Best of 2010 – 13 Twitter Tips for Increasing Engagement
DECEMBER 22, 2010
2010 in Review! We’re posting the best articles from the year to help you get 2011 off to the right start! original on increasing engagement posted October 18, 2010) A major frustration for people trying out Twitter for the first time is figuring out how to get anyone to respond. They set up their Twitter account, tweet a few times and wonder why no one responds.
Best Social PR Guides and Tips of 2010 (So Far)
SEPTEMBER 1, 2010
Read on to learn how social media is changing PR, how pitching bloggers is different from traditional media outreach, how to optimize press releases for search and online distribution, which tools should be in your social PR toolbox and more here in some of the best articles and blog posts on social PR of 2010 so far. Social media has fundamentally altered the practice of public relations. And as any blogger can tell you, PR pros understand this, as witnessed by the incredible increase in blogger outreach “pitches from corporate PR departments and firms over the past two years.
The State of the Blogosphere 2010
DECEMBER 13, 2010
Brian Solis Home Articles Business – Marketing PR 2.0 – New Communications Social Media Speaking Books Appearances About The State of the Blogosphere 2010 December 13, 2010 View Comments The question we ask ourselves when examining the state of the blogosphere is whether or not the cup is half full or half empty? If drinking from the glass, it is then half empty. startups.
50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far)
OCTOBER 5, 2010
Which tools are most helpful? You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. And much more. Crabs.
Best Social Media Stats, Facts and Marketing Research of 2010
JANUARY 17, 2011
Americans spent nearly a quarter of their time online on social networking sites and blogs in 2010, up from 15.8 At its current rate, Twitter will process almost 10 billion tweets in 2010. Facebook, Twitter and LinkedIn continued to add users in the second half of 2010, albeit at a slower pace than in previous quarters. The State of the Blogosphere 2010 by Brian Solis.
Best of 2010 – Understanding Facebook Page Insights
DECEMBER 20, 2010
We’re posting some of the best articles from the year to help you get 2011 off to a great start! original on Facebook page insights posted February 26, 2010). Hope that helps give you some basics for understanding Facebook page statistics. The Year in Review! Facebook provides some pretty interesting statistics for business pages. But what does it all mean?
Marketing Automation Trends for 2010
JANUARY 12, 2010
In this post I want to focus on the trends in Marketing Automation for 2010. Marketing automation solutions can facilitate remarketing to inactive leads, or so-called lead recycling, which helps drive value from a marketer’s most valuable asset, his or her lead database. In 2010 you’ll start to hear about marketing methods. At Marketbright, we believe Agile Marketing will emerge as a popular methodology so marketing professionals can adapt and survive in 2010. Manticore Technology wishes you a full-funnel in 2010. predictions. The Contributors.
35 (of the) Best Guides to Facebook Marketing, Advertising, Search and More of 2010 (So Far)
AUGUST 26, 2010
Whether you’re anxious to get started marketing on Facebook, already there but looking for better results, or not sure if Facebook is right for your company (despite the eye-popping audience numbers), you’ll find guidance here in some of the best posts on Facebook marketing so far in 2010: tips, tactics and best practices for building Facebook pages, growing your fan (or “like ) base, advertising, optimizing for search, using Facebook apps and tools, and more, from experts like Mari Smith, Lisa Barone, Ching Ya, John Haydon, Brian Carter, Marty Weintraub and Shel Holtz.
Can Find New Customers help my business?
DECEMBER 31, 2010
Someone asked on Twitter “Aren’t most of Find New Customers clients in tech? Yes, but that is where we started. To learn if your business can benefit from Find New Customers, we have just 3 questions. Do you sell products … Continue reading → Business relationships Buying Process Content marketing Demand Generation lead generation Lead Nurturing Lead Scoring Leadership Leadership Lessons Sales-Marketing Alignment
Help Our Client Choose a Logo (Poll)
MAY 12, 2010
Sonoma Canopy Tours will be one of the largest zipline tours in the nation when it opens in Sonoma County, California later this year. The park will feature a 2-1/2 hour guided tour that includes a dramatic spiral staircase, sky bridges, and ziplines – some hundreds of feet off the ground and more than 1,000 feet long. Choose your favorite by voting in the poll below. See you at the park!
Best of 2010 – Increase Sales by Improving Customer Touchpoints
DECEMBER 30, 2010
We’re posting the best articles from 2010 to help you get 2011 off to the right start! original on customer touchpoints posted on November 30, 2010) You may think improving your website or your point of sale system or even your after-sales service will help increase your sales. The year in review! They most likely will. How do they accomplish them?
