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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. Several years ago they developed some hilarious YouTube videos targeted to business decision makers, and most recently have opened up their arms to Twitter.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Google Reader - Google Reader is an RSS reader that allows you to aggregate various blogs and sites and collect updates to new content in one location. You can name these chats, watch YouTube videos during them, open a Google Doc with colleagues, and much more. Blogging has emerged as a popular method of link building.

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

This sense is related to relationship marketing and Seth Godin 's idea of permission marketing. Link Building - Link building is an aspect of search engine optimization in which website owners develop strategies to generate links to their site from other websites with the hopes of improving their search engine ranking.

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4 Steps to B2B SEO Accountability

Online Marketing Institute

Real-Time Activity Stream 4 Steps to B2B SEO Accountability Ryan DeShazer | May 4, 2010 | 0 Comments Tweet Though measurement and analytics tools have evolved to a new level of robustness and utility, many (if not most) B2B SEO initiatives are still judged by one primary KPI : rankings. 2010 All rights reserved. Newsletter problems?

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