Remove interactive strategy
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The State of Local SEO: Experts Weigh in on Industry-Specific Tactics

Moz

We asked five local SEO experts to zero in on the trends and tactics businesses across five industries should focus on to get ahead — and stay ahead — during this time. Which three local search marketing tactics are delivering the most value for businesses right now, and why? Link building. Joy Hawkins : Legal Services.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Go to [link] to save 50% for a limited time. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. Sessions start October 5.

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B2B Social Media Marketing -- Does It Work?

Online Marketing Institute

Kaila Strong | Dec 6, 2010 | 0 Comments Tweet Arguably, social media marketing for B2B companies is one of the most difficult campaigns to run. By putting a face to their brand, encouraging employees to interact in the realm of social media in a non-salesy way, theyve been able to use Twitter to market to their target audience.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

It’s about having a strategy for making your company or organization more like a person and less like a machine. IMO until these companies get their heads and strategies around social media as customer intimacy model rather than a content distribution channel they will continue to struggle with the medium. Leave a comment please.

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14 Things I Think I Think About Social Media

Convince & Convert

What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. If you have a tools-focused strategy, you don’t really have a strategy. " [link] Sally_G Got this lined up for later! SuzanneVara [link] Suzanne Vara Jay Spot on as always.

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

Real-Time Activity Stream 5 Steps for Crafting an Effective B2B SEO Blogging Strategy Derek Edmond | Mar 4, 2011 | 0 Comments Search engine marketers frequently recommend blogging as a tactic for achieving search engine optimization ( SEO ) goals. Proper organization is important to an effective B2B blogging strategy.

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17 Marketing Trends You Need to Know for 2022

Marketing Insider Group

However, there’s also a pushback against the increased digitization and automation of interactions between brands and consumers, and a desire to make marketing more human again. Source: [link]. Building the kinds of relationships with customers that drive loyalty is worth every penny you spend. Source: [link].

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