article thumbnail

B2B Social Media Goes Beyond Marcom in Small to Mid-size Companies

Online Marketing Institute

Posted by Joan Damico on Friday, March 12, 2010 at 7:03 pm Filed under B2B Marketing Communications , B2B Online Marketing , B2B Social Media Marketing , B2B integrated marketing communications , B2B marcom Speak Your Mind Tell us what youre thinking. » What does real time search mean for B2B Marcom? Looking forward to the new book.

article thumbnail

Tom Pisello: The ROI Guy: Predictions for 2011: The End of B2B.

The ROI Guy

Monday, December 06, 2010 Predictions for 2011: The End of B2B Sales & Marketing as We Know It? Sources: • SiriusDecisions B-to-B Buyers Survey 2010, on an online survey of more than 600 b-to-b marketers • IDC Executive Tele Briefing on Sales and Marketing Strategies for 2010 Posted by Tom Pisello at 8:55 AM Email This BlogThis!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle

The ROI Guy

For sales teams, more advanced versions can be used to empower sales led workshops, helping to make sales more valuable again, and elevate perceptions from product sellers to valued consultants. Frugalnomics in Full Effect: Forrester and Gartner. Forrester: Understand and Drive Outcomes for Sales. Latest Research.

article thumbnail

copywriting that sells: powerful copy is easier than you think

The Effective Marketer

Now that I have attended a copywriting workshop I hope some of the lessons will stick long enough to help me improve. Not all workshops are good, most of the ones I’ve been to are actually pretty bad but once in a while there’s one that stands out and this time was the copywriting workshop I attended a couple weeks ago.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The Skitch I’m no Photoshop wizard.

article thumbnail

Marketer of The Month Podcast- Re-evaluating Customer Success and Advocacy: Marketing Lessons from Sydney Sloan

Outgrow

So this is back to you know, I was there for a long time but the customer experience management work and customer marketing work was like 2009-2010 and what’s interesting to me as I’ve moved from company to company is that many of the challenges, regardless of the size of the company, are very similar. Sydney Sloan: Adobe.

article thumbnail

The 39 Social Media Tools I’ll Use Today

Online Marketing Institute

This robust source for inexpensive stock photography is my secret lair of images for my presentations and workshops. The 39 Social Media Tools I'll Use Today – [link] [link] Martin Walsh Nice example of the complexity of digital marketing measurement in 2010! 'The Skitch I’m no Photoshop wizard.