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The Death of Magazine Advertising [FLIPBOOK]

Tomorrow People

There was a time when you'd go to the newsagent, buy a magazine and then search page after page of ads in the hope of some content. Since 2000, total sales of the UK's top 100 magazines has fallen from 31m to 22.8m (as of August 2011) – Audit Bureau of Circulations. There was a reason for this. An industry in the decline.

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BtoB 2010 Lead Generation Guide

markempa

BtoB Magazine just published their 2010 Lead Generation Guide. BtoB: 2010 Lead Generation Guide. The guide contains information about trends, expert columns, market statistics and vendor lists. I recommend you check it out.

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Bidding Fond Farewell to BtoB Magazine

Paul Gillin

I was sad to learn this week that BtoB magazine , which has existed under various brands for nearly 100 years, will be swallowed by Advertising Age at the end of the year. John Obrecht took over from Ellis in 2010 and was kind enough to ask me to continue writing the column. BtoB Magazine to Become Part of Advertising Age.

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14 Marketing Over Coffee Podcasts You Need To Hear

Marketing Insider Group

So John pulled a stunt that caught his attention and set up an interview with him in 2010 and has been able to talk with him about each of his books since then. John said that once they started Marketing Over Coffee, “I will consider this a success if I get to interview Seth Godin.”

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Content Anticipation: Inc. Magazine vs. Inc.'s Website

Biznology

As a result, I have a favorite business magazine that I love and that I have a strange relationship with. magazine arrives in the mail. magazine, but only in the printed form. magazine, but only in the printed form. It is 2010, after all. magazine is current. as a great magazine and not much else.

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Novelty: The Storytelling Element Your Brain Craves

Contently

In December 2010, a young improv comic named Michael Dubin found himself at a Christmas party talking to one of his father’s friends. The company kept creating crazy new videos for every product release, shipped bathroom readers with every order, and started an outspoken men’s magazine, Mel. Michael Dubin, Novelty King.

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Flipboard’s New Ads Aren’t Just for Magazines

readwrite

Flipboard , the social magazine app for iPad, has just launched its first advertising program in partnership with magazine publisher Condé Nast. ” We’ve been watching the business model take shape for social magazine apps like Flipboard, and, thus far, the space has proven difficult to monetize.