Content Standard

SEPTEMBER 17, 2015

We break down the differences between hosting content on microsites, subdomains, and subfolders. The “Smell Like a Man, Man” campaign in 2010 won the brand a 2010 Cannes Lions Film Grand Prix and an Emmy nomination for Outstanding Commercial. We tell it like it is, forthright and delightfully zest-free.

Personalization 40

Personalization Content Marketing Content Microsite 40

Industrial Marketing Today

JULY 14, 2010

by Achinta Mitra on July 14, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing Even though “content curation” is not a common phrase, there’s plenty of discussion to be found on the Internet. Achinta offers his industrial clients marketing for engineers by an engineer. {

Curation 60

Curation RSS Web 2.0 Content Marketing 60

The ROI Guy

JULY 7, 2010

Sales cycles are extended, more stakeholders are involved in each decision, and more competitors seem to be invited into every deal. So are the leading characteristics for sales and marketing in 2010. As a sales enablement professional, what tools are you giving to sales people to help them align offerings to deliver results?

Differentiation 40

Differentiation Peer-to-peer Forrester Microsite 40

Marketing Insider Group

JANUARY 28, 2015

Re-purpose executive and sales presentations into blog posts and slideshares and videos. Do you see organizations combining content marketing with sales enablement efforts? Social selling is the sales art of using content (vs. Social selling is the sales art of using content (vs. That means opening up and being human.

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Webbiquity

JANUARY 26, 2021

This blog introduced the concept of web presence optimization (WPO) back in 2010. For example, microsites are no longer a productive tactic , other than for special-purpose uses such as new product launches or event promotion (in conjunction with paid advertising). The idea was to extend search engine optimization (SEO) more broadly.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

The ROI Guy

SEPTEMBER 29, 2010

One of the programs we worked on is with Ziff Davis Enterprise (ZDE), launching a suite of interactive tool services for IT vendors to drive more qualified leads, reduce sales cycles and generate more transactions. and creating advertising networks.

Interactive Marketing 40

Interactive Marketing Advertising Agencies BtoB Peer-to-peer 40

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium.

Social Media 129

Social Media Media Paid Search Agency Webinar Metrics 129

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Pricing Based on Customer Expectations , May 26, 2010. June 7, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. March 18, 2010. June 8, 2010. Slideshow) , February 19, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

chiefmartech

FEBRUARY 19, 2018

Over a couple of years, the idea was refined, and my first presentation at a conference on it was Rise of the Marketing Technologist in April 2010. I wasn’t the first person to suggest agile marketing, but I became one of its earliest champions, starting in March 2010 with a proposal for an agile marketing manifesto.

Work Management 68

Work Management Marketing Management Marketing Automation Services Verticals 68

B2B Marketing Zone Posts

MAY 3, 2010

April 2010. Five Big Shifts in Social Media Marketing - Webbiquity , April 19, 2010 Social media reflects a larger trend toward buyer empowerment that has changed not only the practice but the underlying philosophies of marketing over the past several years. Best of B2B Marketing. Great stuff this month in the world of B2B Marketing.

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40

Convince & Convert

AUGUST 3, 2010

link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! RT @SkazyUS: R.I.P. 3 Ways #Facebook is Killing Your #Website [link] [link] Jose Uribes Leyendo sobre Facebook y cómo está cambiando pautas ( [link] ), sale esta gente especializada en apps [link] [link] René Zurita Sánchez Mega Post, de mucho miedo.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

link] Tejas Deshpande RIP #microsites … #Facebook is the new Doyen of the #world ! RT @SkazyUS: R.I.P. 3 Ways #Facebook is Killing Your #Website [link] [link] Jose Uribes Leyendo sobre Facebook y cómo está cambiando pautas ( [link] ), sale esta gente especializada en apps [link] [link] René Zurita Sánchez Mega Post, de mucho miedo.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167