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7 Best Go-to-Market Strategies for EdTech Companies

SalesIntel

also features the most total venture capital funding for edtech companies with $8.3 That’s more than 40 times the amount they invested in 2010 (Source: Mckinsey ). A “cloud-based collaborative learning platform” does not inform educators how it adds value to the technology. billion in 2021 to US$410.2

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How to Increase Your Instagram Engagement Rate

Hubspot

It was launched in October of 2010, where its app store. If you have a high engagement rate, it’s likely your audience sees you as a relevant source of information. According to the HubSpot Instagram Engagement Report , posts on the platform generate 23% more engagement than Facebook, even though Facebook has 2x more monthly users.

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The Stories Behind 5 Social Networks That Never Caught On

Hubspot

Blogging (on “weblogs,” as they were once called) came to the scene in 1998 with the launch of Open Diary , which included a social networking feature wherein users in groups could read each other’s writing. Ping was launched as an iTunes feature in 2010 and was closed in 2012. Source: VentureBeat. Why it Failed. Why it Failed.

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The 17 Best Advertisements of All Time

Hubspot

Its campaign, which featured print ads showing bottles "in the wild," was so successful that they didn’t stop running it for 25 years. This series of commercials, which first appeared in late 1999, features a group of friends connecting on a group phone call (we don't do those much anymore, do we?) Absolut Vodka: The Absolut Bottle.

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12 Social Media Tools for B2B Pre-Event Marketing

Online Marketing Institute

LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), It’s a year old but the information is still useful. The blog can even extend beyond the conference and be used as a year-round source of information.

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50 Content Marketing Influencers You Need To Follow

Atomic Reach

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. He has been recognized as a “Top 100 Entrepreneur Under 30,” by former President Barack Obama, and his company was featured on the list of “100 Brilliant Companies.”. Find him on Twitter & LinkedIn.

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How the Web Is Changing Video Marketing for the Better

Hubspot

In fact, a 2010 study by Visible Measures showed that 33% of viewers click away from a video after the first 30 seconds, and 44% will leave after the first 60 seconds. This dynamic is primarily due to the content of the video, which isn't promotional and boring, but informative and/or entertaining.