working with your executive team on marketing their own personal brands to your customers. Related Posts: Top Takeaways From Blogwell Philly 2010 Holy Cow! All rights reserved.

Social Media 100

Social Media Buy Media Marketing & Strategy 100

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. population between 2000 and 2010, rising from 35.3 million in 2010. All of these questions need to be asked when a brand is looking to optimize their site to be as informative, relevant and easy to use on mobile devices.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100