Convince & Convert

APRIL 6, 2010

Understand Your Frequency Schema The key to a content ladder is organizing your rungs. Too many companies and organizations are reinventing the content wheel for every social outpost they maintain. How much photo and video content appears? Content from your competitors? " moment.

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

Content Marketing Institute

DECEMBER 12, 2017

In a world of increasing scandal (think Wells Fargo) and people slapping “fake news” labels on content with increasing frequency, success will come from telling the truth. Check out our forecasts for 2009 , 2010 , 2011 , 2012 , 2013 , 2014 , 2015 , 2016 , and 2017 , to see what we got right, and where we went way off track.

Marketing AI 111

Marketing AI Content Marketing Paid Search Agency Content 111

Hinge Marketing

JANUARY 29, 2020

In 2010, the Hinge Research Institute recognized a relationship between growth, profitability and research frequency in the book, Spiraling Up: How to Create a High Growth, High Value Professional Services Firm. This can be done by frequently researching and analyzing target markets and internal business data. .

Marketing Budget 118

Marketing Budget Studies Paid Search Agency Work Management 118

Brightedge

MAY 16, 2021

Ellis named and started the growth hacker movement in 2010 after his successes at Dropbox and Logmein. Most marketing books are old wine in clever new bottles, but about once or twice a year I come across marketing books that are completely new wine. Hacking Growth is that wine, er, book and my top pick for 2019.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Convince & Convert

SEPTEMBER 14, 2010

I absolutely agree that we need to build deep consumer social profiles that enable us, as marketers, to determine how to approach, target and engage individuals and walk them through the customer life cycle and trust cycle.

Social Media 123

Social Media Work Management Marketing Management Media 123

B2B Marketing Traction

FEBRUARY 22, 2010

In 2010 2-3% write multiple blog entries per day, 8% write one per day, 29% write 2-3 per week. How do we blog with discipline to increase the frequency of our blog entries without sacrificing quality? A recent Hubspot survey showed that most business bloggers write no more than one blog entry a week.

Blogger 100

Blogger Advertising Agencies Hubspot Press 100

Industrial Marketing Today

APRIL 28, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Convince & Convert

MARCH 10, 2010

I'm impressed with the quality as well as the frequency of your solid content. A must read w/ fantastic insight [link] topsy_top20k_en Staggering Social Media Insights – The Best of Twitter 20 eBook: I’m very proud to launch my new ebook that chroni… [link] joncombridges This looks great! Will tweet and FB now.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116

markempa

NOVEMBER 8, 2005

Nuts and bolts of contact frequency and content. Nuts and bolts of contact frequency and content. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Read How to Nuture Leads article on Marketing2IT. Show Agenda Why lead nurturing is such a hot topic. Who owns the lead nurturing process.

Lead Generation 120

Lead Generation Leads Lead Marketing Qualified Leads 120

Delivra

SEPTEMBER 26, 2018

84% of Americans are accessing the internet from smartphones—a percentage that has significantly risen from the 23% that was reported in 2010.— You also can pick up on other details, including frequency and timing of purchases and viewing patterns. Most of that time (17.6 hours) is during personal hours; not at work.— USC Annenburg.

Multi-Channel 49

Multi-Channel SMS Advertising Channels Automation 49

markempa

JUNE 15, 2005

Ive found that the frequency and quality of communication between sales and marketing is the most important factor to drive better lead generation ROI. Ive found that the frequency and quality of communication between sales and marketing is the most important factor to drive better lead generation ROI.

Lead Generation 120

Lead Generation Webinar Metrics Generation B2B Thought Leadership 120

Buzz Marketing for Technology

MARCH 2, 2010

Over the last few years of writing this blog I have talked a lot about the virtues of creating a steady stream of content that is consistent in its frequency to bring people back to your site time and time again. Their platform is good up to 20,000 people and we had 24,000 signed up for our January 19, 2010 virtual event.

B2B Marketing 100

B2B Marketing B2B B2B Thought Leadership Digg 100

Biznology

FEBRUARY 13, 2015

Contact media sequence and frequency. Premier Global Services changed name to PGI in 2010, plus the location provided was a regional office and showed revenue of $66MM. Overview: There are four primary elements of a B2B targeted marketing campaign: Targeting, segmentation and list selection. Offer for response. Creativity.

