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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. The State of the Blogosphere 2010 by Brian Solis.

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Best SEO Guides, Tips and Resources of 2010

Webbiquity

Neil Patel provides an excellent and largely non-technical guide to SEO success, from keyword research and content development through meta tags, search-friendly URLs and link building. Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. SEO 101: Defining the long tail by Conversation Marketing. How important are footer links to SEO?

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Best Google AdWords Tips and Tactics of 2010

Webbiquity

According to recent research from eConsultancy, “Paid search consumes the largest portion of online lead generation budgets, accounting for 28% of spending (in 2010), up from 22% in 2009.&# In addition, more than half of companies that use paid search increased their budgets for it last year. How do the new keyword targeting options work? When should you use the AdWords Editor?

12 Amazing SEO Infographics

Hubspot

Long Tail SEO. 9. Did you find these infographics helpful? Download this free eBook for tutorials on keyword research, on-page SEO, link-building and tips for ongoing SEO improvement! Search engine optimization (SEO) is an industry and practice in constant flux. Check out these awesome infographics for some visual instruction and information about SEO: 1. SEO Tactics. 3.

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Methodology: Brainstorming Awesome Business Blog Posts

Hubspot

have a brainstorming method that I love to use when helping teach new bloggers how to get started thinking about their keywords while creating good content. Make a list of your most important keyword phrases. For example: “When someone needs help with an outsourced recruiting service, what questions should they be asking me?” Write down these questions.

6 Ways For Marketing to Help with Social Media

Digital Body Language

I can almost hear the comments already - shouldn't Marketing be "doing" social media, not "helping" with social media? The "marketing" group believes strongly in social media, and agree that it's crucial, but what they "do" is run events, launch promotions, spend ad budgets, and optimize keywords. Sort of. But there's more to it than that. So what can be done?

2012 Content Marketing Trends for Manufacturers and Industrial Companies

Industrial Marketing Today

Even though other marketing tactics like in-person events and webinars are still seen as the most effective tactics, this year blogs registered a 45% increase in “perceived effectiveness” as compared to the study done in 2010. ( See chart below ). Blog posts written by internal experts establish thought leadership and help to differentiate you from your competition.

5 Must-Measure eCommerce Blogging Strategies

Hubspot

touch of outside-the box-thinking can go a long way, and examples like BlendTech’s Will It Blend? Improve Long-Tail Organic SEO. For eCommerce sites specifically, blogging provides a useful way to rank for longer-tail searches that product or category pages can’t or won’t rank for. Track traffic on these keywords to those pages over time. 5.

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

How can marketers help their organizations move from “social media marketing” to “social business”? In the consideration stage, “category level” web page content, “long tail” blogs and news articles, newsletters, FAQs and white papers are most effective. adult internet users are now on Twitter, double the percentage from 2010.

Best of 2009: SEO Tips and Tactics, Part 2

Webbiquity

How can social media profiles help with SEO? Which helpful tools may be missing from, or underutilized in your SEO toolkit? Matt Leonard advises that to be a great SEO, the key is to simply “get things done,&# including using a variety of keyword tools, being a team player, and valuing goals beyond rankings. How Social Media Profiles Help with Search Engine Optimization by Social Media Today. ways to make long-tail search deliver by iMedia Connection. Is it really impossible to optimize a Flash website? How to SEO Flash by Hochman Consultants.

Best of 2009: SEO Tips, Part 1

Webbiquity

How do search engines treat different forms of keywords? What other tools are worth checking out for keywords, linking and website analysis? The brilliant—and entertaining—David Harry provides an exhaustive list of the primary and secondary factors affecting search engine rank, from link-related factors (link text, relevance, PageRank) and header data through trust-related factors (domain history, outbound links) and “dampening factors&# (poor coding, duplicate content and URL issues). Q&A: A Few Things You Need to Know About Keyword Usage by Search Engine Guide.

Industrial Blogs for Lead Generation Using Inbound Marketing

Industrial Marketing Today

With a static Web page, it would be difficult if not impossible to rank high using those long tail keywords as a keyword phrase. An industrial blog will help to establish you/your company’s expertise with free content. Building this kind of thought leadership and online credibility helps you grow your list of new prospects and leads. Source: HubSpot).

5 Awesome Content Creation Tools You Should Be Using

Hubspot

Bit.ly is a utility that allows you to shorten a long URL, share it and then analyze the resulting usage of the link. It’s a fact that video and images help you create excitement and interest. This tool will help you ensure that those critical items are above the fold. 4. Insert a keyword into the middle of the wheel and Google spits out several new keywords.

5 Online Marketing Golf Shots You Need for a Par

Hubspot

If you are familiar with golf, but still learning inbound marketing, hopefully this post will help make some details clearer. The Drive You’re teeing off on the first hole that’s a long par five with water directly in front of you and sand traps bordering the fairways. Use your long-tail keywords in the blog title, URL and content. Was this helpful?

How to Use a Blog to Increase Organic Traffic

Hubspot

There are many great reasons for businesses to blog but one clearly stands out, increasing your keyword rankings and growing your organic search traffic. More indexed pages means more opportunities for keywords. The answer, write about your keywords. common mistake is for a company to put it's name before it's keywords in page titles. Does it show up again?

3 Social Media Marketing Tips From Rapper Lil' Wayne

Hubspot

Although there are thousands of rappers in the world, Lil' Wayne uses his uniqueness to help him stand out in the overpopulated sea of lyricists. This will not only help you to attract a loyal following, but it will also help you start ranking for long tail keywords that your competitors may not be focused on. 2. Be Unique. Never Stop Creating Content.

