long-tail 2010 Related Topics 
Industrial Marketing Today
MAY 3, 2010
Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. Copyright © 2010 Tiecas, Inc. army’s “Be All You Can Be” campaign?
Industrial Marketing Today
OCTOBER 26, 2009
Any page on your website can become a landing page as long as you follow these three principles: Have a very clear understanding of your prospect’s intent (what are they looking for? Copyright © 2010 Tiecas, Inc. A good analogy is to think of a landing page as the putting green on a golf course. How did they find your site?)
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Industrial Marketing Today
NOVEMBER 1, 2010
Tactics: 73 blogs that target niches of long-tail phrases; content generated by in-house experts and not written by outside vendors; detailed bio and contact information on each blogger; a big ass button for “ Learn More – Email author ;” good use of videos from YouTube embedded within the posts and the use of every imaginable social media option.
Industrial Marketing Today
JUNE 4, 2011
With a static Web page, it would be difficult if not impossible to rank high using those long tail keywords as a keyword phrase. What is even more amazing is the fact that this has not changed much from 2010 to 2011 as shown by the chart below from eMarketer. Source: HubSpot , The 2011 State of Inbound Marketing).
Industrial Marketing Today
DECEMBER 15, 2011
Even though other marketing tactics like in-person events and webinars are still seen as the most effective tactics, this year blogs registered a 45% increase in “perceived effectiveness” as compared to the study done in 2010. ( See chart below ). These results match what I’m finding on the ground.
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