List Brokers 80

List Brokers Ad brokers B2B Work Management 80

markempa

OCTOBER 21, 2011

8:20 – Jen compares B2B Benchmark Report responses between 2009, 2010 and 2011. The frequency of your funnel will impact your ROI.”. Watch this webinar to learn the strategy that will transform leads into revenue as efficiently and effectively as possible. View Slides on Slideshare. Use these timestamps to jump to key points fast.

Advertising Benchmark 120

Advertising Benchmark Webinar Metrics Marketing Report Top of Funnel 120

Webbiquity

FEBRUARY 10, 2010

This post was originally published on the WebMarketCentral blog in January 2010. It’s not that Twitter can replace other touchpoints completely of course, but it can reduce the required cost and frequency of high-touch interactions. To Interact with Prospects.

Twitter 100

Twitter Business Digg Thought Leadership 100

Content Standard

JULY 21, 2015

Launching in 2010, Instagram rose to 300 million users by the end of 2014, overtaking Twitter and closing in on Messenger, despite the latter’s close integration and promotion with Facebook. This one isn’t necessarily a deal breaker, but one of the advantages of Instagram is user frequency. Some Numbers.

Paid Search Agency 40

Paid Search Agency Barriers Social Media Statistics 40

Convince & Convert

JUNE 2, 2010

June 2nd, 2010 |Written By: Jay Baer | View Comments Tweet Is the interconnected Web bringing us together, or making us all distracted voyeurs? How Much Friendship Do We Need? We sure as hell don’t lack for information at this point. There are something like 150 million blogs. 500+ TV channels. 2 million tweets per hour.

Social Media 133

Social Media Media Curation Webinar Metrics 133

Convince & Convert

AUGUST 10, 2010

McCann : We know not just identities, but also a second order of information about your content publishing frequency, density, and topical focus. It’s in our DNA. We know that a grizzly bear has a marked impact on its surroundings, and can change behavior in ways that even the fiercest badger cannot.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Marketing Insider Group

JUNE 23, 2011

2010 was the first year that home computing advanced faster than business computing. Dig into “anti-data&# (unfollows, dislikes, opt-outs) to determine the right frequency of posts. I totally agree: people do not segment themselves the way businesses segment the market. Control is not as important as influence.

Social Media 100

Social Media Media POS Paid Search Agency 100

Martech

FEBRUARY 6, 2024

We’ve learned a lot since 2010. Prospects that are tuned into your frequency will respond. The clearer and more precise your message, the more effective you’ll be at finding people who tune into your frequency. When we started Page One Power in 2010, we used almost half of our revenue for marketing.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Ad Agencies SEO 101

Adobe Experience Cloud Blog

MAY 17, 2011

A 2010 Forrester Research study found that companies that excelled at lead nurturing were able to generate 50% more sales-ready leads at a 33% lower cost per lead than other companies. These methods allow you to maintain frequency with lukewarm leads while continually offering them valuable information. Commit to lead nurturing.

Sales Leads 48

Sales Leads Lead Scoring Lead Ranking Top of Funnel 48

ClearVoice

MARCH 7, 2020

Instagram – This social networking platform is a photo- and video-sharing app that launched in 2010 and was acquired by Facebook in 2012. You can also choose the frequency (the number of times) people can see your ad. It would be like word of mouth advertising, but at scale (thanks to social media).

Paid Content 111

Paid Content Social Media Social Marketing Media 111

readwrite

APRIL 7, 2010

On the back-end, you can customize settings like device frequency capping (how many times an ad is delivered to a unique device), time restrictions (when an ad should be played), a target impression goal (how many times a video is served), ad placement (pre-, post- or mid-roll) and geo-targeting.

Paid Search Agency 40

Paid Search Agency Work Management Video Marketing Service 40

Hubspot

JUNE 29, 2012

Source: Track Social ) Be mindful of your publishing frequency on Facebook, and start testing with your own page to see what frequency is right for your community. consumers send 2.304 trillion text messages per year, up from 2.052 trillion in 2010. 21 Internet Marketing Statistics That May Surprise You. Tweet This Stat!

Internet Marketing 28

Internet Marketing Stats Peer-to-peer Planning 28

Online Marketing Institute

NOVEMBER 18, 2010

By Marj Galangco | Published: 4 November, 2010 Page viewed 1788 times 0 Its shocking how many small businesses who are actively marketing themselves online still dont have blog marketing in their marketing mix. © 2010 easisell.com Close Highlighting is Turned On - Give it a try by highlighting some text or hovering over an image!