How to Crowdsource Online Marketing Within Your Business

Hubspot

Here are the five major areas his team tackles together: Ask Employees to Suggest Industry-Specific Keywords. As industry experts, his team members offer a richer and more powerful set of keyword combinations. They are not only able to optimize web pages for long-tail keywords , but also a great resource for overall keyword research. Connect with HubSpot

Glossary: 24 SEO Terms Marketers Should Know

Hubspot

This is a list of essential search engine optimization (SEO) terms to help marketers communicate with developers, and understand how to optimize their websites. Collecting contact information helps you follow up with these leads. Submitting your site to a directory gives you more than just an inbound link - it helps people find you. 24 SEO Terms You Must Know!

Building a ROMI Calculator

delicious b2bmarketing

Their Excel-based ROI spreadsheet provides all the needed components to quickly and accurately calculate marketing ROI for just about any marketing investment, as long as you can estimate the future stream of income and costs associated with your marketing program. For as long as I can remember (before the invention of the PC?), Please contact Gossamar for credentials. Think 80/20.

Answered: 10 Questions About Website Redesign

Hubspot

One of the primary reasons for blogging is to create tons of niche content that enables you to get found online for diverse keyword combinations. Make sure your blog posts are well optimized around specific long-tail keywords so that they become the ultimate sources around certain topics. Website redesign can be lethal or liberating for your business. bookmarks.

Is Mobile SEO Different from your Website’s SEO?

EMagine B2B Blog

Google and Forbes Insights did a study as far back as 2010 and found that 82% of executives are using their smartphones and 27% using tablets for business purposes. Responsive design is also beneficial in that it helps Google to crawl your content faster. Long Tail Phrases are not for Mobile. To this point, your keyword strategy for mobile should consider shorter key phrases that other search engine queries. This keyword information will be critical in developing your mobile-only keyword strategy. Responsive Web Design vs Mobile Websites.

How to Create a Successful Business Blog in Minutes

Hubspot

Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site. Raul: "What does that mean?" Me: "I spend all day on the phone helping small businesses get found more often online.". Free Download: 2010 Online Marketing Blueprint.

B2B Hubs Or PPC? Are All Leads Created Equal?

delicious b2bmarketing

Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. Consider the following Pros & Cons of each (in relation to generating high-quality leads): Pros PPC: One of the primary benefits of PPC is control, with all of the following advantages: Ad Text – Ad copy (tested and tweaked quickly) that can help prevent curious clickers and pre-qualify visits. Landing Pages – Specifying destination pages, allowing for copy and form elements that are customized by you to help screen out poor-quality leads that will only frustrate your sales force.

Social Media Marketing Versus Search Marketing

Business Growth Development

Hons) Home Meet Nic Biz Dev Guide Useful Books Testimonials Marketing Consultant Sales Consultant Business Consultant Strategy Consultant Development Consultant Growth Consultant Work With Nic What People Are Saying… Nic has enthusiasm and ability.if I needed help growing my business Id call him! Search Marketing By Design Websites, and the inbound campaigns that support them are therefore designed to prioritise a website in the search results for a given keyword or set of keywords using search marketing.  So is one better than the other ? what works best for you ?

Social Media Marketing Versus Search Marketing

Business Growth Development

Practices such as inbound search marketing rely on the fact that certain individuals or businesses will be searching for specific things using data indexers like traditional search engines such as Google.  A potential prospect will type in either single or multiple (long tail) keywords that will describe the thing they are looking for and rely on the search engines to return results and prioritise them in a way that matches with their query and the results are ordered in terms of their relevancy. So is one better than the other ? are there crossovers and parallels ?

How to Hire and Manage an SEO Consultant

Hubspot

Are you looking for more long tail keyword rankings? Are you looking to rank better on specific keywords? What did they achieve for their customers in improvement in keyword rankings, inbound links, and most importantly, organic traffic? How long did it take? Interview - How long have you been in business? Try to do a little SEO yourself.

4 Tips to Increase eCommerce Holiday Sales

Hubspot

Write blog posts that are optimized for the long-tail of “holiday” centric keywords. will help your website rank better for these longer-tail niche keywords. Help convert these visitors to customers by giving them incentive to sign up for exclusive promotional offers. Are you prepared to take advantage? This Special will expire on X Date.

Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

Any page on your website can become a landing page as long as you follow these three principles: Have a very clear understanding of your prospect’s intent (what are they looking for? Use a free tool like Google’s Keyword Tool to find search terms and long-tail keywords that people are using to search for information related to your products and services. Place the keywords and/or key phrases at the top of the page, which will reinforce the visitor s/he is at the right place. Copyright © 2010 Tiecas, Inc. They are: 1. What’s the solution?

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

How can marketers help their organizations move from “social media marketing” to “social business”? In the consideration stage, “category level” web page content, “long tail” blogs and news articles, newsletters, FAQs and white papers are most effective. adult internet users are now on Twitter, double the percentage from 2010.

62 Experts Share Their #1 Actionable SEO Technique

Writtent

Text transcripts of interviews you do with leaders in your topic focus are a terrific way to get keyword-rich content on your site. Most bloggers have a difficult time creating long-form blog posts that have the right percentage of keywords that will be indexed highly by Google. have used transcripts to create keyword-rich blog posts for many years. Keyword submit post.

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