Remove persona strategy
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The Reports You Need to Keep Sales & Marketing Accountable

Hubspot

In fact, organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010 , according to a study by the Aberdeen Group. If you’re a HubSpot customer, your software does it automatically on your Dashboard. By contrast, companies with poor alignment saw revenues decline by 4%.

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Your Email Testing Playbook for 2020 (& the Tools You'll Need)

Hubspot

While I'm sure this strategy can end up getting you the most tested, optimized subject line that will ever reach an inbox, the impact of these tests are minimal compared to all the other things an email marketer could be testing. We started doing this sort of testing religiously back in the summer of 2010 and saw dramatic results.

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Here it is - the very best posts and the hottest topics for 2010. 50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) - Webbiquity , October 5, 2010. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010. Do I Really Need a Content Strategy?

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The Ultimate Guide to Integrated Marketing

Hubspot

Define your buyer personas by channel. Every marketing channel targets its own specific buyer persona. For this reason, instead of defining a broad persona for your campaign, you must define your audience by channel. Download our free Persona Templates to easily organize your audience segments and make your marketing stronger.