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Webbiquity

JANUARY 31, 2011

Twitter came of age in 2010, growing at a scorching pace —from 75 million users at the beginning of the year to more than 190 million by the end of December. Based on research, Courtney Wiley reveals what type of content to tweet, when to tweet it, and the ideal frequency of tweeting to use in order to grow a Twitter following.

Twitter 100

Twitter Tools Tips Best Practices 100

Hubspot

DECEMBER 20, 2011

In 2010, it was up ever further to age 38. Maintain a consistent posting frequency. Social media is not just for twenty-somethings; it is part of everyone's daily life. In 2004, it was just for college kids. In 2008, the age of the average user jumped to 33. People love visual content. That's great! Care about quality photography.

Outgrow 28

Outgrow Social Networks Buzz Inbound Marketing 28

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best of B2B Marketing for September 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. B2B Voices , September 1, 2010 Image via CrunchBase. Great stuff in the B2B Marketing world in September. How Is PR Changing?

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

OCTOBER 21, 2010

Although you’ll want to tweet several times a day to get noticed in people’s overloaded Twitter streams, applying the same frequency to Facebook could annoy your fans and lead to them hiding your updates. Free Download: 2010 Facebook Marketing Guide. What would be your #10? Let me know in the comments below!

Facebook 28

Facebook Business Broadcasting Twitter 28

Hubspot

OCTOBER 17, 2012

In fact, organizations with good alignment between sales and marketing teams achieved 20% annual revenue growth in 2010 , according to a study by the Aberdeen Group. Consider incorporating frequency measures into your MQL definition. By contrast, companies with poor alignment saw revenues decline by 4%. List Activities.

Lead Ranking 28

Lead Ranking Top of Funnel Marketing Qualified Leads Marketing Funnels 28

Hubspot

JANUARY 4, 2013

Rather than bombarding your entire list with a large number of blast emails, segment your contacts , and send emails with content that is relevant to each segment's specific interests and needs -- at a reasonable frequency. 4) Email Filters. Email filters are getting smarter and smarter. 7) Caller ID.

Paid Content 28

Paid Content Inbound Marketing Telemarketing Advertising Agencies 28

Salesforce Marketing Cloud

MARCH 25, 2024

Generation Alpha is made up of everyone born since 2010. Generation Alpha is an extremely sophisticated group whose technological savviness means they’ve been exposed to marketing at an earlier age and greater frequency than any generation before them. Our latest research tells you all you need to know.

Marketing AI 119

Marketing AI Generation Paid Search Agency Ethics 119

Webbiquity

NOVEMBER 5, 2019

Per Google Trends , interest in content marketing increased by a factor of 10 from December 2010 to September 2017. When using a remarketing campaign, use frequency capping. Google Ads offer frequency reports to show when the cost per acquisition (CPA) begins to increase. Fine-Tune Your Content Marketing.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Hubspot

MARCH 19, 2020

We started doing this sort of testing religiously back in the summer of 2010 and saw dramatic results. Send newsletters at different times and frequencies. Frequency: How much should you email someone, and how much time should you leave in between? Check out this article to help you determine your optimal email frequency.

Marketing Automation Services 64

Marketing Automation Services Tools Top of Funnel Trigger Marketing 64

Hubspot

JUNE 25, 2012

and sorry for the really random publishing frequency, everyone. In June of 2010, we created the first Alternate Reality Game (ARG) for B2B marketers. You know when that really sucks? When there's no other content ready to go out for the Monday morning slot. Uh, back to the drawing board, I guess. Email Problems. call me, maybe ?

Hubspot 28

Hubspot Paid Search Agency Advertising Agencies Landing Pages 28

Convince & Convert

JULY 8, 2010

I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies. A driving force behind the company’s SUBSCRIBERS RULE! Email is a vampire. October 2009. So is email immortal?

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

Hubspot

MAY 18, 2012

If you haven't set aside enough, you'll spread yourself too thin and your reach/frequency won't be strong enough to target your core audience. Rand Fishkin wrote an article back in 2010 about all the things he wished he’d known before starting his company. 4) Take seasonality into account. Mindsets change during summer months.

Paid Content 28

Paid Content Facebook Paid Search Agency Ads 28