Moz

JANUARY 14, 2020

This stat summons the final wag for the long-tail of smaller specialist retailers. And it illustrates another reversal of a significant trend in the 2010s. The long-tail of retailers were the early settlers in the e-commerce land of plenty. More visitors to the site equals a higher conversion rate per user (0.49).

Studies 69

Studies Correlation Marketing Websites Top of Funnel 69

Ambal's Amusings

APRIL 21, 2010

We asked Galen De Young "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?". Galen De Young's Marketing Prediction for 2010. The pursuit of thought leadership positioning and long-tail search will drive a sharp increase in multi-author corporate blogging.

B2B Marketing 100

B2B Marketing B2B Thought Leadership Long Tail Marketing B2B 100

Hubspot

FEBRUARY 14, 2011

economic concerns expectations were that eCommerce sales would remain flat or even decrease in 2010. eCommerce giant, eBay, had the 5 th highest amount of display ads among all advertises with just under 39 million in 2010. With continuing U.S. Instead, total U.S eCommerce spending increased by 9 percent from 2009, reaching 227.6

eCommerce 28

eCommerce Inbound Marketing Long Tail Marketing Amazon 28

QuanticMind

DECEMBER 5, 2019

Say a previous guest spent every day of their week-long stay on the golf course. Back in 2010, hotel and airline apps were just getting started, yet now they are just as important to the travel industry as other major businesses. . People using voice search are much more likely to use long-tail keyword phrases in their queries.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Work Management 52

ClearVoice

JANUARY 13, 2020

This means using more long-tail, conversational key phrases. Another trend we have seen during the 2010 decade is a focus on “big data.” Therefore, relying too much on social media can do more harm than good over the long term. You will likely need to further optimize your SEO strategy for voice search. Invest in data.

Marketing AI 69

Marketing AI Personalization Content Long Tail Marketing 69

Biznology

FEBRUARY 13, 2012

If had good rankings for top keywords but not for the five-word long-tail keywords, you might be suffering, too. Bing made massive gains in 2010–to the point that a few pundits were actually predicting that the trend showed that Bing would eventually tie Google in market share.

Google 80

Google Long Tail Marketing Search Marketing Validation 80

KoMarketing Associates

JUNE 16, 2014

While broad, highly searched keywords might be the end goal, creating content around long-tailed, refined terms is a great way to gain the attention of search engines and appear on the first page of Google’s SERPs. Relevance to World Cup: Who could forget the haunting noise of the vuvuzelas from the 2010 World Cup in South Africa?

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

Convince & Convert

MAY 13, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches? Are You Slow Enough to Succeed in Social Media? link] James Ball Very cool Jay.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. Copyright © 2010 Tiecas, Inc. army’s “Be All You Can Be” campaign?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Convince & Convert

AUGUST 19, 2010

Since April, 2010 Western River has collected more than 1,100 of these customer stories. All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. said Brandon Lake, Vice President of Western River.

Social Media 140

Social Media Media Webinar Metrics Marketing & Strategy 140

Convince & Convert

MARCH 4, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search How to Match 10 Key Success Metrics to Your Blogging Strategy (..)

Webinar Metrics 130

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 130

Marketing Insider Group

JUNE 23, 2011

Altruism has a long tail. 2010 was the first year that home computing advanced faster than business computing. Here is my compilation of the most “tweetable moments&# from the Corporate Social Media Summit… Laura Fink ( @laurabfink ), VP Social Media for AMEX Open. Break through. Be disruptive.

Social Media 100

Social Media Media POS Paid Search Agency 100

Hubspot

OCTOBER 10, 2020

It was launched in October of 2010, where its app store. Your hashtags should be a mix of popular and specific, long-tailed keywords. Instagram turns 10 in 2020. debut prompted 25,000 downloads in just one day. Two years later, Facebook purchased the app for $1 billion.