11 B2B Marketing Predictions for 2011
Buzz Marketing for Technology
DECEMBER 8, 2010
Around this time last year I wrote about the 10 B2B Marketing Predictions for 2010 and while I would say 7 out of 10 have already materialized and the others are on their way. Startups like Payvment , and Alvenda will help companies large and small to open up shop in Facebook. So that begs the question – what’s on the horizon specifically for B2B Marketers next year? Enjoy! Digg this!
Best Twitter Guides, Tips and Tools of 2010
JANUARY 31, 2011
Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Which are the most helpful third-party tools for Twitter? Chris Lake shows you how to do all of this and much more with these helpful Twitter shortcuts. Absolutely Cool Twitter Search Tricks to Help You Save Money!
Marketing’s Battle: How Big Data and Marketing Technology Helps Win The Game
JULY 9, 2015
Although Paychex remained solidly profitable, business was flat in 2009 and declined slightly in 2010. “We had to become more focused on marketing, and specifically marketing that drove results,” said Paychex Marketing VP, Andrew Childs. “We’ve always relied heavily on referrals from banks, CPAs, and our existing clients. Use it to make your contextual picture of buyer behavior fuller.
Best LinkedIn Guides, Tips and Tactics of 2010
FEBRUARY 16, 2011
Mark Walsh reports on company pages, another new feature added by LinkedIn in late 2010. Steve Smithson explains how the new LinkedIn Share Button, company recommendations and Signal features work, plus he offers a dozen helpful tips on maximizing your use of LinkedIn to promote your company such as utilizing LinkedIn Polls. What new features should you get familiar with? Digg this!
Best Website Design Guides and Tips of 2010
MARCH 3, 2011
Jacob Gube presents 15 examples of creative and unique ways that organizations have integrated Twitter feeds on their websites, plus five resources to help display a Tweet feed on any site. Things That Websites Need in 2010! Website design standards continue to evolve and grow more sophisticated. Tables are out; CSS is in. How can you add life to a standard signup form? Digg this!
31+ of the Coolest Social Media, Search and Web Tools of 2010
JANUARY 24, 2011
Economic conditions may have been tough in 2010, but there was no shortage of online innovation. Billing itself as a “keyword analysis and comparison engine, Qirina is a simple but useful SEO evaluation tool that helps users understand a site’s position in the keyspace, assess the quality of the site’s on-site SEO, and identify competitors in search. Flowtown.
Ten reasons to blog – even if nobody reads it
grow - Practical Marketing Solutions
NOVEMBER 7, 2010
Turns out they were looking for somebody who could help explain where the future of social media was going and when they entered this into Google, a blog post I wrote a year ago popped up! . Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There must be some good business reason they do it, right? . There better be. Tweet This!
Hushly Helps Marketers Connect With Anonymous Web Site Visitors
Customer Experience Matrix
NOVEMBER 16, 2014
When this blog last left Geoff Rego in 2010 , he had just sold the assets of pioneering B2B marketing automation vendor Market2Lead to Oracle. Since then, he’s been gnawing at the bone of anonymous business leads, suspecting that there’s some way to gain value from people who are interested in a product but haven’t identified themselves to vendors. Rego has shown me a couple of approaches over the past few years, none of which quite worked out. But when we saw each other at Dreamforce last month, it seemed he had settled on a keeper. Members can block messages from a vendor if they wish.
A Simple B2B Marketing Framework
Everything Technology Marketing
JULY 10, 2010
Marketing automation tools can help with targeted and event based outreach to prospects, offering opportunities for digital engagement and interaction that provides more insight into the buyer's general fit with the target profile and readiness for taking the next step. (3) Sales Enablement – At this point your sales team is actively engaged with the prospect.
How to Produce and Promote Webinars Successfully [#B2Bchat Recap]
JUNE 22, 2010
Best of 2010 – How-To: Setup Social Media Monitoring in HootSuite
DECEMBER 28, 2010
2010 in Review! We’re posting the best articles of the year to help you get 2011 off to the right start! original on social media monitoring posted September 13, 2010) A vitally important part of achieving success with social media is responding when someone does reach out to you. Choose the Twitter profile and click the “+ Add Stream button.
How PR and Social Media Can Work Together
DECEMBER 6, 2010
But integrated properly, social media can help amplify PR efforts, and effective PR can help generate social media coverage. Social media and PR would seem to be natural allies. Both are primarily focused on brand awareness, credibility building and image enhancement. Both are critical tools for dealing with bad news or crisis situations. Since many (most?) Share this on Bebo.
