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The Forward Observer

2010

Marketing

The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

DECEMBER 15, 2023

So why is marketing it so hard? Many SaaS companies struggle with marketing. In Forget the Funnel , Georgiana Laudi and Claire Suellentrop share the Customer-Led Growth Framework they’ve developed to help companies of all sizes solve their product marketing struggles and hit ambitious targets. Frustratingly inconsistent.

Marketing Funnels

Marketing Funnels Top of Funnel Startups Buyer Personas

The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

NOVEMBER 10, 2023

Content Marketing Strategy: Harness the Power of Your Brand’s Voice by Robert Rose About the Book Do you know how to turn the attention your content receives into profit? With a meaningful content marketing strategy, you can. An organization’s content communicates everything to consumers.

Marketing & Strategy

Marketing & Strategy Marketing Strategy Planning Content Marketing

Webinars

Sales & Marketing Alignment: How to Synergize for Success

How to Leverage Behavioral Science Insights for Direct Mail Success

MORE WEBINARS

The Forward Observer

The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

Webinars

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