Lead Scoring 101

Lead Scoring Lead Ranking Advertising Agencies Click Rate 101

Convince & Convert

JUNE 22, 2010

The company has to believe that it’s inherently a positive for your company to get involved, from the CEO on down, and that’s a lesson that only you can teach, however long it takes. You have to commit to social media for the long haul to see the benefits. link] olivierBlanchard Jay, this is outstanding.

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Adobe Experience Cloud Blog

APRIL 27, 2010

CSO Insights reports in their 2010 Sales Performance Optimization survey that 51.4% This is an average of some deals with short cycles and a long tail of deals with much longer cycles. of companies say their ability to accurately forecast revenue needs improvement, and only 5.1% say their ability exceeds expectations.

Forecasting 48

Forecasting Long Tail Marketing Sales Cycle CMO 48

Online Marketing Institute

NOVEMBER 8, 2010

Their Excel-based ROI spreadsheet provides all the needed components to quickly and accurately calculate marketing ROI for just about any marketing investment, as long as you can estimate the future stream of income and costs associated with your marketing program. For as long as I can remember (before the invention of the PC?),

ROMI 40

ROMI Ad Building Marketing Automation Services Privacy Policies 40

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC Jun 8, 2010 at 9:05am ET by Andy Komack For anyone involved in marketing their B2B companies via paid search, it’s painfully obvious that the cost of clicks can be prohibitively high.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

Moz

OCTOBER 18, 2020

I have seen featured snippets for lots of really long-tail, commercial-intent keywords that probably shouldn’t have featured snippets. Don’t keep patients waiting anywhere close to how long they’d wait pre-COVID. They have been involved in their local community for a long time. Joy Hawkins: Legal Services.

Tactics 78

Tactics SEO Marketing Budget Lead Scoring 78

Hubspot

SEPTEMBER 20, 2010

Write blog posts that are optimized for the long-tail of “holiday” centric keywords. will help your website rank better for these longer-tail niche keywords. will help your website rank better for these longer-tail niche keywords. Are you prepared to take advantage? Be Prepared for the Online Holiday Rush.

eCommerce 28

eCommerce Tips Landing Pages Long Tail Marketing 28

Hubspot

MAY 3, 2010

Since you'll be using your blog to write about your industry and niche, it will be a natural place to create content around long tail keywords (view this article to learn more about long tail keywords ). Date and time: Friday, May 7, 2010 at 1:00pm ET Reserve your spot now ! The answer, write about your keywords.

Traffic 28

Traffic Organization Long Tail Marketing Lead Scoring 28

Online Marketing Institute

DECEMBER 23, 2010

Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. PPC campaigns provide control through match types , negative keyword screens, selection of keywords based on very specific niches, use of long-tail search terms, and more. TODAY ON SEARCH ENGINE LAND TOP STORIES Google’s 2010 Holiday Logo: From St.

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Convince & Convert

SEPTEMBER 21, 2010

It’s about long term strengthening of true relationships with – wait for it – PEOPLE. It’s about long term strengthening of true relationships with – wait for it – PEOPLE. It’s about long term strengthening of true relationships with – wait for it – PEOPLE.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Hubspot

JANUARY 15, 2015

2010 changed the way we viewed Old Spice forever when advertising agency Wieden + Kennedy enlisted handsome Isaiah Mustafa to portray “The Man Your Man Could Smell Like.” Apple has long been applauded for its genius when it comes to marketing campaigns because of the impact and virality of their ads. 3) Old Spice Smells Like a Man.

Paid Search Agency 28

Paid Search Agency Campaigns Advertising Agencies Viral Marketing 28

Hubspot

AUGUST 2, 2010

Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site. Free Download: 2010 Online Marketing Blueprint. Start Blogging at 60mph. That's your very first keyword.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Ambal's Amusings

OCTOBER 22, 2009

I'm learning a lot about aggregation, filtering, long tail SEO. Ambal Balakrishnan: What are you 3 predictions for how content aggregation will happen in 2010 and beyond? Instead, I rely on Tom Pick 's curation and the social filtering to deliver me the best stuff. The result of doing this has been really interesting.

