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Lead Gen Tactics from 4 MarketingSherpa Case Studies

markempa

This effort led to lead generation through website form registration, and even phone calls from prospects who initially found the company through the digital marketing. 150% increase in lead generation from 2010 to 2011. Case Study #2 – Lead Generation: Revamped marketing automation and CRM technology drives 75% more leads.

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Top 10 Posts on B2B Lead Gen for 2010

The Point

Without further ado, here are the top 10 most popular blog posts from our blog, “ The Point ” in 2010 (as measured by page views). Would that person be motivated to read more? Comments after the fold. 26 Must-Have Negative Keywords for B2B PPC Campaigns. 7 Mistakes To Avoid In Your Next Webinar Invitation.

Lead Gen 100
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Lead Gen Tip for Q2: Face Time

Smashmouth Marketing

Measuring the effectiveness of lead gen programs is always at the top of a demand gen expert's list of priorities. One of the gating factors happens to be out of their control -- what does the sales team do with a lead once they start working it? Questions this raises: Should that first meeting have been face-to-face?

Lead Gen 100
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B2B Lead Generation Blog: Personal lead generation tools

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. " by Jeanette Borzo. " by Jeanette Borzo.

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B2B Lead Generation Blog: Blueprint for Personal Lead Generation Success

markempa

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. As you know it doesnt always stay that way.

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Be A Hero: Choose Appointment Setting for Your Next Campaign

Marketing Insider Group

Traditionally a lead can take weeks if not months to be entered into the pipeline, as often the lower level prospect is the first contact. This tactic puts the sales person in front of the correct prospect immediately, so an opportunity can be discovered quickly. Michael Brenner Oct 14 2010 Chris, thanks for the feedback and support.

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12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

For the record: I wrote 440 posts on the Blogger-based WebMarketCentral blog between 2005 and 2010, and have now published 560 posts here on Webbiquity. 4) It’s not (just) about lead gen or sales—it’s about relationships. To be sure, a thoughtfully written business blog can generate leads (and sales).

Lead Gen 100