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Building Loyalty Evolves with Data, Smartphones, and Personalization

Zoominfo

Figure 1 : Various loyalty-related job titles have risen steadily at companies since 2010. The Internet Changes Loyalty Approaches (1995–2010). Sellers created new ways to track customer loyalty that became more influenced by the behaviors of online purchasers. Personalization Underscores Go-To-Market Initiatives.

Loyalty 226
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Consumers May Not Trust Online Reviews Older Than 3 Months: Navigating the Reliability Conundrum

Navigate the Channel

In the digital age, online reviews have become an integral part of consumers’ decision-making processes. The Significance of Online Reviews Online reviews have revolutionized the way consumers make decisions. Online reviews shape consumer decisions and are highly influential.

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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

It makes my case for personalizing content , doesn’t it? When you personalize content for every segment of your target customer base, you’ll be sure to hit the mark every time. Last year alone, CPG online sales in the U.S. That number will only rise as they turn online to do business. Personalize mobile messaging.

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Top Takeaways From Blogwell Philly 2010

Marketing Insider Group

Share: Read more from Social Media Blog , Blogwell , Marketing Innovation , Social Media , Social Media Campaigns 1 Comment Post a comment Trackbacks & Pingbacks BlogWell 2010: SAPs Social Media Strategy | SAP Web 2.0 Michael Brenner is the author of B2BMarketingInsider and serves as Director of Online and Social Media Marketing for SAP.

Web 2.0 100
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How Online Sales Can Help You Grow in Hard Times

Hubspot

Over the past two years, we’ve talked a lot about how the pandemic has sped up the rate of digital transformation, particularly in the shift to selling online. The Case for Taking Your Business (& Sales Transactions) Online. But at HubSpot, we truly believe that anyone can sell online. I know that shift can feel daunting.

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4 Higher Ed Digital Marketing Strategies To Increase Online Applications

SmartBug Media

In 2010, universities enrolled an all-time record of 21 million students. Let’s be real: Gen Z doesn’t want to talk to a person on the phone, and they certainly don’t want to wait for a slow reply to an email. Since then, there’s been a steady decline in enrollments, averaging a year-over-year decrease of 1.67

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ClickInsights: Social Media Marketing in 2010

Ambal's Amusings

How will social media marketing evolve in 2010? We have invited 2 Social Media Icons - Pam Brossman and Chris Garrett - to shed light on the following question: "What do you foresee as the biggest change that will happen in social media marketing in 2010? How should marketers and businesses adapt to this change?"