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The Forward Observer

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The Marketing Book Podcast: “Forget the Funnel” by Georgiana Laudi

The Forward Observer

DECEMBER 15, 2023

Teams try everything they can to drive more traffic, leads, and signups. An online marketer since 2000, she began her track record as a marketing executive and product growth advisor in 2010, working with high-growth recurring-revenue startups. So why is marketing it so hard? Many SaaS companies struggle with marketing.

Marketing Funnels 169
Marketing Funnels Top of Funnel Startups Buyer Personas 169
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The Marketing Book Podcast: “Content Marketing Strategy” by Robert Rose

The Forward Observer

NOVEMBER 10, 2023

Robert has served as the Chief Strategy Advisor of The Content Marketing Institute since its launch in 2010 guiding it to be the leading global content marketing education and training organization.

Marketing & Strategy 130
Marketing & Strategy Marketing Strategy Planning Content Marketing 130
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