2022 CMOs Don’t Want 2010 Solutions: Why The Forrester Wave™ Misses the Mark
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AUGUST 23, 2022
We were floored by the organizations evaluated for this report: 6sense, AdDaptive Intelligence, Adobe, Demandbase, Influ2, Jabmo, LinkedIn, Madison Logic, Marin Software, Metadata, RollWorks, StackAdapt, Terminus, and The Trade Desk. Dear Forrester, It’s not 2010. Number 2: Not considering the B2B ecosystem.
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