Anything Goes Marketing
DECEMBER 21, 2009
2009 has been a long year but as I reflect back on my many conversations, I've created a top 5 list of items to avoid in 2010: 1. In 2010 you will not have a choice but to make social media part of your overall marketing strategy. This concept needs to be at the forefront of your planning in 2010.
Anything Goes Marketing
JANUARY 3, 2012
As you’re gearing up for a great new year, I wanted to highlight some webinar/event best practices from the marketing team over at VMware. VMware has found that this marketing channel is one of their most successful when it comes to ROI so taking a few pointers and optimizing your own efforts could pay off big time this year.
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Anything Goes Marketing
NOVEMBER 15, 2009
This sold out event brought together some of smartest marketers from all over the world. The Eloqua product was much discussed at the event but I’ve excluded those tweets here as this post was focused on learnings for B2B marketers that goes beyond Eloqua. They are some of the best and brightest out there.
Anything Goes Marketing
SEPTEMBER 13, 2009
If you weren’t aware, Canada (Vancouver specifically) will be hosting the 2010 Winter Olympics. We’ll come back to this story – let’s focus back on email marketing. Sometimes it’s What’s Missing That Counts I was reading MarketingSherpa’s 2009 Email Marketing Benchmarking Guide looking for useful metrics and tips.
Anything Goes Marketing
APRIL 21, 2010
It’s 2010 Wind Mobile! We’ll see if they read and respond to this post. What I found even more disturbing was that when I did a quick Twitter search on “windmobile” there were several inquiries that were not addressed. Time to step it up and engage customers on this channel. Take a look at @comcastcares and follow that example.
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