Ambal's Amusings

FEBRUARY 10, 2010

We asked Doug Kessler "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Doug Kessler 's Marketing Prediction for 2010. Content Marketing will go from strength to strength - But response rates may start to fall due to 'mutton dressed as lamb' eBooks.

Content Marketing 100

Content Marketing Marketing Analytics Tools Verticals Paid Search Agency 100

Buzz Marketing for Technology

FEBRUARY 23, 2010

As I mentioned in my Top 10 predictions for 2010 – I think the Mobile Marketing in 2010 will become more mainstream. Related posts: Why is Google Scared and What it means for B2B Marketing! As a marketer I always like to play the “odds not the lottery&# and to me when you have a market of 3.3 Share this on Reddit.

Mobile Marketing 100

Mobile Marketing B2B Marketing SMS Mobile Advertising 100

ViewPoint

JANUARY 26, 2012

Direct mail Direct mail, for decades the workhorse of direct response communications for lead generation, still delivers the goods. The DMA’s 2010 Response Rate Report reported a healthy 1.68% response rate to B-to-B prospecting letter mail and 2.18% to its cheaper cousin, postcard mail.

B to B 120

B to B netFactor Media SEM 120

The Effective Marketer

JUNE 13, 2009

And if you do a simple Google search, you’ll find tons of other free stuff that does not require registration. I heard David Meerman Scott talking about giving whitepapers or similar away totally free (I think on Duct Tape Marketing) i.e. not even requesting an e-mail address, he said the response rate goes up hugely.

Marketing Automation Services 100

Marketing Automation Services Work Management Budget Programs Marketing Management 100

The Effective Marketer

MARCH 9, 2010

Design #6 Email Sender: SPSS Email Title: What if you had the power to increase campaign response rates and ROI? This entry was posted on Tuesday, March 9th, 2010 at 12:15 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 Not copy intensive and good use of bullet points.

Marketing Budget Creation 100

Marketing Budget Creation Design Email Marketing Planning 100

Hubspot

MAY 18, 2012

One thing that is evident is that GM hasn't had much visible success from digital advertising in general; just take a look at what Google's Insights for Search tool had to show. Driving the right kinds of fans to your business page will help ensure higher response rates as you push your message out through Facebook ads.

Paid Content 28

Paid Content Facebook Paid Search Agency Ads 28

Martech

FEBRUARY 24, 2022

London-based Infinity was founded in 2010 and has 135 employees. Bi-directional integrations with an array of adtech, marketing technology, analytics, CRM, CDP, DX, and CCaaS platforms, including Google Ads, Facebook, Salesforce, Five9, Tealium, and Medallia. A screenshot of Infinity’s platform (via Infinity).

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98