Webbiquity

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Social Media Marketing Strategies for 2010

Webbiquity

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. Among the key findings from the report: Despite the lingering economic malaise, companies across virtually all industries plan to increase budgets for social media marketing in 2010. The lessons? Share this on Mixx. Tweet This! Seed this on Newsvine.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity

Economic conditions may have been tough in 2010, but there was no shortage of online innovation. A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Discover what information is available about a potential future boss or employee. Create animations?

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Best LinkedIn Guides, Tips and Tactics of 2010

Webbiquity

And on the buying side, a study from the ITSMA revealed that “LinkedIn is used by 58% of the respondents to find information or to talk to colleagues about solutions in the context of a purchase. Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010.

Linkedin 100
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Why You Still Need Infographics for Your Content Marketing

Webbiquity

The information you deliver at live events is content. But the combination of information (text) overload, shorter attention spans, and greater use of mobile devices has led marketers to turn to visual content to make an impact on their audience. They often simply do not have the time to read long articles packed with information.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Among the findings: these hyper-active researchers are constantly hunting for and gathering information, often conduct research on behalf of others, and “are most receptive to completing a registration form in exchange for content during the consideration and decision stages.&#.

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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity

This is an update of the looking back at 100 post in July 2010. How to Write an Effective Business Blog (January 8, 2010). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010). It Depends (October 13, 2010).

PR 100
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How Did We Do??!! How (Not) to Ruin the Customer Experience by Asking for Feedback

Webbiquity

I don’t often go off on rants, but as Shep Hyken recently wrote in Forbes : Today, 89% of companies compete primarily on the basis of customer experience – up from just 36% in 2010. Their feedback form is three questions—plus the option to provide more information if you’ve really got something, good or bad, to tell them.