Industrial Marketing Today

AUGUST 3, 2010

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. Intimacy: This is measured by looking at the search terms used to find your site. Here’s a step-by-step tutorial on how to add Google Analytics to your Facebook Fan Page from the Social Media Examiner.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Adobe Experience Cloud Blog

MARCH 23, 2011

The State Of B2B Social Media Marketing. This bird’s eye view from Mashable gives a glimpse into B2B marketing and social media, complete with B2B and B2C comparisons. The numbers show that although more B2B companies are using social media, B2C companies are more active. B2B Sales and Social Media.

B2B Marketing 48

B2B Marketing B2B Social Media Eye-Tracking 48

Convince & Convert

MAY 25, 2010

This session included much of what Indra and her partner Jon Bailey have been able to accomplish in the last two years, moving from a primarily traditional agency to a new media powerhouse. will range from 11% (the relatively mature email marketing), to 34% (social media). Every search. Direct mail? Every click.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Industrial Marketing Today

JUNE 19, 2010

The chart below from a research study done by Forrester illustrates this point very clearly. Achinta offers his industrial clients marketing for engineers by an engineer. FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Adobe Experience Cloud Blog

DECEMBER 15, 2009

Twitter Starts Testing Features for Businesses. MySpace and Facebook sign real-time search deals with Google. Top word of 2009: Twitter. Google Announces New Offerings in Real-Time, Mobile and Social Search. Linkedin and Twitter integrate. Twitter creates Twitter Lists. Big M&A Month-.

Paid Content 48

Paid Content Online Marketing Paid Search Agency Web 2.0 48

Adobe Experience Cloud Blog

MARCH 31, 2011

A 2010 study by Forrester research found that online viewing now equals that of TV viewing. Use Social Media for extended reach – Sites such as Facebook, Twitter and LinkedIn are great outlets for extending your carefully-crafted public relations’ messages. The average U.S. consumer spends 13 hours a week on both.

Press 48

Press B2B Marketing Tips B2B 48

Convince & Convert

SEPTEMBER 21, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

The ROI Guy

OCTOBER 22, 2010

Friday, October 22, 2010 Tech Marketers May Need to Rethink Budgets for 2011 according to new Harte-Hanks research Technology marketers are challenged today with handling proliferating marketing channels to reach and engage more overloaded, skeptical and frugal buyers than ever before. Updated Alinean Social Media ROI Calculator - New.

Work Management 40

Work Management Marketing Management ROI Marketing Budget 40

The ROI Guy

NOVEMBER 4, 2010

Thursday, November 04, 2010 IDC: Economic Buyers, Digital Overload and Sales Enablement Define Marketing for 2011 I just had the pleasure of presenting a webinar with Randy Perry, VP Business Value at IDC. Declining from 2009 is budget allocations and spending for search ads and search engine optimization, as well as display ads.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Webbiquity

JANUARY 17, 2011

, the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior?

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. 85% of Inc.

Social Media 100

Social Media Paid Content Tactics Tips 100

B2B Marketing Zone Posts

DECEMBER 1, 2010

The following are the top items from featured sources based on social signals. Ten reasons to blog – even if nobody reads it - grow - Practical Marketing Solutions , November 7, 2010 Building an engaged community through a business blog can be extremely difficult — sometimes impossible. There better be. Why not use it?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Online Marketing Institute

OCTOBER 31, 2010

Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. Also, at my social media speaking engagements hither and yon I’m often asked what tools I use. So, I took a personal inventory and created this overview of the 39 social media tools I use daily.

Social Media 40

Social Media Paid Content Tools Media 40

The Effective Marketer

FEBRUARY 3, 2011

This entry was posted on Thursday, February 3rd, 2011 at 10:05 am and is filed under Email Marketing , Marketing Training , Online Marketing , Social Media. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! United States License.

Conference 100

Conference Planning Work Management Marketing Management 100

Content Standard

NOVEMBER 27, 2017

In the cold winter of 2016 we sensed an ominous change in the lives of search marketers. For a simple and elegant explanation to our question about SEO and search marketing priorities, we reached out to the leaders in the space. The story arc that unfolded told of major consumer trends reshaping the old world of search marketing.

SEO 55

SEO SERP Paid Search Agency Planning 55

B2B Marketing Zone Posts

APRIL 5, 2010

March 2010. Great stuff in the world of B2B Marketing for March 2010. The following are the top items from featured sources based on social signals. What are the latest trends in search? Which industry segments are most actively discussed in social media? Best of B2B Marketing. You heard me right.

B2B Marketing 40

B2B Marketing B2B Thought Leadership Planning B2B 40

Webbiquity

AUGUST 2, 2010

For those whose job it is to generate leads and sales through content and social media, here are five excellent new resources to help increase your knowledge. Social Media Marketing GPS (91 pages). Insights from more than three dozen social media marketing experts including Ann Handley, Marc Meyer, B.L.

Social Media 100

Social Media Marketing Report Social Marketing Paid Search Agency 100

Webbiquity

FEBRUARY 7, 2012

How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? General Social Media Statistics. 59% are on Twitter, and 43% use a company blog for marketing.

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of Fortune 100 companies are on Twitter? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

SEPTEMBER 20, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble?

Twitter 145

Twitter CRM Business Paid Search Agency 145

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. ADP Workforce Now is also engineered to help support tax & compliance obligations and scales as the user’s needs grow. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. LEARN MORE. HubSpot CRM.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. ADP Workforce Now is also engineered to help support tax & compliance obligations and scales as the user’s needs grow. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. LEARN MORE. HubSpot CRM.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. ADP Workforce Now is also engineered to help support tax & compliance obligations and scales as the user’s needs grow. ClickUp boasts millions of users and over 200,000 teams at companies like Samsung, IBM, Twitter, Uber, and Ubisoft. LEARN MORE. HubSpot CRM.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52