A fascinating “hardcore” B2B social media success
grow - Practical Marketing Solutions
JUNE 20, 2010
In 2008 the company turned to the social web to help them through several marketing challenges: Image of being an impersonal software company. The case exemplifies an integrated approach to CRM, customer research, SEO, web design, content development, and social media marketing that I think you’ll enjoy! BACKGROUND. Limited marketing budget and employee resources. STRATEGY. RESULTS.
7 Steps For Dealing With Negative Blog Reviews And Comments.
JUNE 12, 2010
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter 7 Steps For Dealing With Negative Blog Reviews And Comments June 12th, 2010 | By Trey Pennington “Oh no, a popular blogger wrote a blog post panning our product! Or Does It? 5.
55 (of the) Best Social Media Tips, Tactics and Tools of 2010
FEBRUARY 7, 2011
If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. In this post, Peter VanRysdam helpfully outlines four free-to-reasonably-priced sources for legal music soundtracks. He offers five tips to help “get your brand into the social space without becoming a bore..
Technology Naughty Vs. Nice In 2010
DECEMBER 23, 2010
About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Technology Naughty Vs. Nice In 2010 December 23rd, 2010 | By Sean Sullivan The following is guest post by Sean Sullivan, security advisor for F-Secure North America. How can we help you Make Good Media? Technology Naughty Vs. Nice In 2010 2. For the top B2B professionals, 9 to 5 is a myth. Unfortunately security is not always top of mind. Or Does It? 5.
36 (of the) Best Facebook Guides, Stats and Rants of 2010
JANUARY 10, 2011
It started 2010 with roughly 350 million users and is now on its way to 600 million. Basic but nevertheless helpful tips for successfully marketing on Facebook, such as adding a Facebook widget to your blog, highlighting your personality, updating your page regularly, and participating on other pages as well. This is especially helpful if you have any sort of business email database.
11 Myths of Social Media Marketing
MAY 24, 2010
It helps to be creative, curious, articulate, friendly and helpful. True, there are guidelines as to what works well (being sincere, helpful and knowledgeable) and what doesn’t (trying to use social media sites as one-way broadcasts of your marketing brochures), but the field is new enough that many of the “rules are still being written. Argh, no! Um, no.
Best Social PR Guides, Tips and Tools of 2010
JANUARY 12, 2011
Which online tools are most helpful for PR pros? Noting that “Social media platforms like Twitter and Facebook, if used effectively, can help build relationships, identify new trends and help facilitate networking with like-minds throughout the industry, Lacey Haines and Adam Vincenzini share a few best practices for pitching journalists through social media, such as keeping pitches short and using a DM rather than a public message when pitching on Twitter. Best Social PR Guides and Tips of 2010 (So Far). Optimize company news for SEO benefit? ‘Loser.
Top 56 B2B Marketing Posts for September 2010
B2B Marketing Zone Posts
OCTOBER 5, 2010
Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Social media and the big conversation “fail” - grow - Practical Marketing Solutions , September 26, 2010 I am feeling sad and a bit ashamed of myself. Savvy B2B Marketing , September 1, 2010 The other week I had a post on the Content Marketing Institute about how to develop an editorial calendar for content marketing. Here are the top items based on social signals.
5 Sites To Help You Find People To Follow On Twitter | B2Bbloggers.
JUNE 11, 2010
With hundreds of categories and search features to goal is to help you find people who matter to you. wefollow wefollow is a Twitter directory and search to help you find like minded people with common interests created by digg. How can we help you Make Good Media? Technology Naughty Vs. Nice In 2010 2. Once you do that first step, the question is where to go? Sign up.
Want a Bigger Marketing Budget? Send Less Leads to Sales
B2B Lead Generation Blog
NOVEMBER 18, 2010
How can you make a water-tight financial case to your CEO to prove that giving marketing more money will help significantly increase sales productivity and revenue capacity? If your 2011 marketing budget is tighter than you want it to be, trying giving sales less leads. That’s a costly mistake. Let me explain why: For every 100 raw leads, only 4 to 7 are ready to buy.
8 (of the) Best Web Analytics Guides of 2010
FEBRUARY 4, 2011
Detailed instructions for five helpful GA tips; most of these are pretty basic, though setting up expressions for searches and filters is a fairly advanced technique. One of the great advantages of online marketing is that it’s measurable to far greater degree of precision and richness than older media like broadcast and print. What common analytics mistakes should you avoid?