Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Jonathan Kantor is the principal and founder of The Appum Group, " The White Paper Company ", and has been producing commercial white papers for the past 11 years.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Online Marketing Institute

JANUARY 4, 2011

Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. White papers? Informative how-to blog posts? For more information, visit Vizions SEO Blog. What do people like to link to? Case studies?

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Writing on the Web

JUNE 22, 2010

Thursday, June 24, 2010 at 4 p.m. Sales of a product or informational product like a book. Registration for a class or workshop, virtual or otherwise. Subscription to a newsletter, free or otherwise. Download a free report, white paper, or ebook/ ecourse. Membership in a program, paid or otherwise.

Ning 100

Ning Class Landing Pages Copywriting 100

Content Marketing Institute

FEBRUARY 13, 2018

I must get a version of this question in almost every content marketing workshop I run. If that deathly dull and overly formal white paper would put me to sleep as a B2C reader, it’s not suddenly going to find me more attentive because the clock is somewhere between 9 and 5. People want to share their experiences.

Linkedin 111

Linkedin Branding Brand Identity B2B 111