Aggregators 100

Aggregators B2B Marketing Work Management Marketing Management 100

Hubspot

FEBRUARY 17, 2011

This will not only help you to attract a loyal following, but it will also help you start ranking for long tail keywords that your competitors may not be focused on. Growing a following and attracting inbound links is a long gradual process. Free Download: 2010 Facebook Marketing Guide. Never Stop Creating Content.

Social Media 28

Social Media Social Marketing Tips Media 28

Hubspot

JULY 15, 2010

They are not only able to optimize web pages for long-tail keywords , but also a great resource for overall keyword research. Free Download: 2010 Online Marketing Blueprint. Though Derek is the communications specialist and main content creator at MediPurpose, he draws ideas for search engine optimization from other colleagues.

Online Marketing 28

Online Marketing Work Management Long Tail Marketing Business 28

Hubspot

JULY 29, 2010

Look for multi-word phrases or ‘long-tail keywords’ as they are usually less competitive. In reality, it’s a long term strategy only rewarding those who approach it with patience and tenacity. Free Download: 2010 Online Marketing Blueprint. image by: ExtraNoise ).

Small Business Marketing 28

Small Business Marketing Online Marketing Effectiveness SMB 28

chiefmartech

JULY 31, 2023

But it’s possible that the long-tail of many smaller software companies could grow significantly. They won’t fit the VC funding model that defined much of the martech wave of the 2010’s. ” Of course, there will still be large software companies at the head of the tail.

Work Management 79

Work Management Marketing Management API Cross-Selling 79

Scoop.it

MARCH 29, 2022

In this example, “google search” is your primary keyword (the one you want to rank for), and “learn about search engine results pages” is a long-tail keyword (a more specific keyword used in niche searches). One post is from 2010 and comes off quite weird. Use long-tail keywords as FAQs.

Social Media 81

Social Media SEO Long Tail Marketing Media 81

Convince & Convert

JULY 20, 2012

Digg made a big technology change or big product change, I think in, like, 2010, and basically drove away all of their customers. Anyway, let’s keep moving on because we could keep talking about this for a long time. DJ and I were talking during the prep, as I think you may have dialed-in and overheard the tail end of this.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Convince & Convert

SEPTEMBER 21, 2010

Most of the rest are from spring 2010 or earlier. Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down. Great findings especially about the longer headlines as I tend to be a bit long winded so that definitely is one to jot down.

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Webbiquity

JANUARY 17, 2011

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Biznology

FEBRUARY 25, 2014

I personally thought that this belief perished by 2010; however, the fear, indignity, and confusion persists. Bloggers are generally more libertarian rugged individualist than sycophantic people pleasers. And, most brands aren’t used to being challenged. How dare they, those pissants, they’re merely bloggers.”

Paid Content 80

Paid Content Long Tail Marketing Blogger Outreach 80

Webbiquity

NOVEMBER 5, 2019

How long has it been since you’ve done a redesign? SEO also offers cumulative, long-term benefits that continue to deliver a return on your initial investment. Maintain Efforts Long Term. Per Google Trends , interest in content marketing increased by a factor of 10 from December 2010 to September 2017. close rate.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Convince & Convert

MARCH 9, 2010

March 9th, 2010 |Written By: Jay Baer | View Comments Tweet Are you treating social media like a checklist? The Long Tail makes mustache networks (great name for a band, right) very relevant to the right audience. philsimonsystems I'm with you, Jason. link] Wissensauslese RT @jaybaer: Are You Taking Social Media Shortcuts?:

Social Media 133

Social Media Media Webinar Metrics Marketing & Strategy 133

Webbiquity

APRIL 14, 2014

In addition, as search intent becomes more detailed or specific (long-tail search phrases), the click distribution across the first page organic listings begins to even out, as searchers look for the best match or answer to their query. And furthermore, long-tail searches have higher overall organic click-through rates.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100