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Millennials vs. Gen Z: How Are They Different?

Salesforce Marketing Cloud

For brands and retailers, understanding the nuances and personality quirks of each generation is part of the fun — and part of the challenge. 48% of Millennials visit stores to get merchandise immediately compared to 39% of Gen Z. And 62% said they were more likely to join a loyalty program if the rewards were personalized.

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3 keys for better email engagement in Gmail

Martech

In my Gmail, that’s where my mom’s emails go, along with other emails from my personal life. An opt-down on your unsubscribe page lists options for changing frequency or switching to different topics or merchandise categories. ” Everybody wants their emails to show up in the Primary tab. That’s it.

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How to Fix a “Broken Brand” with Social

Convince & Convert

When Jeff Vinik bought the team in 2010 , he needed to make some major changes. At this home game in 2010, there were more Detroit Red Wings jerseys represented than Lightning. The tags give the wearer a discount on merchandise and refreshments, plus it puts a whole lot of blue back in the stands.

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Building an Audience Is Not a Chore: 5 Brands That Began with Content

Content Standard

sold over $12 billion in toys and merchandise, according to Forbes , and that’s just products. Revive your team’s creativity with these personality-driven brand stories. The year was 2010. What generated the buzz to begin with was the brand’s personality prelaunch. However, Lucasfilm Ltd. Mom, please.

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16 case studies prove ROI of mobile marketing

Biznology

Only 21% state they have been successful in mobile – a decrease from 2010. Their “click-to-call” button goes to a live sales person within seconds. They sold HD related merchandise through a Route 66’s mobile club. 85% report an intent to raise their mobile budgets in the near future. 42% report an ability to prove ROI.

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60 Inspirational Holiday Marketing Statistics

Hubspot

billion was spent on Black Friday 2010, with 212 million shoppers visiting their favorite retailer offline and online. 2) Shoppers spent $407 million on Thanksgiving Day in 2010, a rise of 28% from the previous year. 5) Super Saturday 2010 sales totaled $7.58 5) Super Saturday 2010 sales totaled $7.58

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3 Ways to Measure the ROI of Your Podcast

Contently

A few use the podcast as a foundation for other possible revenue channels like merchandise, live tour dates, or a blog. In 2010, he founded Turn on the Jets , a content network devoted to New York Jets fandom, and before long, he began to feel the pressure to include new forms of content. Run ads and shout out sponsors.

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